At a Glance
- Tasks: Create engaging social media content and manage channels for luxury automotive brands.
- Company: Join Bowker Motor Group, an award-winning automotive group with a vibrant marketing team.
- Benefits: Enjoy 25 days holiday, discounts, training, and free event tickets.
- Other info: Flexible working hours and opportunities for personal development.
- Why this job: Work with iconic brands and unleash your creativity in a supportive environment.
- Qualifications: Experience in social media content creation and strong communication skills.
The predicted salary is between 31500 - 38500 £ per year.
Location: Preston Docklands, with travel across Bowker Motor Group locations and event venues
Contract: Full-time, permanent
The Opportunity:
Bowker Motor Group has an exciting job opportunity for a Social Media Executive. Based within the award-winning Group Marketing team, you’ll be working with automotive brands of Porsche, BMW, MINI, Changan, Chery and Lepas. We’re looking for a team member who has an appreciation of luxury retail brands, bursting with fresh ideas, to work on a variety of campaigns. A clear ability to create reactive content with an eye for current social media trends will be essential.
The Role:
- Supporting the implementation of overall marketing strategy in alignment with brand guidelines
- Management and maintenance of all social media channels to grow engagement and followers
- Working with internal colleagues and external Creatives to output engaging and eye-catching photography and videography content for use in on- and offline media
- Monitor and respond to online customer comments (e.g. social media posts, reviews) in a timely, professional and brand adequate manner
- Using reporting dashboards/listening tools to monitor social media performance
- Support with organising and running customer and prospect events
Essential Skills:
- Experience with engaging social media content creation across a variety of channels
- A confident and professional communicator
- A proactive attitude with lots of enthusiasm
- Ability to manage your own workload/deadlines
- A current UK driving licence
Working hours are Monday to Friday 8.30am – 5.00pm, with a 30 minute lunch break, and the position is based at the Group’s Preston Docklands site.
The Benefits:
- 25 days holiday per annum
- Additional day’s holiday on your birthday
- Discount retail shopping platform
- Preferential family rates on Motor Group brand portfolio
- Company pension scheme
- Death in Service policy
- Cycle to work scheme
- Training, coaching and development funded
- Incentives and rewards
- Free tickets to local and national events
- Staff social events
- On site car parking
Why Join Bowker Motor Group?
This role offers the opportunity to work across some of the world’s most recognised automotive brands while helping to shape the launch and development of newer names within the UK market. You will become part of a highly acclaimed, experienced and supportive Marketing Team, with the freedom to bring forward new ideas, develop meaningful brand partnerships and deliver campaigns and experiences that make a genuine impact.
Social Media Executive in Preston employer: The Bowker Motor Group
The Bowker Motor Group is an exceptional employer, offering a dynamic work environment at Porsche Centre Preston where excellence in customer service and vehicle presentation is paramount. With benefits such as 25 days of holiday, preferential family rates, and continuous training opportunities, employees are encouraged to grow and thrive in their roles while being part of a passionate team dedicated to maintaining the highest standards in the automotive industry.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive in Preston
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Bowker Motor Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Bowker Motor Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Bowker Motor Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Bowker Motor Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Executive in Preston
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Bowker Motor Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Bowker Motor Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Bowker Motor Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Bowker Motor Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Bowker Motor Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Bowker Motor Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.