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- Tasks: Manage and grow The Brit Spot's TikTok account with engaging content.
- Company: The Brit Spot is a vibrant social-first publisher with over 1 million followers.
- Benefits: Enjoy flexible hours, remote work, and potential for a full-time role.
- Why this job: Join a creative team shaping Gen Z media and have real input on content direction.
- Qualifications: Must know TikTok trends, edit short videos, and understand UK youth culture.
- Other info: Freelance role with opportunities for permanent transition.
The predicted salary is between 36000 - 60000 £ per year.
We are looking for someone who understands what performs on TikTok and can help us grow our presence by curating the right content, repurposing what we already have, and staying dialled into what Gen Z in the UK wants to see. The Brit Spot is a social-first publisher with over 1 million followers across Instagram and TikTok. We are known for our editorial carousels, street vox pops and content that captures British humour, news, nostalgia and everyday culture. We are now looking for someone to take the lead on our TikTok channel as we scale in 2025.
What you will be doing:
- Managing The Brit Spot’s TikTok account from planning and posting to reviewing performance and optimising what comes next.
- Repurposing our Instagram carousels into TikTok-friendly formats.
- Turning our existing vox pop footage into engaging TikToks that feel native to the platform.
- Sourcing UGC that aligns with our brand tone, requesting permission to use it, and working it into our TikTok publishing schedule.
- Tracking analytics and identifying what is working, what is not, and where there are new opportunities to grow.
- Helping shape the TikTok content direction alongside the wider editorial and partnerships team.
Who you are:
- You know TikTok inside out and understand what makes content catch fire with Gen Z.
- You are confident editing short-form video content and working with existing footage to make it feel fresh and relevant.
- You have great instincts for finding high-potential UGC and know how to package it for maximum impact.
- You are comfortable reading TikTok analytics and adjusting plans based on performance.
- You have a strong sense of UK youth culture and know what makes people laugh, comment and share.
Why join The Brit Spot:
- Real creative input on a growing TikTok channel with 250,000 plus followers.
- A content goldmine to work from including high-performing carousels and a deep archive of vox pops.
- A clear opportunity to go full-time as we scale our content and campaigns in 2025.
- Work with a team that is building something new in UK media and shaping how Gen Z consumes content.
The details:
- Freelance role with flexible hours.
- Remote work with occasional meetups (UK-based applicants only).
- Potential to transition into a permanent role this year.
If you want to play a key role in growing one of the most exciting Gen Z platforms in the UK, we would love to hear from you.
TikTok channel manager for a social-first Gen Z publisher employer: The Brit Spot
Contact Detail:
The Brit Spot Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land TikTok channel manager for a social-first Gen Z publisher
✨Tip Number 1
Familiarise yourself with trending TikTok content that resonates with Gen Z. Spend time scrolling through the platform to identify popular formats, sounds, and themes that align with The Brit Spot's brand. This will help you demonstrate your understanding of what works when you get the chance to discuss your ideas.
✨Tip Number 2
Engage with The Brit Spot’s existing TikTok content and audience. Comment on posts, share your thoughts on what could be improved, and even create your own TikToks inspired by their style. This shows initiative and gives you a practical understanding of their current strategy.
✨Tip Number 3
Stay updated on TikTok analytics tools and how to interpret data effectively. Being able to discuss specific metrics and how they can inform content decisions will set you apart as a candidate who is not only creative but also data-driven.
✨Tip Number 4
Network with other TikTok creators and marketers, especially those who focus on Gen Z content. Join relevant online communities or attend events where you can share insights and learn from others in the field. This can provide you with fresh ideas and connections that may benefit your application.
We think you need these skills to ace TikTok channel manager for a social-first Gen Z publisher
Some tips for your application 🫡
Understand the Brand: Before applying, take some time to understand The Brit Spot's content style and audience. Familiarise yourself with their TikTok and Instagram accounts to get a feel for what resonates with Gen Z.
Tailor Your CV: Highlight your experience with TikTok and any relevant social media management roles. Be sure to include specific examples of how you've successfully engaged audiences or grown a channel in the past.
Craft a Compelling Cover Letter: In your cover letter, express your passion for TikTok and understanding of Gen Z culture. Mention specific trends or content types that you believe would work well for The Brit Spot and how you can contribute to their growth.
Showcase Your Skills: If possible, include links to your own TikTok or social media projects that demonstrate your ability to create engaging content. This could be personal projects or previous work that aligns with the role.
How to prepare for a job interview at The Brit Spot
✨Show Your TikTok Savvy
Make sure to demonstrate your deep understanding of TikTok trends and what resonates with Gen Z. Bring examples of successful TikTok campaigns or content that you've created or managed, highlighting how they engaged the audience.
✨Be Ready to Discuss Content Repurposing
Prepare to talk about how you would repurpose existing content for TikTok. Think about specific Instagram carousels or vox pop footage and how you would adapt them to fit the TikTok format while keeping them fresh and engaging.
✨Know Your Analytics
Familiarise yourself with TikTok analytics tools and be ready to discuss how you would track performance. Share insights on what metrics you consider important and how you would use data to inform your content strategy.
✨Demonstrate Cultural Awareness
Show that you have a strong grasp of UK youth culture and humour. Be prepared to discuss current trends, memes, or viral content that appeals to Gen Z, and how you would incorporate these elements into your TikTok strategy.
