Starting Salary: £23,133 per annum
Job Type: Permanent
Working pattern: 35 hours per week. Monday-Thursday in our Head Office in Lancaster, work from home on Fridays (flexible working options will be considered)
We are looking for a creative and driven Marketing Assistant to join our team and support the delivery of the IDL marketing and growth strategy. Working closely with the Marketing and IDL Sales Teams, you will play a key role in delivering integrated marketing campaigns, ensuring all activity aligns with Ascentis standards and regulatory requirements. This is an exciting opportunity for someone looking to develop their marketing career in a dynamic and fast-paced environment.
Responsibilities
- Build a strong understanding of IDL products and services to support targeted marketing initiatives.
- Monitor competitor activity, identify sector award opportunities, and contribute to enhancing brand visibility and credibility through award submissions.
- Take ownership of key initiatives such as the IDL Learner Awards, ensuring their successful coordination, promotion, and impact.
- Manage and grow IDL’s digital presence, including social media channels, website content, and email marketing campaigns.
- Plan and deliver engaging content, schedule campaigns, and optimise performance to drive awareness, engagement, and lead generation.
- Develop creative assets and compelling copy across multiple channels, including blogs, landing pages, podcasts, and PPC campaigns.
- Maintain high-quality, consistent brand messaging across digital and print marketing materials in alignment with brand guidelines.
- Collaborate with internal teams to produce and promote valuable resources, support product launches, and keep collateral fresh and relevant.
- Analyse and report on marketing performance using tools such as Google Analytics, tracking campaign effectiveness, generating insights, and providing recommendations.
- Support customer engagement by managing review generation and communications with existing customers.
- Attend events and conferences to support marketing activities, occasionally requiring flexibility with working hours and travel.
Qualifications
- Strong communication skills and ability to build relationships with internal and external stakeholders.
- Solid IT skills, including Microsoft Office, with confidence using digital platforms.
- Understanding of social media and digital marketing channels, with hands‑on experience desirable.
- Creative abilities, including design (Adobe Creative Suite) and video content creation (desirable).
- Minimum of 5 GCSEs (Grade 9–4) and ideally experience within the education or training sector.
Benefits
- 25 days annual leave plus 8 public holidays, birthday day off, closure days gifted during the Christmas period, increased annual leave with long service and an Annual Leave Purchase Scheme (up to a maximum of 43 days).
- Competitive pension benefits, including a salary sacrifice scheme.
- Access to Informal Flexibility, allowing you to flex your working times and location where viable.
- Incremental service benefits as a family‑friendly employer, including enhanced Maternity, Neonatal, Paternity, Shared Parental, Adoption Leave and Pay, Sick Pay, Life Insurance, and Paid Compassionate Leave.
- Access to state‑of‑the‑art office and break facilities, such as bean‑to‑cup coffee machine, vending machine, pool table, Xbox, outdoor seating, dressing room (with access to hair dryers, straighteners, airers, shower facilities), Harry Potter reading room, employee library and more.
- Free parking, locked bike storage shed.
- Access to car electric charging points (charges payable by employee).
- Tailored learning and development opportunities.
- Cycle to Work Scheme.
- Home and Tech Scheme.
- Discounted gym membership at 3-1-5 Health Club.
- 24-hour employee helpline and a proactive focus on wellbeing.
- Aviva DigiCare+ health app with access to virtual GP appointments, annual health check and more.
- Reward and recognition scheme, regular team building and communication activities.
Closing date: 19 July 2026
We reserve the right to close the job vacancy early if we find an appointable candidate or receive a high volume of applicants.
This job does not meet the eligibility requirements to qualify for visa sponsorship.
We are an equal opportunities employer. We are determined to ensure that no applicant or employee receives less favourable treatment on the grounds of gender, age, disability, religion, belief, sexual orientation, marital status, or race, or is disadvantaged by conditions or requirements which cannot be shown to be justifiable.
To discuss this opportunity further, please contact Jess Hollings‑Tennant, Marketing Engagement Manager at jessica.hollings-tennant@ascentis.co.uk.
