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For Companies At a Glance
- Tasks: Manage and grow key On-Trade accounts while driving brand visibility.
- Company: Join a leading English wine producer known for luxury wines.
- Benefits: Enjoy a competitive salary, travel allowance, and performance bonuses.
- Why this job: Be part of a dynamic team in the exciting world of premium wines.
- Qualifications: Drinks experience is essential; wine knowledge is a plus.
- Other info: Equal opportunity employer welcoming diverse applicants.
The predicted salary is between 36000 - 54000 £ per year.
Do you want to work for the leading wine producer in the UK with a premium range of still and sparkling wines?
Are you a driven individual who is highly commercial and has a passion for creating and maintaining long term relationships with regional groups and IFT accounts?
The Advocate Group are currently representing a leading English wine producer with a portfolio of luxury wines that are sold into prestige On Trade venues and retailers. They are looking for a Business Development Manager to seek out new prospects to partner with and manage lasting relationships.
Key Responsibilities:
- Managing and growing key On-Trade accounts, including regional groups and IFT venues
- Driving volume, distribution, and brand visibility across the brand portfolio
- Identifying and converting new business opportunities across hotel, bars, and restaurant venues
- Building strong route-to-market partnerships
- Delivering on KPIs around volume, distribution growth, and new business
- Supporting marketing activations, trade events, and brand campaigns
- Operating across diverse venues – from late-night to premium cocktail bars
About You:
- Wine experience is desirable but drinks experience is required
- Proven track record in account development and new business
- Commercially minded with exposure/understanding of P&L
- Highly self-motivated and energetic
If the role and responsibilities sound like they are a fit for you – then I’d love to speak to you!
Please get in touch with Evie Coates or click “Apply Now” to be considered for this vacancy.
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
On Trade Sales Manager - London employer: The Advocate Group
Contact Detail:
The Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land On Trade Sales Manager - London
✨Tip Number 1
Network within the wine and drinks industry. Attend trade events, tastings, and networking functions to meet potential contacts and learn about new opportunities. Building relationships in this sector can give you an edge when applying for the On Trade Sales Manager position.
✨Tip Number 2
Familiarise yourself with the key players in the UK wine market. Understanding the competitive landscape and knowing who the major brands are will help you speak confidently about your potential contributions during interviews.
✨Tip Number 3
Demonstrate your commercial acumen by preparing examples of how you've successfully driven sales or developed accounts in previous roles. Be ready to discuss specific KPIs you've met or exceeded, as this will resonate well with the hiring team.
✨Tip Number 4
Research the company’s portfolio and recent marketing campaigns. Showing that you understand their brand values and how they position themselves in the market will set you apart from other candidates and demonstrate your genuine interest in the role.
We think you need these skills to ace On Trade Sales Manager - London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in account development and business growth, especially in the drinks industry. Use specific examples that demonstrate your success in managing key accounts and driving brand visibility.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the wine or drinks sector. Mention your understanding of P&L and how your commercial mindset can contribute to the company's goals. Be sure to address why you are a good fit for the On Trade Sales Manager role specifically.
Highlight Key Skills: In your application, emphasise skills such as relationship building, negotiation, and marketing support. These are crucial for the role and should be evident in both your CV and cover letter.
Show Enthusiasm: Convey your enthusiasm for the position and the company in your application. Mention any specific reasons why you want to work with this leading wine producer and how you align with their values and mission.
How to prepare for a job interview at The Advocate Group
✨Know Your Wines
Even though wine experience is desirable, having a solid understanding of the drinks industry is crucial. Brush up on different types of wines, their characteristics, and how they pair with food. This knowledge will help you impress during discussions about the product portfolio.
✨Demonstrate Your Commercial Acumen
Be prepared to discuss your understanding of P&L and how it relates to driving sales. Highlight any past experiences where you've successfully managed accounts or driven business growth, as this will show your commercial mindset.
✨Showcase Relationship Building Skills
The role requires maintaining long-term relationships with key accounts. Prepare examples of how you've built and nurtured client relationships in the past, especially in the On-Trade sector, to demonstrate your ability to connect with clients.
✨Prepare for KPI Discussions
Understand the key performance indicators relevant to the role, such as volume growth and distribution. Be ready to share how you've met or exceeded KPIs in previous roles, as this will illustrate your results-driven approach.
