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For Companies At a Glance
- Tasks: Lead CRM campaigns that connect with customers and drive sales.
- Company: Join Boots, a leader in beauty and wellness with a focus on inclusivity.
- Benefits: Enjoy flexible benefits, generous discounts, and a supportive work environment.
- Why this job: Make an impact in digital marketing while shaping customer experiences.
- Qualifications: Experience in CRM and a passion for data-driven marketing.
- Other info: Great career growth opportunities in a dynamic team.
The predicted salary is between 36000 - 60000 £ per year.
Role: Senior CRM Executive – No7
Contract: 12M FTC
Shift pattern: Full Time
Location: Nottingham
Closing date: 12 November 2025
Recruitment Partner: Matthew Nelligan
About the role
An exciting opportunity to join the No7 Beauty Company Digital Marketing and play a pivotal role in shaping how we connect with our customers. As an Assistant CRM Manager, you\\\’ll owned the activation of our CRM plans across both our DTC (No7Beauty.co.uk) and retail (Boots) channels, delivering engaging, data-led campaigns that build loyalty and drive commercial impact.
Key responsibilities
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Lead the activation of CRM plans across DTC and retail, translating brand stories and trade priorities into high-performing customer journeys
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Manage the end-to-end delivery and ongoing optimisation of campaign, automated and transactional emails – ensuring every touchpoint feel beautifully crafted, relevant and effective – to convert interest into action and drive incremental sales
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Lead email marketing as a key growth driver while also supporting app and direct mail activations within the retail ecosystem
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Partner closely with brand, digital trading & retail teams to bring launches, offers and hero franchises to live through CRM
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Partner with digital, brand and data teams to grow and nurture our 1P database, ensuring we build meaningful connections with both new & existing customers
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Drive audience segmentation, personalisation and testing strategies to elevate performance and customer experience, using transactional and behavioural data to deliver relevant, authentic journeys that deepen engagement and deliver results
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Monitor and analyse results and share insights that inspire continuous improvement and innovation. Collaborate cross-functionally to identify opportunities that drive net, new customer acquisition and overall CRM incrementality
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Brief and manage agency & creative partners to deliver premium, on-brand assets that reflect No7\\\’s identity
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Champion CRM compliance, data integrity and best practice across every campaign
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Collaborate with the wider marketing and activation teams to grow loyalty, lifetime value and overall brand impact
Our benefits
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Boots Retirement Savings Plan
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Discretionary annual bonus
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Generous employee discounts
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Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child
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Flexible benefits scheme including option to buy additional holiday, discounted gym membership, life assurance, activity passes and much more.
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Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme.
We have a great range of benefits in addition to the above that offer flexibility to suit you – find out more at boots.jobs/rewards. Exclusions may apply, eligible roles only. Please note, any salary estimates given on third-party sites are not provided or endorsed by Boots and may not be accurate.
Why Boots
At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, with you, we change for the better.
What\\\’s next
If Successful one of our Talent Partners will be in touch to discuss next steps and go through the Process
Where a role is advertised as full-time, we are open to discussing part-time and job share options during the application process. If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.
This role requires the successful candidate to complete a Pre-employment check after receiving an offer. Depending on your location you will be asked to submit either a DBS (Disclosure & Barring Service), PVG (Protection of Vulnerable groups) or an Access NI Check.
Boots is a Ban the Box employer and will consider the suitability of applicants with criminal convictions on a case-by-case basis.
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Senior CRM Executive – No7 employer: The Boots Company PLC
Contact Detail:
The Boots Company PLC Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior CRM Executive – No7
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at Boots or similar companies. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your CRM campaigns and successes. This gives you a chance to demonstrate your expertise beyond the CV.
✨Tip Number 3
Prepare for the interview by researching No7’s recent campaigns and their impact. Bring ideas to the table on how you could enhance their CRM strategies – it shows initiative and passion!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who take that extra step.
We think you need these skills to ace Senior CRM Executive – No7
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Senior CRM Executive role. Highlight your experience with CRM plans, email marketing, and data analysis. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about CRM and how you can contribute to No7's success. Be genuine and let your personality come through.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics to demonstrate how your previous campaigns drove results. We love seeing data-led success stories!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at The Boots Company PLC
✨Know Your CRM Inside Out
Make sure you understand the fundamentals of CRM, especially in the context of retail and DTC channels. Familiarise yourself with how data-driven campaigns work and be ready to discuss specific examples of successful CRM strategies you've implemented or contributed to.
✨Showcase Your Analytical Skills
Since the role involves monitoring and analysing results, come prepared with examples of how you've used data to drive decisions in past roles. Be ready to discuss your experience with audience segmentation and personalisation, as well as any tools you've used for analysis.
✨Demonstrate Collaboration
This position requires working closely with various teams. Think of instances where you've successfully collaborated with marketing, digital, or creative teams. Highlight your ability to communicate effectively and how you’ve contributed to cross-functional projects.
✨Prepare Questions That Matter
At the end of the interview, you'll likely have a chance to ask questions. Prepare thoughtful queries about the company's CRM goals, team dynamics, or how they measure success in their campaigns. This shows your genuine interest in the role and helps you assess if it's the right fit for you.
