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- Tasks: Shape pricing and revenue strategies across Western Europe while driving commercial performance.
- Company: Join British American Tobacco, a global leader in innovation and transformation.
- Benefits: Global Top Employer with excellent employee conditions and a focus on inclusivity.
- Other info: Embrace diversity and career breaks; we support your journey back to work.
- Why this job: Be part of a dynamic team influencing regional strategy and making a real impact.
- Qualifications: Experience in Finance or Commercial Finance, strong analytical skills, and stakeholder management.
The predicted salary is between 60000 - 75000 £ per year.
BAT is evolving at pace into a global multi-category business. With products like VELO, VUSE and GLO we are on a mission to decrease the health impact of our industry. To achieve our ambition, we are looking for colleagues who are ready to Be The Change. Come, join us on this journey!
As Commercial Finance Manager – Revenue, you will play a critical role in shaping and overseeing pricing and revenue management strategies across Western Europe. You will act as a trusted business partner to commercial and finance leaders, providing strategic financial insight, challenging decision-making, and supporting sustainable growth and profitability across multiple markets and product categories. This role offers a unique opportunity to influence regional strategy, drive commercial performance, and contribute to BAT’s transformation journey within a dynamic and fast-paced environment.
Your key responsibilities will include:
- Supporting and challenging pricing and excise strategies across Western Europe markets
- Driving sustainable pricing strategies across traditional and new category portfolios
- Providing commercial and financial insights to support business performance and strategic decision‑making
- Partnering with regional and end‑market stakeholders to ensure alignment with Area commercial and financial objectives
- Overseeing pricing governance and supporting compliance with global guidelines and frameworks
- Leading competitor analysis activities and monitoring market dynamics to identify risks and opportunities
- Supporting the tracking and analysis of commercial and financial KPIs to drive performance improvement
- Contributing to a high‑performance team culture through collaboration, stakeholder engagement, and continuous improvement
What are we looking for?
- Extensive experience in Finance, Commercial Finance, or Consulting, ideally within an FMCG environment
- Strong commercial acumen and understanding of FMCG market dynamics
- Experience supporting pricing, revenue management, or commercial strategy activities
- Strong analytical and financial modelling capabilities, with the ability to translate data into actionable insights
- Excellent stakeholder management, communication, and influencing skills
- Ability to navigate ambiguity and operate effectively in a fast‑changing environment
- Proactive and solution‑oriented mindset, with the confidence to challenge existing ways of working and introduce new ideas
It would be a plus if you also have:
- Professional finance qualifications such as CIMA, ACCA, or equivalent
- Experience in financial planning, pricing governance, or commercial performance analysis
- Experience leading or influencing cross‑functional teams in a matrix organisation
WHY JOIN BAT? We’re one of the few companies named as a Global Top Employer by the Top Employers Institute – certified in offering excellent employee conditions. At BAT, we champion collaboration, inclusion, and partnership as the bedrock of our values. We wish to foster an environment where every individual can thrive, irrespective of factors such as gender, sexual orientation, marital or civil partnership status, gender reassignment, race, religion or belief, color, nationality, ethnic or national origin, disability, age, skills, experience, education, socio‑economic and professional background, as well as diverse perspectives and thinking styles. We recognize that our strength lies in embracing talent from all walks of life, empowering us to develop our culture of inclusivity and better achieve our business objectives. We view career breaks not as obstacles but as opportunities and encourage everyone, without hesitation, to apply. Through our Global Returners program, we provide support to professionals seeking to re‑enter the workforce after an extended absence, be it for family care, parental leave, national service, sabbatical, or starting their own venture. Come bring your difference and see what is possible for you at BAT. We take pride in being a Disability Confident Employer. If you need any reasonable adjustments or accommodations to be made during the recruitment process to support you performing at your best, please inform the recruitment partner who will be in touch should your profile be selected for the role you applied for. We are wholeheartedly committed to optimizing your prospects of success by making suitable arrangements so that you may showcase your full potential.
Commercial Finance Manager - Revenue employer: The British American Tobacco Group
Contact Detail:
The British American Tobacco Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Commercial Finance Manager - Revenue
✨Tip Number 1
Network like a pro! Reach out to current or former employees at BAT on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
✨Tip Number 2
Prepare for the interview by understanding BAT's products and their market impact. Show us how your skills in commercial finance can help shape pricing strategies and drive revenue growth.
✨Tip Number 3
Practice your storytelling skills! Be ready to share examples of how you've tackled challenges in finance or pricing strategies. We love hearing about real experiences that showcase your analytical and problem-solving abilities.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining our team at BAT.
We think you need these skills to ace Commercial Finance Manager - Revenue
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Commercial Finance Manager role. Highlight your experience in pricing strategies and financial insights, as these are key to what we’re looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to express your passion for the role and how your background makes you a perfect fit. Don’t forget to mention your understanding of FMCG market dynamics!
Showcase Your Analytical Skills: Since this role requires strong analytical capabilities, be sure to include examples of how you've used data to drive decision-making in your previous roles. We love seeing how you can turn numbers into actionable insights!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets the attention it deserves. Plus, it shows us you’re serious about joining our team at BAT!
How to prepare for a job interview at The British American Tobacco Group
✨Know Your Numbers
As a Commercial Finance Manager, you'll need to demonstrate your strong analytical skills. Brush up on key financial metrics and be ready to discuss how you've used data to drive pricing strategies or improve revenue management in previous roles.
✨Understand the Market
Familiarise yourself with BAT's product categories like VELO, VUSE, and GLO. Research current market trends and competitor strategies in the FMCG sector. This will help you provide insightful commentary during the interview and show that you're proactive about understanding the business landscape.
✨Showcase Stakeholder Management Skills
Prepare examples of how you've successfully collaborated with cross-functional teams. Highlight your communication and influencing skills, as these are crucial for partnering with regional and end-market stakeholders in this role.
✨Be Ready to Challenge the Status Quo
BAT is looking for someone who can navigate ambiguity and introduce new ideas. Think of instances where you've challenged existing processes or proposed innovative solutions. This will demonstrate your proactive mindset and ability to contribute to a high-performance team culture.