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- Tasks: Lead global brand strategy and drive impactful campaigns for a premium womenswear brand.
- Company: Exciting womenswear brand redefining fast fashion with a focus on inclusivity and empowerment.
- Benefits: Competitive salary, creative environment, and opportunities for international growth.
- Why this job: Shape the future of fashion and make a mark in a rapidly growing brand.
- Qualifications: 4+ years in a senior brand role with a strong network in PR and influencer marketing.
- Other info: Relocation from London to Manchester required; dynamic team with a passion for cultural trends.
The predicted salary is between 43200 - 72000 £ per year.
This premium womenswear brand is redefining fast fashion with a focus on statement occasionwear, inclusive sizing, and trend-led design. With a strong global customer base and a powerful online presence, the business delivers elevated, figure-flattering pieces that empower and inspire. Known for creating head-turning looks for every milestone moment, the brand is entering an exciting phase of growth and global expansion.
An opportunity has arisen for a bold, strategic Head of Brand to lead the next chapter of this brand’s evolution. This is a high-impact role for a creative thinker who thrives on crafting cultural moments and driving brand visibility. The successful candidate will own the global brand strategy, lead disruptive campaigns, and shape how the brand shows up across markets—from immersive activations and PR to influencer strategy and community building.
What You’ll Be Doing…
- Developing and implementing global brand strategies that drive awareness, perception, and loyalty
- Leading the evolution of visual identity and tone of voice across all consumer touchpoints
- Creating and executing localised brand activations, pop-ups, and campaign rollouts
- Building strategic partnerships, collaborations, and sponsorships that amplify visibility
- Owning the global PR strategy and managing relationships with media, talent, and influencers
- Leading celebrity and stylist gifting programmes to secure premium placements
- Managing influencer and affiliate strategies aligned with brand goals
- Overseeing high-profile brand events and experiential activations in key markets
- Owning the annual experiential marketing calendar and budget
- Tracking performance and optimising brand strategies for growth and engagement
What We’re Looking For…
- Minimum 4 years’ experience in a senior brand role within fashion, beauty, or lifestyle
- Proven track record of delivering viral, high‑impact brand activations
- Strong network across events, PR, and influencer marketing
- Confident project manager with the ability to juggle multiple campaigns
- International experience and a growth mindset
- High energy, fast‑paced approach with a flair for spotting cultural trends
- Inspirational leadership style with the ability to build and empower a high‑performing team
- Someone looking to relocate from London to Manchester
Please note due to high volumes of applications unfortunately we are not always able to respond to all unsuccessful applicants. However we wish everyone who applies the very best with their job search.
Head of Brand in London employer: The Candidate Ltd
Contact Detail:
The Candidate Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Brand in London
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend events where you can meet people in the fashion world. You never know who might have a lead on your dream job or can introduce you to someone at the brand you're eyeing.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, come prepared with ideas for campaigns or brand activations that align with their vision. This will demonstrate your passion and strategic thinking right off the bat.
✨Tip Number 3
Stay active on social media! Follow the brand and engage with their content. Share your thoughts on their campaigns and trends in the industry. This not only shows your interest but also helps you stay in the loop about their latest moves.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the team and ready to make that move from London to Manchester.
We think you need these skills to ace Head of Brand in London
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the brand shine through! We want to see how much you love what we do and how you can contribute to our exciting growth phase.
Tailor Your Experience: Make sure to highlight your relevant experience in fashion, beauty, or lifestyle. We’re looking for someone with a proven track record, so don’t be shy about showcasing those high-impact brand activations you've led!
Be Bold and Creative: This role is all about creativity and strategy, so don’t hold back! Share your innovative ideas on how you would elevate our brand and engage our audience. We love fresh perspectives!
Apply Through Our Website: To make sure your application gets the attention it deserves, apply directly through our website. It’s the best way for us to see your application and get you into the next stage of the process!
How to prepare for a job interview at The Candidate Ltd
✨Know the Brand Inside Out
Before your interview, dive deep into the brand's history, values, and recent campaigns. Understand their unique selling points and how they differentiate themselves in the fast fashion market. This knowledge will help you articulate how your vision aligns with their goals.
✨Showcase Your Creative Strategy
Prepare to discuss specific examples of past brand activations you've led. Highlight your ability to create impactful campaigns that resonate with audiences. Be ready to share your thought process on how you would approach the brand's global strategy and localised activations.
✨Demonstrate Your Network
Since this role involves building partnerships and managing PR, come prepared with insights about your existing network in the industry. Share how you’ve leveraged relationships with influencers, media, and event partners to drive brand visibility in previous roles.
✨Emphasise Your Leadership Style
As a Head of Brand, your leadership will be crucial. Be ready to discuss your approach to team management and empowerment. Share examples of how you've inspired teams to achieve high-impact results and fostered a culture of creativity and collaboration.
