Financial Promotions & Marketing Compliance Manager - NonVolume in London

Location: London (hybrid working 3 office days per week)

Employment Type: Permanent, full time

Additional Benefits: Annual Bonus

Think the AA is just about roadside assistance? Think again. For over a century, we’ve been evolving and adapting. Today, as the nation’s leading motoring organisation, we offer a wide range of products and services to millions of customers. From roadside assistance to home and motor insurance, and the latest driving technologies, we have it all. As we continue to expand, diversify, and modernise, joining us as a Financial Promotions & Marketing Compliance Manager means you’ll play a crucial role in our success and be part of this exciting motoring journey.

This is the job: At AA, we’re building a modern, customer-focused marketing function that supports growth while maintaining the highest regulatory standards. We’re looking for a commercially astute Financial Promotions & Risk professional to play a pivotal role in safeguarding our brand, customers and business. This is a high-impact role sitting within Group Marketing, partnering closely with Insurance and Roadside businesses, Legal and Risk teams. You’ll provide pragmatic oversight of Financial Promotions while strengthening risk culture across the Chief Marketing Office function. This role would suit a credible, detail-driven professional already operating in the Financial Promotions / Marketing Compliance space who is ready to take ownership within a complex, multi-brand organisation. If you’re passionate about delivering great customer outcomes while enabling commercial growth, we’d love to hear from you.

What will I be doing?

• Overseeing the end-to-end Financial Promotions approval pipeline, ensuring all materials align with FCA, ASA and internal Group Marketing standards
• Providing clear, pragmatic guidance on consumer financial promotions, social media campaigns and wider marketing collateral
• Partnering closely with Legal, Conduct & Regulatory Risk and wider business stakeholders to interpret regulatory requirements and embed them into practical processes
• Driving continuous improvement in financial promotions governance, record keeping and approval frameworks
• Supporting the CMO function as Risk Co-ordinator – maintaining KRIs and controls, supporting risk event management and leading monthly risk forums
• Championing strong customer outcomes and Consumer Duty principles across all marketing approvals

What do I need?

• A commercially astute Financial Promotions professional operating confidently within a regulated marketing environment
• Strong working knowledge of FCA Financial Promotions rules and ASA requirements, with the ability to translate regulation into business-friendly guidance
• A highly organised operator who thrives in fast-paced environments and can confidently juggle shifting priorities and multiple campaigns
• An established collaborator, able to influence senior marketing stakeholders and build trusted relationships across Risk, Legal and Compliance
• Experience supporting risk management activity within a regulated business, with a practical understanding of controls, governance and reporting
• Exposure to marketing events and existing Financial Promotions approval processes within financial services environments

Additional information: We’re always looking to recognise and reward our employees for the work they do. As a valued member of The AA team, you’ll have access to a range of benefits including:

• 25 days annual leave plus bank holidays + holiday buying scheme
• Worksave pension scheme with up to 7% employer contribution
• Free AA breakdown membership from Day 1 plus 50% discount for family and friends
• Discounts on AA products including car and home insurance
• Employee discount scheme that gives you access to a car salary sacrifice scheme plus great discounts on healthcare, shopping, holidays and more
• Company funded life assurance
• Diverse learning and development opportunities to support you to progress in your career
• Dedicated Employee Assistance Programme and a 24/7 remote GP service for you and your family

Plus, so much more! We’re an equal opportunities employer and welcome applications from everyone. The AA values diversity and the difference this brings to our culture and our customers. We actively seek people from diverse backgrounds to join us and become part of an inclusive company where you can be yourself, be empowered to be your best and feel like you truly belong. We have five communities to bring together people with shared characteristics and backgrounds and drive positive change.