Boots Beauty Specialist

We’re shaking up the beauty scene at Boots, and our Beauty Specialists are leading the charge. This isn’t your average retail role – it’s a unique position at the heart of our beauty halls, where you’ll connect with customers and guide them to the best skincare, makeup and hair products for their needs. From cult favourites to the latest viral must haves, you’ll share honest, expert advice and help customers find what really works for them – all whilst driving sales through genuine, feel-good service. Whether it’s a glow up or a game changing product, they’re after, you’ll be part of making every customer feel their absolute best.

About the role

• Reporting to the Assistant Manager, you’ll work across all premium/luxury beauty brands, offering expert, unbiased advice to customers giving them the best experience in store.
• This is a sales‑based role. You\’ll have targets to meet and we\’re about working as a team (not competing against each other for sales!) so you won’t be on performance‑based commission. Instead, we provide up to £1000 annual product allowance for you personally to test, love and recommend our products.
• This is a fun place to be, so you\’ll really get to use your sales and communication skills as you approach and interact with lots of customers with a variety of needs throughout the day.
• We’re proud of our stores, so you will always keep the premium beauty hall and make up counters looking their best. You will take pride in ensuring all counters and testers are well stocked, cleaned and tidied throughout the day.
• You’ll have access to expert hands‑on training with premium brands in store, plus a comprehensive learning programme through our online learning platform to keep building your beauty expertise.
• You’ll attend our famous virtual and in‑person conferences where we bring our Beauty Specialists together for an immersive education experience.
• As a Boots Beauty Specialist there may be opportunities to get involved with creating social media content, supporting with events or even the chance to be involved in some of our exciting campaigns.

What you’ll need to have

• Enthusiasm & passion for make‑up, skincare and haircare
• A warm, approachable manner and the confidence to start conversations with customers.
• A passion for achieving and exceeding sales targets or goals
• Ability to work at pace.
• Good communication skills, with the ability to understand customer needs.
• A proactive approach to learning about new products, techniques, and services

It would be great if you also have

• Experience working towards sales or targets in beauty retail
• A creative flair or interest in social content

Career development

Are you thinking about your future career goals? There are plenty of opportunities to continue your career with us; whether you progress within beauty to become a Senior Beauty Specialist or Beauty Assistant Manager, move into store leadership as a Store Manager, or even join our Support Office.

Our benefits

• Quarterly product allowance totalling up to £1000 per year* (*subject to number of hours worked per week.)
• Generous employee discounts
• Ongoing training from our amazing brands and beauty experts
• Boots Retirement Savings Plan
• Discretionary annual bonus
• Enhanced maternity/paternity/adoption leave pay and gift card for anyone expecting or adopting a child.
• Flexible benefits scheme
• Access to free, 24/7 counselling and support through TELUS Health, our Employee Assistance Programme

We have a great range of benefits in addition to the above that offer flexibility to suit you – find out more at boots.jobs/rewards. Exclusions may apply, eligible roles only. Please note, any salary estimates given on third‑party sites are not provided or endorsed by Boots and may not be accurate.

Why Boots?

At Boots, we foster a working environment where consideration and inclusivity help everyone to be themselves and reach their full potential. We are proud to be an equal opportunity employer, passionate about embracing the diversity of our colleagues and providing a positive and inclusive working environment for all. As the heart of everything we do at Boots, with you, we change for the better.

What’s next?

If this sounds like the perfect role for you, we look forward to receiving your application. If your application is successful, you\’ll be invited to complete an online assessment before attending an in‑store assessment.

Where a role is advertised as full‑time, we are open to discussing part‑time and job share options during the application process.

If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you to be at your best.