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- Tasks: Lead impactful marketing campaigns and manage a dynamic team.
- Company: Join a growing organisation with a strong reputation in shipping and logistics.
- Benefits: Enjoy a competitive salary, flexible working options, and opportunities for professional growth.
- Why this job: Make a real impact on a national network while developing your marketing skills.
- Qualifications: Experience in B2B/B2C marketing, performance marketing, and team leadership required.
- Other info: Opportunity to work with well-known brands and a sizeable marketing budget.
The predicted salary is between 28800 - 42000 £ per year.
This is a fantastic opportunity to join a growing and innovative organisation that operates a group of well-known B2B and B2C brands across the UK and Ireland. As part of a wider international group, the company is a key player in the shipping, logistics, and print industries. With a strong reputation for quality and customer service, they support a thriving network of over 160 franchise partners with marketing, operations, and strategic growth initiatives.
A dynamic and experienced Marketing Manager is now sought to lead the delivery of high-impact, multi-channel marketing campaigns. The focus will be on strategic lead generation and the creation of engaging campaign materials that empower franchise partners to grow their customer base. This is an exciting opportunity for a commercially-minded marketer to make a tangible impact across a national network—managing a sizeable marketing budget and leading a small team.
What you’ll be doing:
- Develop and execute integrated marketing strategies that align with business objectives and brand standards.
- Plan and deliver end-to-end campaigns across digital and in-store channels, ensuring maximum customer reach and engagement.
- Manage the marketing budget effectively, driving ROI through lead generation and brand visibility.
- Create and distribute campaign collateral to franchise partners, with tailored assets that support local customer acquisition.
- Lead performance marketing initiatives to optimise CPL/CPA across SEO, PPC, email, and social channels.
- Track campaign outcomes, provide regular reports, and deliver insights to refine strategy.
- Oversee and develop a marketing team, encouraging collaboration and continuous improvement.
What you’ll need:
- Proven experience in leading B2B/B2C marketing campaigns across physical and digital platforms.
- Strong grasp of performance marketing, CRM (HubSpot/Salesforce), and analytics (Google Analytics).
- Solid understanding of digital channels including PPC (Google/Microsoft), SEO, social media, email, and content marketing.
- Confident in producing creative and practical campaign materials for a wide range of audiences.
- Experience managing a significant marketing budget with a focus on measurable outcomes.
- Proficient in tools such as Microsoft Office, Google Workspace, and Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Previous leadership experience with the ability to guide and motivate a marketing team.
- Highly organised with excellent communication skills and a data-driven, creative mindset.
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Marketing Manager TCL:44487 employer: The Candidate Ltd
Contact Detail:
The Candidate Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager TCL:44487
✨Tip Number 1
Familiarise yourself with the company's brands and their marketing strategies. Understanding their unique selling points and target audiences will help you tailor your approach during interviews and discussions.
✨Tip Number 2
Showcase your experience with performance marketing by preparing specific examples of successful campaigns you've led. Be ready to discuss how you measured ROI and optimised campaigns for better results.
✨Tip Number 3
Highlight your leadership skills by sharing instances where you've successfully managed a team. Discuss how you foster collaboration and drive continuous improvement within your marketing team.
✨Tip Number 4
Stay updated on the latest trends in digital marketing, especially in SEO, PPC, and social media. Being knowledgeable about current tools and techniques will demonstrate your commitment to staying ahead in the industry.
We think you need these skills to ace Marketing Manager TCL:44487
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in B2B and B2C marketing campaigns. Emphasise your skills in managing marketing budgets and leading teams, as these are crucial for the Marketing Manager role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your understanding of the company's goals and how your experience aligns with their needs. Mention specific achievements in lead generation and campaign management to demonstrate your impact.
Showcase Your Skills: In your application, clearly outline your proficiency in tools like HubSpot, Salesforce, Google Analytics, and Adobe Creative Suite. Provide examples of how you've used these tools to drive successful marketing initiatives.
Highlight Leadership Experience: Since the role involves overseeing a marketing team, be sure to include any previous leadership roles. Discuss how you motivated your team and contributed to their professional development.
How to prepare for a job interview at The Candidate Ltd
✨Showcase Your Campaign Success
Be prepared to discuss specific marketing campaigns you've led in the past. Highlight the strategies you used, the results achieved, and how they align with the company's focus on lead generation and customer engagement.
✨Demonstrate Budget Management Skills
Since managing a sizeable marketing budget is crucial for this role, come equipped with examples of how you've effectively allocated resources in previous positions. Discuss how you measured ROI and adjusted strategies based on performance.
✨Familiarise Yourself with Their Brands
Research the company's B2B and B2C brands before the interview. Understanding their market position and customer base will allow you to tailor your responses and demonstrate your genuine interest in contributing to their success.
✨Prepare for Team Leadership Questions
As this role involves leading a small team, be ready to share your leadership philosophy and experiences. Think of examples where you've motivated your team, encouraged collaboration, and driven continuous improvement in marketing efforts.
