Social Media Lead: Luxury Auto Campaigns in Preston

Social Media Lead: Luxury Auto Campaigns in Preston

Preston Full-Time 31500 - 38500 £ / year (est.) No working from home possible
The Bowker Motor Group

At a Glance

  • Tasks: Manage social media for luxury auto brands and create engaging content.
  • Company: Join Bowker Motor Group, an award-winning marketing team in the automotive industry.
  • Benefits: Exciting events, travel opportunities, and a vibrant work culture.
  • Other info: Dynamic role with opportunities to grow and innovate in a fast-paced environment.
  • Why this job: Be at the forefront of luxury auto campaigns and connect with passionate car enthusiasts.
  • Qualifications: Experience in social media management and a flair for creative content.

The predicted salary is between 31500 - 38500 £ per year.

Bowker Motor Group is seeking a Social Media Executive to join its award-winning Group Marketing team.

Based at Preston Docklands, with travel across Bowker locations and event venues, you’ll manage social channels for Porsche, BMW, MINI, Changan, Chery and Lepas.

You’ll create reactive content, work with internal teams and external creators, monitor engagement, respond to comments, and use dashboards to track performance; organise customer and prospect events.

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Social Media Lead: Luxury Auto Campaigns in Preston employer: The Bowker Motor Group

The Bowker Motor Group is an exceptional employer, offering a dynamic work environment at Porsche Centre Preston where excellence in customer service and vehicle presentation is paramount. With benefits such as 25 days of holiday, preferential family rates, and continuous training opportunities, employees are encouraged to grow and thrive in their roles while being part of a passionate team dedicated to maintaining the highest standards in the automotive industry.

The Bowker Motor Group

Contact Details:

The Bowker Motor Group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Social Media Lead: Luxury Auto Campaigns in Preston

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Bowker Motor Group and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Bowker Motor Group are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Bowker Motor Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Bowker Motor Group. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Social Media Lead: Luxury Auto Campaigns in Preston

Social Media Management
Content Creation
Engagement Monitoring
Event Organisation
Communication Skills
Collaboration with Internal Teams
Collaboration with External Creators

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Bowker Motor Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of The Bowker Motor Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Bowker Motor Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at The Bowker Motor Group

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Bowker Motor Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At The Bowker Motor Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.