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- Tasks: Lead marketing strategies and enhance audience engagement at The Bowes Museum.
- Company: Join one of the North’s leading cultural venues with a bold new vision.
- Benefits: Enjoy a permanent contract with a competitive salary and a vibrant work environment.
- Why this job: Be part of a transformative journey, shaping cultural experiences for diverse audiences.
- Qualifications: Seeking experienced communicators with strong leadership and staff management skills.
- Other info: We encourage applications from underrepresented candidates to promote diversity.
The predicted salary is between 40000 - 56000 £ per year.
Hours: 37 hours p/w
Contract type: Permanent
Salary: £40,000
Closing date: 5pm, Monday 13 January 2024
Interview date: Monday 20 January 2024
The Bowes Museum is embarking on a transformative journey with exciting changes, significant investment, and a bold new vision. As one of the North’s leading cultural venues, we aim to redefine our role as a future-thinking museum of artists, designers, and makers. With world-class collections, an inspiring exhibition programme, and stunning outdoor spaces, we are committed to creating vibrant cultural experiences for diverse audiences.
We seek an experienced and dynamic Head of Marketing, Engagement, and Audiences to join our leadership team. This new role is pivotal in advancing our audience engagement and marketing strategies. You will lead the development and implementation of comprehensive audience and stakeholder engagement plans, ensuring our vision and mission resonate regionally and nationally.
As an experienced communicator who is passionate about engaging audiences and has strong staff management and leadership skills, you will lead on visitor experience, using insights to inform strategies and improve the visitor journey. You’ll bring a collaborative approach to internal and external partnerships, working collaboratively with teams across the museum while overseeing the Museum’s marketing, communications, and brand development to ensure vibrant and relevant content across all channels.
We are an equal-opportunity employer. Diversity within our workforce, programmes, and approaches is crucial to our mission of being equitable, sustainable, and relevant. We want everyone to feel welcome. Therefore, we particularly welcome applications from candidates underrepresented at The Bowes Museum and within the heritage sector, including, but not exclusively, those who identify as global majority and/or disabled.
Head of Marketing, Audiences and Engagement employer: The Bowes Museum
Contact Detail:
The Bowes Museum Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing, Audiences and Engagement
✨Tip Number 1
Familiarize yourself with The Bowes Museum's current marketing strategies and audience engagement initiatives. Understanding their existing approach will help you identify areas for improvement and demonstrate your proactive mindset during the interview.
✨Tip Number 2
Prepare to discuss specific examples of successful marketing campaigns you've led in the past. Highlight how these experiences can translate into innovative strategies for The Bowes Museum, showcasing your ability to drive engagement and enhance visitor experiences.
✨Tip Number 3
Research the latest trends in audience engagement within the cultural sector. Being knowledgeable about current best practices will not only impress the interviewers but also position you as a forward-thinking candidate who can bring fresh ideas to the museum.
✨Tip Number 4
Network with professionals in the heritage and cultural sectors. Engaging with others in the field can provide valuable insights and connections that may benefit your application and demonstrate your commitment to collaboration and partnership.
We think you need these skills to ace Head of Marketing, Audiences and Engagement
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly read the job description for the Head of Marketing, Audiences and Engagement position. Understand the key responsibilities and required skills, and think about how your experience aligns with these.
Tailor Your CV: Customize your CV to highlight relevant experience in marketing, audience engagement, and leadership. Use specific examples that demonstrate your ability to develop and implement successful marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that not only outlines your qualifications but also expresses your passion for engaging diverse audiences. Mention how you can contribute to The Bowes Museum's vision and mission.
Highlight Collaborative Experience: Emphasize any previous experience working collaboratively with teams or stakeholders. This is crucial for the role, so provide examples of successful partnerships and how they benefited your previous organizations.
How to prepare for a job interview at The Bowes Museum
✨Show Your Passion for Audience Engagement
Make sure to express your enthusiasm for engaging diverse audiences. Share specific examples of how you've successfully connected with different groups in previous roles, and discuss your vision for enhancing audience experiences at The Bowes Museum.
✨Demonstrate Leadership Skills
Prepare to discuss your leadership style and how you manage teams effectively. Highlight instances where you've led successful marketing campaigns or initiatives, focusing on collaboration and staff development.
✨Understand the Museum's Vision
Research The Bowes Museum's current projects and future goals. Be ready to articulate how your marketing strategies can align with their transformative journey and contribute to their mission of creating vibrant cultural experiences.
✨Prepare Insight-Driven Strategies
Be prepared to discuss how you use data and insights to inform your marketing strategies. Bring examples of how you've improved visitor journeys through targeted engagement plans, showcasing your analytical skills and strategic thinking.
