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- Tasks: Design and implement innovative marketing campaigns to boost sales and customer satisfaction.
- Company: Join a global organisation with a modern approach to customer experience.
- Benefits: Enjoy 23 days holiday, private medical insurance, and free on-site parking.
- Other info: Collaborate with creative teams and agencies in a fast-paced environment.
- Why this job: Make an impact in a dynamic role while developing your marketing skills.
- Qualifications: 4+ years in B2B marketing with strong digital and communication skills.
The predicted salary is between 35000 - 45000 £ per year.
The Marketing Executive will be joining a global organisation on a 14-month maternity contract, based within their modern UK headquarters. The company pride themselves on maximising the latest technology, knowledge and business approach to deliver a first-class customer experience.
Benefits:
- 23 days holidays plus Bank Holidays
- Private medical insurance and life assurance (after a qualifying period)
- Subsidised staff canteen
- Free on-site parking
- Childcare vouchers
- Uniform provided
Main Responsibilities:
- Design and implement marketing services and campaigns to increase sales and customer satisfaction/retention.
- Work with the management team and key stakeholders to develop customer focused, innovative and integrated marketing communication plans and campaigns.
- Support future product portfolio arrangements and manage brand positioning for specific products and services.
- Support the introduction of new channels of trade, e.g. online, domiciliary.
- Manage communication agencies, printers and media, and work closely with Product Manager and Marketing Manager to deliver business objectives.
- Compose communication briefings for product launches and product life cycle campaigns; review concepts, proofread copy, check artwork in the different phases of the development process - including marketing literature, POS, promotions and advertisements.
- Manage, develop and deliver promotional campaigns in line with commercial plan, ensuring the campaigns support sales growth.
- Support with all digital media launches and developments in line with the commercial plan.
- Maintain awareness of customer behaviour and identify opportunities for new and improved marketing activities.
- Work closely with colleagues, teams and external agencies to maintain and improve the organisations reputation.
- Brief marketing agencies and quality control their output as necessary.
- Analyse return on investment and the effectiveness of marketing campaigns, comparing against plans and competitors' activity.
- Measure effectiveness of marketing activities and make recommendations for improvements.
- Manage multiple campaigns across diverse channels and ensure they are delivered on time and within budget.
Experience Required:
- Minimum of 4 years marketing experience in a business-to-business environment
- Experience in digital marketing including social media, website development/management, online advertising and SEO
- Customer orientated, results driven, creative problem solver, makes things happen with sense of urgency
- Must be able to demonstrate excellent communication and organisational skills, creative thinking and have a good eye for detail
We are an equal opportunities agency and welcome applicants from all backgrounds.
Marketing Executive employer: The Business Connection Group
Contact Detail:
The Business Connection Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Executive
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or attend industry events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Marketing Executive role.
✨Tip Number 2
Prepare for interviews by researching the company and its marketing strategies. We want you to show off your knowledge about their campaigns and how you can contribute to their goals. It’s all about making a great impression!
✨Tip Number 3
Practice your pitch! You’ll want to clearly articulate your experience in digital marketing and B2B environments. We suggest rehearsing with a friend or in front of a mirror to boost your confidence before the big day.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. We believe that a little extra effort can make you stand out from the crowd.
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Executive role. Highlight your relevant experience in B2B marketing, digital campaigns, and any specific achievements that align with the job description. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for marketing and how your skills match the responsibilities listed. Don’t forget to mention why you’re excited about joining our global organisation at StudySmarter.
Showcase Your Creativity: As a Marketing Executive, creativity is key! Include examples of past campaigns or projects where you’ve used innovative ideas to drive results. We love seeing how you think outside the box and make things happen!
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates from our team!
How to prepare for a job interview at The Business Connection Group
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in digital marketing, especially around social media and SEO. Be ready to discuss specific campaigns you've worked on and how they drove results. This shows you're not just familiar with the theory but have practical experience too.
✨Showcase Your Creativity
Prepare examples of innovative marketing strategies you've implemented in the past. Think about how you can demonstrate your creative problem-solving skills, especially in a B2B context. Companies love candidates who can think outside the box!
✨Understand the Company’s Brand
Do your homework on the company’s products and their current marketing strategies. Be prepared to discuss how you would enhance their brand positioning or suggest new channels for trade. This shows that you're genuinely interested and have thought about how you can contribute.
✨Be Ready to Analyse
Since the role involves measuring the effectiveness of campaigns, be prepared to talk about how you've analysed ROI in your previous roles. Bring examples of how you've used data to make recommendations for improvements. This will highlight your analytical skills and attention to detail.