Join the BBC Children's & Education YouTube team as a YouTube Channel Manager helping to deliver creative excellence with a strategic vision. You’ll be managing multiple YouTube channels, taking ownership of key brands and formats that connect with UK youth audiences. You’ll understand how to produce first‑class YouTube content, manage ongoing schedules and be able to communicate results and analytics to stakeholders.
Responsibilities
- Plan ongoing strategic schedules of YouTube first content across multiple genre‑led channels.
- Work with internal teams to ensure content is authentic to the platform.
- Produce creative briefs and edits of top-quality YouTube content that speak to our audience.
- Use audience data and analytics to inform decision making and performance in line with KPIs.
- Keep abreast of current trends and perform ongoing competitor analysis.
Qualifications
- Experience managing branded YouTube channels is key - you’ll have in‑depth understanding of the platform, thumbnail strategies and performance optimisation.
- An understanding of YouTube content for a youth audience.
- Proficient editing skills using Adobe Suite (Photoshop and Premiere Pro).
- An understanding of YouTube analytics and how to use data to inform decision making.
- The ability to work with wider teams to brief content, develop ideas and feed back on performance to stakeholders.
Desired but not required
- Experience working with TV productions.
- Experience working across other digital platforms, such as TikTok and Instagram.
YouTube Channel Manager in Salford employer: The Bbc
The BBC is an exceptional employer, offering a dynamic work environment that fosters creativity and innovation in the heart of Oxford. With a strong commitment to employee development, staff enjoy numerous growth opportunities and a collaborative culture that values diverse perspectives. Joining the BBC means being part of a prestigious organisation dedicated to producing high-quality content that resonates with local communities.
