At a Glance
- Tasks: Lead product strategy for digital video and audio, driving revenue growth and innovation.
- Company: Join the Associated Press, a trusted global news organisation with a rich history.
- Benefits: Competitive salary, comprehensive benefits, and professional development opportunities.
- Why this job: Make a real impact in modernising news delivery on digital platforms.
- Qualifications: 7+ years in product management with strong knowledge of digital media.
- Other info: Inclusive culture focused on collaboration and individual success.
The predicted salary is between 60000 - 80000 ÂŁ per year.
The Associated Press is an independent global news organization dedicated to factual reporting. Founded in 1846, AP today remains the most trusted source of fast, accurate, unbiased news in all formats and the essential provider of the technology and services vital to the news business. More than half the world’s population sees AP journalism every day.
The Associated Press seeks a Senior Product Manager, Digital Video and Audio. This is a full‑time position based in London and reporting to the Director, Global Visuals and Audio Products.
Why This Role Matters
With oversight of AP’s video and audio supply chain across all regions, this role has an emphasis on modernizing our product portfolio to meet new opportunities and markets. A key priority is enhancing AP’s video footprint on digital platforms. The goal is to achieve new, sustainable revenue while ensuring that our product mix meets evolving market demands as technology, customers, competition and our resources undergo ongoing transformation.
Working with the Global Director, the Senior Product Manager will develop and execute a digital‑first product strategy focused on platform‑native formats, modular content delivery, and growth in emerging markets. The role will lead execution of related initiatives across teams and regions. The Senior Product Manager will partner with stakeholders across numerous departments, including editorial, sales, technology, business development, finance and operations as well as other product leaders. The Senior Manager will also work with customers and other senior stakeholders to develop and maintain a deep understanding of use cases, needs, opportunities and risks.
What You Will Do
- Own and evolve a product strategy that results in increased global revenue for video.
- Deliver consumer insights that drive product roadmaps and ensure our products evolve as our customers’ and audiences’ needs do.
- Analyze and anticipate market developments to identify opportunities and risks.
- Ensure appropriate U.S. domestic and international product sets, combining and differentiating where needed.
- Evaluation and development/implementation of business models, including advertising‑based and hybrid monetization strategies for digital video platforms.
- Identify and establish key strategic content and technology partners to expand AP’s product capabilities.
- Development/management of KPIs, tracking progress against them and reviewing results with senior leadership.
- Alignment with editorial management, especially on strategic adjustments to coverage and output for various regions and strategic products.
- Alignment with technology partners in monitoring and evaluation of production processes and delivery methods, considering strategic possibilities.
- Set strategic prioritization for technology projects to align with market opportunities and risk‑management objectives, establishing business requirements and oversight of projects until completion.
- Protect AP’s intellectual property and protect AP from IP risks.
- Support a metadata strategy that enables data‑driven decision making across the organization.
Who You Are
- Bachelor’s degree or higher education degree in a relevant discipline preferred.
- 7+ years of experience in Product or a digital news team, including in senior or leadership roles.
- Strong understanding of news video and/or audio content and technology throughout the supply chain, including YouTube publishing and platform strategies.
- Experience with B2B content licensing and/or e‑commerce licensing platforms strongly preferred.
- Demonstrated strategic planning and analytical skills on global‑level projects.
- Financial analysis skills, including ability to project revenue/profit impacts of various pricing and revenue models.
- Facility with data and analysis to develop fact‑driven plans and decisions, including use of YouTube Analytics and other video performance tools.
- Comfort performing competitive analysis and ability to discern competitive position using market and direct data as well as customer research.
- Ability to turn product roadmaps into deliverable operational plans and experience with product development in an agile environment.
- Familiarity with different departments’ roles in product lifecycle and ability to work effectively with them.
- Proven record developing and managing successful relationships with customers, vendors, and other partners.
- History of successful business judgement.
- Creativity, especially in managing complexity and with constrained resources.
- Thrives in and promotes a collaborative team environment.
Why Join Us
A mission‑driven, inclusive environment focused on both individual and collective success. Opportunities for professional development to help you reach your career goals. Access to tools, mentorship, and resources tailored to elevate your proficiency and contributions.
Salary & Benefits
Competitive salary, based on a candidate’s skills and qualifications. The Associated Press offers comprehensive benefits, which include:
- Retirement benefits
- Company‑paid life insurance
- Paid vacation and sick days
- Paid parental leave for any new parent
- Mental well‑being resources
AP seeks to build an inclusive organization grounded in respect for differences. We support all aspects of diversity and provide equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, marital status, national origin, age, sexual orientation, gender identity, disability, status as a veteran, or other characteristic protected by law.
Senior Product Manager, Digital Video & Audio employer: The Associated Press
Contact Detail:
The Associated Press Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Product Manager, Digital Video & Audio
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those at AP or similar organisations. A friendly chat can open doors and give you insights that might just land you an interview.
✨Tip Number 2
Prepare for interviews by knowing your stuff! Research AP’s recent projects in digital video and audio. Show them you’re not just interested in the role but also passionate about their mission and how you can contribute.
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. Get comfortable talking about your experience and how it aligns with the Senior Product Manager role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Senior Product Manager, Digital Video & Audio
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Product Manager role. Highlight your experience in digital video and audio, and how it aligns with AP's mission of factual reporting.
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use metrics and examples to demonstrate how you've driven revenue growth or improved product strategies in your previous roles.
Be Clear and Concise: Keep your application clear and to the point. We want to see your skills and experiences without wading through unnecessary fluff. Make every word count!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands and shows your enthusiasm for joining our team at AP.
How to prepare for a job interview at The Associated Press
✨Know Your Product Inside Out
Before the interview, dive deep into AP's digital video and audio offerings. Understand their current product portfolio, recent innovations, and how they fit into the broader news landscape. This knowledge will help you articulate how your experience aligns with their goals of modernising their product strategy.
✨Showcase Your Analytical Skills
Be prepared to discuss how you've used data to drive product decisions in the past. Bring examples of how you've analysed market trends or consumer insights to shape product roadmaps. Highlight your familiarity with tools like YouTube Analytics, as this will resonate well with the role's requirements.
✨Demonstrate Cross-Department Collaboration
This role involves working with various teams, so share specific examples of how you've successfully collaborated across departments. Discuss how you’ve aligned product strategies with editorial, sales, and technology teams to achieve common goals, showcasing your ability to thrive in a collaborative environment.
✨Prepare for Strategic Discussions
Expect questions about your approach to strategic planning and risk management. Be ready to discuss how you've identified opportunities in the market and developed business models that drive revenue. This will show your understanding of the complexities involved in managing a product portfolio in a fast-evolving industry.