At a Glance
- Tasks: Drive creative marketing campaigns and manage social media for a leading agency.
- Company: Join The Bright Agency, a vibrant illustration and licensing agency in London.
- Benefits: Collaborative environment, growth opportunities, and a chance to work with talented authors and artists.
- Other info: Flexible working arrangements and a fun, dynamic office culture.
- Why this job: Be part of an inspiring team and make a real impact in the creative industry.
- Qualifications: Experience in marketing, social media, and content creation tools like Canva.
The predicted salary is between 30000 - 40000 € per year.
Illustration, literary and licensing agency The Bright Agency are looking for a creative, insightful, driven self-starter ready to come to the role full of ‘good’ ideas, who can continue to deliver and grow our impactful and energetic outreach. They will join our busy marketing team and drive growth for our authors, artists and brands. This person will be responsible for a number of social media channels, our email campaigns, blog and Substack posts and should have design experience using programmes such as Canva, Campaign Monitor and some knowledge of copy creation writing for blogs, Substack and other outlets. This is a unique opportunity to join a busy, fun, inspiring and leading London office, with input across publishing, TV, film and licensing sectors of rights management. If you’re proactive, organised and full of ideas, this is a role where you can really grow.
Key Responsibilities
- Plan month-to-month and long-term Licensing/Design and Advertising marketing activity in line with business priorities and industry events.
- Plan, manage, develop, create and maintain our high-impact email campaign strategy across divisions.
- Strategic planning and hands-on delivery of high-impact campaigns that develop new licensing business or maintain/grow repeat clients.
- Popularise The Bright Agency publicly to new/prospective/high-value artists and brands and be the first choice for their representation.
- Lead Licensing email marketing planning, coordinating, and delivery against financial targets.
- Drive lead generation initiatives to grow the Bright Agency's financial targets and email contact database.
- Own and manage the Licensing, Design and Advertising social media accounts, including LinkedIn.
- Oversee Licensing content across blogs, features, and articles, planning schedules and assigning delivery.
- Ensure consistent messaging, quality and brand alignment across all Licensing channels.
- Develop and maintain a high-performance ‘Agency’ Substack that converts free subscribers to monthly-paid with a consistency of quality content.
Press & PR
- Develop, draft, edit, and send Press Releases to key Press Contacts with the Brand Partnerships Director.
- Develop, and maintain beneficial relationships with Press contacts.
- Develop Bright into the ‘go-to’ for industry opinion and news.
- Organise and develop Agency submissions for awards (Nibbies, Rising Stars etc.).
- Allocate tasks and manage workflows across licensing marketing activity.
- Work cross-functionally with agents, our designer and leadership to ensure campaigns are aligned and delivered on time.
- Interview freelance support & Interns within the Marketing team.
Reporting
- Monitor campaign performance and ensure Licensing marketing activity delivers against agreed objectives.
- Report on Licensing marketing plans and outcomes to senior leadership.
- Develop and deliver the full monthly marketing report that covers everything from the Marketing Team.
Skills and Experience
- Highly organised, collaborative and proactive, with a can-do attitude.
- A strong understanding of email, social media and analytics.
- Strong writing and communication skills.
- Creative approach to content and campaign ideas.
- Able to work well with different people and as part of a team.
- Experience with content creation tools such as Canva, CapCut or similar.
- Experience with social schedulers such as Hootsuite.
- Experience with email campaign software such as Campaign Monitor, MailChimp.
- Experience with Google Analytics, Search Console.
- Passionate about The Bright Agency and all our authors, artists, brands and publishing and areas we work in with a creative eye and strong attention to detail.
- A creative thinker who’s keen to learn, take responsibility and get stuck in.
- Genuinely excited about digital content and a career in marketing.
How to Apply
Please send your CV and covering letter to [email address] with the subject line ‘Press and Marketing Officer’. Applicants must have the legal right to work in the UK.
Press and Marketing Officer in London employer: The Bright Agency
The Bright Agency is an exceptional employer, offering a vibrant and creative work environment in the heart of London. With a strong focus on employee growth, team collaboration, and innovative marketing strategies, this role as a Press and Marketing Officer provides unique opportunities to engage with diverse authors, artists, and brands while contributing to impactful campaigns. The agency fosters a culture of creativity and proactivity, ensuring that every team member can thrive and make meaningful contributions to the dynamic world of publishing and licensing.
StudySmarter Expert Advice🤫
We think this is how you could land Press and Marketing Officer in London
✨Tip Number 1
Get your networking game on! Reach out to people in the industry, attend events, and connect with potential colleagues. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Show off your creativity! When you get the chance to meet with potential employers, bring along a portfolio of your work. Whether it's social media campaigns or design projects, let us see your flair and how you can contribute to their team.
✨Tip Number 3
Be proactive during interviews! Ask insightful questions about the company’s marketing strategies and share your ideas on how you could enhance their outreach. This shows you’re not just interested in the role, but also invested in their success.
✨Tip Number 4
Don’t forget to follow up! After your interview, send a quick thank-you email expressing your appreciation for the opportunity. It keeps you fresh in their minds and shows your enthusiasm for the position. And remember, apply through our website for the best chance!
We think you need these skills to ace Press and Marketing Officer in London
Some tips for your application 🫡
Show Your Creative Side:When crafting your application, let your creativity shine through! Use engaging language and showcase your unique ideas that align with our vibrant marketing approach. Remember, we’re looking for someone who can bring fresh perspectives to the table.
Tailor Your CV and Cover Letter:Make sure to customise your CV and cover letter for the Press and Marketing Officer role. Highlight relevant experiences, especially in social media management and content creation, to show us you’re the perfect fit for our team!
Be Proactive and Organised:In your application, demonstrate your proactive nature and organisational skills. Share examples of how you've successfully managed projects or campaigns in the past, as this is key to thriving in our busy environment.
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way to ensure your application gets to us quickly and efficiently. Plus, it shows you’re keen on joining our amazing team at The Bright Agency!
How to prepare for a job interview at The Bright Agency
✨Know Your Stuff
Before the interview, dive deep into The Bright Agency's work and its authors, artists, and brands. Familiarise yourself with their recent campaigns and social media presence. This will not only show your genuine interest but also help you come up with insightful ideas during the conversation.
✨Show Off Your Creativity
Prepare to discuss your creative ideas for marketing campaigns. Think about how you can leverage social media, email marketing, and content creation to enhance The Bright Agency's outreach. Bring examples of your previous work using tools like Canva or Campaign Monitor to showcase your design skills.
✨Be Proactive and Organised
Demonstrate your proactive nature by discussing how you plan and manage projects. Share specific examples of how you've successfully coordinated campaigns or managed workflows in the past. This will highlight your organisational skills and ability to work collaboratively within a team.
✨Ask Thoughtful Questions
Prepare some questions that reflect your understanding of the role and the agency's goals. Inquire about their future marketing strategies or how they measure campaign success. This shows you're not just interested in the job, but also in contributing to the agency's growth.
