At a Glance
- Tasks: Manage exciting CRM campaigns and optimise customer journeys to boost engagement.
- Company: Fast-growing fashion retailer known for bold designs and a vibrant online community.
- Benefits: Competitive salary, creative work environment, and opportunities for professional growth.
- Other info: Join a passionate team and make a real impact on customer engagement.
- Why this job: Shape customer experiences and drive brand loyalty in a dynamic e-commerce setting.
- Qualifications: Experience in CRM or retention marketing with a flair for creativity and data.
The predicted salary is between 35000 - 45000 £ per year.
This fast growing fashion retailer has built a strong reputation for bold design, rapid trend adoption, and a highly engaged online community. With a loyal customer base and a strong digital presence, the business continues to scale across the UK and international markets. They operate at pace, value creativity, and are committed to delivering an exceptional customer experience at every touchpoint.
They are looking for a Senior CRM Executive to take ownership of customer lifecycle communications and help elevate the brand’s retention strategy. This person will play a key role in shaping how customers engage with the brand, driving loyalty, repeat purchase, and long term value. It’s a hands on role suited to someone who thrives in a fast paced e‑commerce environment and enjoys blending creativity with data driven decision making.
What You’ll Be Doing…
- Managing end‑to‑end CRM campaigns across email, SMS, and push, ensuring timely and engaging delivery.
- Building and optimising automated customer journeys to support acquisition, retention, and reactivation.
- Using customer data and segmentation to deliver personalised, high‑impact communications.
- Reporting on campaign performance, identifying trends, and recommending improvements.
- Collaborating with creative, trading, and digital teams to ensure CRM activity aligns with wider brand and commercial goals.
What We’re Looking For…
- Experience in CRM or retention marketing within a fast‑paced e‑commerce or retail environment.
- Strong understanding of segmentation, customer journeys, and lifecycle marketing.
- Confident using CRM platforms and comfortable interpreting data to inform decisions.
- A creative eye for compelling content and an understanding of what drives customer engagement.
- Proactive, organised, and able to manage multiple campaigns while maintaining high standards.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Senior CRM Executive employer: The Candidate Ltd
As a fast-growing fashion retailer, this company offers an exciting and dynamic work environment where creativity and innovation are at the forefront. Employees benefit from a strong emphasis on personal and professional growth, with opportunities to shape customer engagement strategies in a collaborative atmosphere. With a commitment to exceptional customer experiences and a vibrant online community, this is an ideal place for those looking to make a meaningful impact in the e-commerce space.
StudySmarter Expert Advice🤫
We think this is how you could land Senior CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the fashion retail industry, especially those who work in CRM. A friendly chat can lead to insider info about job openings or even a referral.
✨Tip Number 2
Show off your creativity! When you get the chance to meet potential employers, bring examples of past campaigns you've worked on. This will help them see how you blend creativity with data-driven decisions.
✨Tip Number 3
Stay on top of trends! Keep an eye on the latest in e-commerce and CRM strategies. Being able to discuss current trends during interviews shows you're passionate and knowledgeable about the industry.
✨Tip Number 4
Apply through our website! We love seeing applications come directly from candidates who are excited about joining us. Plus, it gives you a better chance to stand out in the crowd!
We think you need these skills to ace Senior CRM Executive
Some tips for your application 🫡
Show Your Passion for Fashion:When writing your application, let your love for fashion and e-commerce shine through. We want to see how your creativity aligns with our bold design ethos and how you can contribute to our vibrant online community.
Highlight Your CRM Experience:Make sure to detail your experience in CRM or retention marketing. We’re looking for someone who knows their way around customer journeys and segmentation, so don’t hold back on showcasing your skills in these areas!
Be Data-Driven:Since this role involves interpreting data to inform decisions, include examples of how you've used data in past campaigns. Show us how you’ve driven engagement and loyalty through data-driven strategies.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to join our fast-paced team!
How to prepare for a job interview at The Candidate Ltd
✨Know Your CRM Inside Out
Make sure you’re well-versed in the CRM platforms mentioned in the job description. Familiarise yourself with their features and how they can be used to enhance customer engagement. Being able to discuss specific tools and your experience with them will show that you’re ready to hit the ground running.
✨Showcase Your Creativity
Prepare examples of past campaigns where you blended creativity with data-driven insights. Think about how you’ve crafted compelling content or personalised communications that drove customer loyalty. This is your chance to demonstrate how you can elevate the brand’s retention strategy.
✨Understand Customer Journeys
Brush up on your knowledge of customer lifecycle marketing and segmentation strategies. Be ready to discuss how you’ve built and optimised automated customer journeys in previous roles. Highlighting your understanding of these concepts will show that you can effectively manage end-to-end CRM campaigns.
✨Be Data-Driven
Prepare to talk about how you’ve used data to inform your decisions in past roles. Bring examples of how you’ve reported on campaign performance, identified trends, and made recommendations for improvements. This will demonstrate your analytical skills and your ability to drive results through informed decision-making.
