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- Tasks: Design and implement innovative marketing campaigns to boost sales and customer satisfaction.
- Company: Join a global organisation with a modern approach to customer experience.
- Benefits: Enjoy 23 days holiday, private medical insurance, and free on-site parking.
- Other info: Collaborative environment with opportunities for creative problem-solving and career growth.
- Why this job: Make an impact in a dynamic role while developing your marketing skills.
- Qualifications: 4+ years in B2B marketing with strong digital and social media experience.
The predicted salary is between 35000 - 45000 ÂŁ per year.
The Marketing Executive will be joining a global organisation on a 14-month maternity contract, based within their modern UK headquarters. The company pride themselves on maximising the latest technology, knowledge and business approach to deliver a firstâclass customer experience.
Benefits
- 23 days holidays plus Bank Holidays
- Private medical insurance and life assurance (after a qualifying period)
- Subsidised staff canteen
- Free on-site parking
- Childcare vouchers
- Uniform provided
Main Responsibilities
- Design and implement marketing services and campaigns to increase sales and customer satisfaction/retention.
- Work with the management team and key stakeholders to develop customer focused, innovative and integrated marketing communication plans and campaigns.
- Support future product portfolio arrangements and manage brand positioning for specific products and services.
- Support the introduction of new channels of trade, e.g. online, domiciliary.
- Manage communication agencies, printers and media, and work closely with Product Manager and Marketing Manager to deliver business objectives.
- Compose communication briefings for product launches and product life cycle campaigns; review concepts, proofread copy, check artwork in the different phases of the development process - including marketing literature, POS, promotions and advertisements.
- Manage, develop and deliver promotional campaigns in line with commercial plan, ensuring the campaigns support sales growth.
- Support with all digital media launches and developments in line with the commercial plan.
- Maintain awareness of customer behaviour and identify opportunities for new and improved marketing activities. Work closely with colleagues, teams and external agencies to maintain and improve the organisations reputation.
- Brief marketing agencies and quality control their output as necessary.
- Analyse return on investment and the effectiveness of marketing campaigns, comparing against plans and competitors' activity. Measure effectiveness of marketing activities and make recommendations for improvements.
- Manage multiple campaigns across diverse channels and ensure they are delivered on time and within budget.
Experience Required
- Minimum of 4 years marketing experience in a businessâtoâbusiness environment
- Experience in digital marketing including social media, website development/management, online advertising and SEO
- Customer orientated, results driven, creative problem solver, makes things happen with sense of urgency
- Must be able to demonstrate excellent communication and organisational skills, creative thinking and have a good eye for detail
Marketing Executive employer: The Business Connection Group
Contact Detail:
The Business Connection Group Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Marketing Executive
â¨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, attend industry events, and donât be shy about asking for introductions. We all know that sometimes itâs not just what you know, but who you know that can land you that Marketing Executive role.
â¨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those that highlight your digital marketing prowess. We want to see your creativity and results-driven mindset in action, so make sure itâs easy to access and visually appealing.
â¨Tip Number 3
Prepare for interviews by researching the company and its marketing strategies. We recommend coming up with ideas on how you could enhance their current campaigns or introduce new channels of trade. This shows youâre proactive and ready to hit the ground running!
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us. Letâs get you that Marketing Executive position!
We think you need these skills to ace Marketing Executive
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Marketing Executive role. Highlight your relevant experience in B2B marketing, digital campaigns, and any specific achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your skills match what we're looking for. Be sure to mention any innovative campaigns you've worked on that could impress us.
Showcase Your Digital Savvy: Since digital marketing is key for this role, make sure to highlight your experience with social media, SEO, and online advertising. We love seeing examples of how you've successfully managed digital campaigns in the past!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. Plus, itâs super easy!
How to prepare for a job interview at The Business Connection Group
â¨Know Your Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially in B2B. Be ready to discuss your previous campaigns and how they drove results. This shows youâre not just familiar with the theory but have practical experience too.
â¨Showcase Your Creativity
Prepare examples of innovative marketing strategies you've implemented. Think about how you can demonstrate your creative problem-solving skills, especially in relation to customer satisfaction and retention. Companies love candidates who can think outside the box!
â¨Understand Their Brand
Research the companyâs products and their current marketing strategies. Be prepared to discuss how you would manage brand positioning and support product launches. This shows that youâre genuinely interested and have done your homework.
â¨Be Data-Driven
Familiarise yourself with key metrics used to measure campaign effectiveness. Be ready to talk about how youâve analysed ROI in past roles and what recommendations you made for improvements. This will highlight your analytical skills and focus on results.