Digital Content Creator in London

This role will play a key part in The Body Shop’s digital expansion, helping to realise the brand’s ambitions by creating and publishing high‑volume, attention‑grabbing digital content across a wide range of customer‑facing online spaces. Your content will engage audiences, encouraging them to fall in love with our products and brand. You will collaborate with a wide variety of disciplines, both within our talented team and beyond, to ensure timely delivery and cohesion across all channels, working with designers, producers, marketers, product owners, digital experts and the Head of Creative to define and articulate brand and product messages on an evolving basis within our digital spaces.

Responsibilities

• Plan, produce and publish content across digital platforms (brand.com, META, TikTok paid social, Amazon, 3rd‑party online wholesalers and marketplace) to support our digital‑first expansion strategy.
• Exponentially increase our digital‑first asset library with a primary focus on consideration and conversion assets to drive the marketing funnel and customer acquisition.
• Deliver the planning, production and delivery at accelerated speed and efficacy, with a cost‑effective mindset, using our internal AI platform and becoming an internal expert.
• Work flexibly to collaborate with and support different colleagues and deliver for various stakeholders; produce work productively on every brief with varying timelines and collaborate with internal customers and stakeholders, and also be able to work alone as required.
• Contribute to a strong creative culture; maintain and nurture an agile, solution‑focused, commercially creative and collaborative culture, always supporting colleagues and embracing diverse perspectives in pursuit of bold, game‑changing work.
• Collaborate with colleagues across the business to cement and evolve strong partnerships with Digital, Creative, Brand, Product and Marcomms teams, bringing digital content to life quickly and compellingly, and developing the confidence to support challenging colleagues in creating timely, commercially smart work that delivers against the wider brand strategy.

Qualifications

• Experience in originating attention‑grabbing digital content for brands grounded in the online world.
• Experience using a variety of AI tools and platforms to generate and shape volume content, from crafted and approved ideas and designs.
• Demonstrated ability to craft a clear and consistent visual and verbal output.
• Genuine love of creative craft.
• Personal commitment to The Body Shop’s ethos of business as a force for good, generating positive economic, social, and environmental impact.
• Constantly alive to cultural issues and creative trends relevant to our core audience.
• Experience as a digital content creator, crafting and delivering impactful assets for multiple digital spaces.
• Experience working in a fast‑moving creative environment delivering consistently high‑quality output.
• Experience working with AI tools and platforms to build variations and adaptations of crafted content.
• Experience supporting senior leadership teams in delivering quality work with tight timelines.
• Digital excellence, and a sharp eye for visual and verbal errors and inconsistencies.
• Track record of delivering bold, differentiating work that delivers on clarity and simplicity.
• Experience working cross‑culturally, and in a global environment.
• Retail/beauty industry experience is an advantage but not required.

Competencies

• Ability to originate relevant, simple, and powerful digital content that resonates with our core target audiences.
• Ability to help interpret a brief and build on an existing idea or territory.
• Ability to work effectively with colleagues to ensure cohesion between visual and verbal creative, as well as across all digital channels and formats.
• Ability to work at speed and against deadlines.
• Excellent interpersonal skills – concise and confident communication at all levels.
• A positive and proactive attitude, confident creative thinking abilities, and an ability to challenge the status quo where relevant.
• Ability to work to and evolve clear guidance for international colleagues.
• Strong prioritisation and organisational skills, capable of managing multiple projects.
• A keen knowledge of, and passion for, current cultural trends within the target audience reference and beyond, and within the competitor set.

Benefits

• 6 % non‑contributory pension plan
• 23 days holiday
• 50 % staff discount and access to product sample sales
• Access to Perks at Work, online shopping channel with exclusive deals & discounts
• LOVE money to spend on wellbeing and personal development