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- Tasks: Drive promotional activities to boost restaurant covers and innovate marketing strategies.
- Company: Join The Big Table Group, home to iconic restaurant brands in London.
- Benefits: Enjoy competitive pay, amazing discounts, and comprehensive wellbeing support.
- Why this job: Make a real impact in a fast-paced environment while growing your marketing skills.
- Qualifications: Commercial mindset with experience in promotions and strong analytical skills.
- Other info: Inclusive culture with opportunities for personal and professional growth.
The predicted salary is between 28800 - 43200 £ per year.
Join to apply for the Trade Marketing Manager role at The Big Table Group. Location – London Hybrid Working / Support Office near Oxford Circus (2–3 days per week). Salary: To be discussed.
The Big Table Group is home to over 200 restaurants across iconic brands including Las Iguanas, Bella Italia, Amalfi, Frankie & Benny’s, Chiquito’s, Banana Tree and more.
What You’ll Be Doing
- Trading & Promotions: Own and deliver short-term, tactical promotional activity to drive weekly covers growth where needed. Ensure all activity is profitable, driving new guests, increased frequency, or improved spend per head. Innovate constantly — finding fresh, compelling ways to repackage promotions and discounts. Define and optimise channel strategy for each activity, working with execution teams to deliver at pace. Contribute to the wider marketing strategy, ensuring short-term activity aligns with brand direction and long-term plans.
- Commercial & Market Focus: Maintain a constant view of competitor activity, market trends, and operational feedback to shape trading decisions. Track, analyse, and report ROI to ensure continuous improvement in short-term sales performance. Work closely with the Promotions Analyst to test, learn, and avoid cannibalisation.
- Brand, Ops & Local Delivery: Ensure brand, food, and group marketing teams are fully aligned on operational feedback and competitive insight. Clearly brief sites on all trading activity to drive confident execution. Maximise the effectiveness of local marketing tools, ensuring relevance and impact. Support new site openings and refurbishments, optimising opening and launch plans.
- Working at Pace: Collaborate across functions to embed best-in-class communications planning and delivery. Act as a brand and company ambassador internally and externally. Lead by example, demonstrating company values, pace, ownership, and high standards.
What We’re Looking For:
- Commercially minded and results-driven, with a focus on short-term sales growth.
- Experience in delivering tactical promotions and marketing activity that drives covers, frequency, and profitability.
- Able to react quickly to market conditions, competitor activity, and operational feedback.
- Strong analytical skills to track ROI, test activity, and optimise performance.
- Creative and innovative in repackaging promotions and finding new ways to engage guests.
- Excellent communication and influencing skills to work effectively across teams and sites.
- Comfortable working at pace, prioritising multiple activities, and leading by example.
- Passionate about brand standards, operational excellence, and delivering measurable business impact.
Why Join Us?
- Competitive Pay & Benefits and Bonus scheme.
- Amazing Discounts – 50% off food and drink across all Big Table Group brands and 25% for friends & family.
- Wellbeing Support – Our We Care program includes a 24/7 virtual GP, mental health support, healthcare cash plan, dental plan, counselling, fitness & diet plans.
- Health Insurance.
- Salary Sacrifice – Pension.
- Spend and save platform – access to 100s of retail discounts.
- Supportive, inclusive culture with real opportunities for growth.
- A business that values integrity, collaboration, and continuous improvement.
At the Big Table Group, there’s a seat for everyone. Take your place, share your experiences and let’s celebrate the differences we all bring every day! Apply today and take your seat!
Seniority Level: Entry level
Employment Type: Full-time
Job Function: Marketing and Sales
Industries: Hospitality
Promotional Marketing Manager employer: The Big Table Group
Contact Detail:
The Big Table Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Promotional Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media groups related to marketing. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your past promotional campaigns and marketing strategies. This will give potential employers a taste of what you can bring to the table and set you apart from the competition.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like The Big Table Group, and express your interest in working with them. A little initiative can go a long way!
✨Tip Number 4
Keep it real during interviews! Be yourself and let your passion for marketing shine through. Share your ideas on how you’d tackle promotional activities and engage guests. Remember, they want to see your creativity and enthusiasm!
We think you need these skills to ace Promotional Marketing Manager
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Promotional Marketing Manager role. Highlight your experience with tactical promotions and how you've driven sales growth in previous roles. We want to see how you can bring your unique flair to our team!
Show Off Your Analytical Skills: Since this role involves tracking ROI and analysing market trends, don’t forget to showcase your analytical prowess. Share specific examples of how you've used data to inform your marketing strategies. We love numbers that tell a story!
Be Creative!: We’re looking for someone who can innovate and think outside the box. When writing your application, include any fresh ideas you have for promotions or marketing activities. Show us how you can engage guests in exciting new ways!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s super easy, and you’ll be able to see all the details about the role and our amazing company culture. Don’t miss out on your chance to join us!
How to prepare for a job interview at The Big Table Group
✨Know Your Promotions Inside Out
Before the interview, dive deep into the promotional strategies used by The Big Table Group. Familiarise yourself with their brands and think of innovative promotional ideas that could drive sales. This shows your passion and readiness to contribute from day one.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've tracked ROI in past roles. Bring examples of how you've analysed market trends or competitor activity to inform your decisions. This will demonstrate your commercial mindset and ability to make data-driven choices.
✨Communicate Clearly and Confidently
Practice articulating your thoughts on marketing strategies and promotions. Use clear examples from your experience to illustrate your points. Strong communication skills are key for this role, so show them you can influence and collaborate effectively.
✨Emphasise Your Creativity
Think of unique ways to repackage promotions and engage guests. Be ready to share your creative ideas during the interview. This will highlight your innovative thinking and align with their need for fresh, compelling marketing strategies.