The overall purpose of the role of Senior Fundraiser (corporate fundraising and legacies) is to bring about tangible and positive change to the lives of people with neurological conditions by raising funds to support the charity’s work. This includes:
- Generating and maximising charitable income from corporate supporters, proactively seeking new opportunities for corporate fundraising and ensuring that our work is known to a wide variety of would-be corporate donors.
- Acting as the charity’s lead contact with existing and new corporate partners, working with them to create a unique calendar of engagement and stewarding them through this to ensure they make a meaningful difference.
- Leading on the promotion and development of the charity’s legacy fundraising opportunities.
- Stewarding the families of legacy donors and assisting with the management of estates where the charity is named as a beneficiary.
Key Responsibilities
- Lead on identifying potential corporate funders and partners whose giving behaviours, strategies and areas of work meet the aims of the charity.
- Use compelling and persuasive written and verbal communication to produce high-quality fundraising materials, applications, pitches and presentations which convince corporates to support the charity’s work and support existing partners to raise funds.
- Research and track all national and regional ‘charity of the year’ partnerships and apply for these as appropriate.
- Attend and present at business networking events and any other opportunities which help identify new potential corporate partners, introduce them to the work of the charity and ensure our work is known to all corporate supporters nationally and regionally.
- Work with corporate supporters to promote a range of different fundraising and donation opportunities such as payroll giving, event and project sponsorship, employee fundraising, charity of the year partnerships, corporate fundraising, help in kind and volunteering.
- Act as a dedicated account manager for existing and new corporate supporters during the duration of their partnership, such as by:
- Developing bespoke campaigns, projects and appeals
- Creating and launching a unique calendar of engagement
- Stewarding the corporate’s staff members, such as by inviting them to our events, to centre visits and to meet clients.
- Producing regular reports and correspondence as required by corporates to document funds raised, the impact of donations and partnership progress.
- Work with the management team to identify services, projects and needs which meet the strategic aims of the charity and which require funding or help in kind, and match these to potential or active corporate supporters.
- Seek specific gifts, help in kind, sponsorship, donations and volunteers from corporate partners as appropriate to support the charity’s projects, services, events and strategy as required.
- Alongside The Brain Charity’s communications team,ensure all corporate fundraising opportunities are marketed engagingly, targeting a range of audiences.
Legacy donations:
- Lead on promoting our legacy fundraising opportunities, such as free will offerings and Wills Week, in a variety of ways – including digital, traditional marketing and pitches and presentations.
- Steward would-be legacy donors by explaining processes, help them set up gifts in their wills as required and providing information on how donations are used.
- Communicate legal knowledge and procedures relating to charitable legacy giving sensitively to beneficiaries, members of the public and colleagues.
- Support the families of legacy donors as required, providing thank yous and updates.
- Alongside the Head of Finance and Head of Communications and Fundraising, assisting with the management of estates where the charity is named as a beneficiary and monitoring and expediting the collection of legacy income, including liaising with legal professionals, other charities, families, lay beneficiaries and external bodies.
- Balancing legal and charitable responsibilities to ensure we are always working within agreed standards.
Other:
- Support the Head of Communications and Fundraising with approaches to and meetings with potential high net worth individuals and major donors as appropriate.
- Monitor and evaluate the success and effectiveness of all fundraising work you carry out, as this learning will be used by the Head of Communications and Fundraising to shape further departmental strategies.
- Keep accurate records and provide data and reporting to assist with the preparation of reports, presentations, evaluations and other documents as required.
- Ensure all areas of work are logged via our CRM system, Microsoft Dynamics.
- Actively support promotional and fundraising events for The Brain Charity, attending a minimum of 1 fundraising or client-focussed event over the course of a year.Responsibility for organising and running communications and fundraising events lies with the whole communications and fundraising team, working across the areas of strength, interest and focus of the individual staff members.
- Assist and support volunteers within the Communications and Fundraising team as and when required.
- Work to The Brain Charity’s policies and procedures.
- Carry out any other reasonable tasks which may be required by the charity from time to time.
- Regularly provide cover for all aspects of the department you belong to during any absence relating to your colleagues.
£30,140 per annum
Hours
- Premium Employee Assistance Programme
- 10% company pension (T&C's apply)
- Family friendly policies including:
- Flexible Working
- Hybrid Working
- Enhanced maternity, paternity, adoption, sick absence policies
- Long Service Annual Leave accrual
- Free parking at Head Office (when available)
#J-18808-Ljbffr
