At a Glance
- Tasks: Lead strategy and growth for iconic FMCG brands while driving innovation and digital engagement.
- Company: The Advocate Group is a top recruitment partner in the UK for FMCG and consumer products.
- Benefits: Enjoy a dynamic work environment with opportunities for career growth and collaboration.
- Other info: We are an equal opportunities employer, welcoming diverse applicants.
- Why this job: Shape the future of beloved brands and make a real impact in a competitive market.
- Qualifications: Proven FMCG brand management experience and strong commercial acumen required.
The predicted salary is between 43200 - 72000 £ per year.
Location: Remote, London-based The Advocate Group are excited to be partnering with an ambitious, fast-growing functional drinks brand with a strong presence in the UK market and exciting plans for continued growth. With expanding retail distribution, an upcoming brand transformation and ambitious plans for the future, this is an exciting time to join the business and play a key role in its next phase of growth. They are now looking for a Senior Brand Manager who can bring fresh ideas, creative thinking and a real passion for brand building. This is an opportunity to get involved in everything from shaping brand strategy and launching standout campaigns to driving growth across retail, DTC and eCommerce. Key Responsibilities: Own and deliver the brand marketing plan, bringing strategy to life through creative 360° campaigns, content and activations. Drive brand growth across retail, DTC and eCommerce channels, including Amazon, building awareness, engagement and conversion. Bring fresh challenger-brand thinking, identifying creative opportunities, partnerships and activations that help the brand stand out. Manage marketing budgets and campaign performance, using consumer insights and data to optimise activity and drive results. Collaborate with Sales, Commercial teams and external creative partners to deliver impactful campaigns and strengthen retail performance. Contribute to future brand strategy and growth plans, while managing and developing a direct report. About You: Brand management experience within FMCG. Proven experience taking campaigns from initial idea through to execution, with a passion for creating standout brand experiences. Experience across DTC, eCommerce and Amazon, with an understanding of how digital channels can drive brand and commercial growth. A creative thinker with strong commercial instincts, able to turn great ideas into tangible results. Experience across trade marketing, brand partnerships or consumer activations would be advantageous. Entrepreneurial, proactive and happy to roll up your sleeves in a fast-paced, ambitious environment. Find out more about our available opportunities or how we can help you further your career – contact us today. Please get in touch with Emma or click “Apply Now” to be considered for this vacancy. The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy
Senior Brand Manager employer: The Advocate Group
The Advocate Group is an excellent employer that fosters a dynamic and supportive work culture in Hammersmith, where employees are encouraged to grow and develop their skills. With a flexible hybrid working model, competitive travel allowances, and opportunities for professional development, this role offers a meaningful chance to contribute to the company's growth while enjoying a balanced work-life environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Brand Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Advocate Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Advocate Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Advocate Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Advocate Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Brand Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Advocate Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Advocate Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Advocate Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Advocate Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Advocate Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Advocate Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
