At a Glance
- Tasks: Lead brand strategy and create local campaigns for a renowned drinks business.
- Company: Join a globally recognised, family-owned drinks company with a vibrant culture.
- Benefits: Competitive salary, hybrid work, and opportunities for career growth.
- Other info: Collaborative environment with a focus on continuous improvement and performance.
- Why this job: Shape innovative marketing strategies and make a real impact in the drinks industry.
- Qualifications: Experience in brand or marketing roles, ideally in drinks or FMCG.
The predicted salary is between 36000 - 60000 £ per year.
Position: Marketing Manager
Location: Hampshire, Hybrid
Salary: Competitve + Benefits
The Advocate Group is proud to be partnering with a globally renowned, family-owned drinks business in the search for a Marketing Manager to help shape their portfolio of Incubator/Local brands.
The Role:
- Lead the development of UK brand strategy and brand plan , in line with consumer insight.
- Adapt global brand assets into compelling local campaigns that align with market needs.
- Manage full marketing mix across comms, NPD, and activation, with full A&P and brand P&L responsibility.
- Collaborate with customer marketing to execute best-in-class activation across all channels.
- Build strong working relationships with global brand teams and cross-functional partners across insights, commercial, and innovation.
- Lead agency teams and foster a culture of continuous improvement and performance tracking across all activity.
About You:
- Proven experience in brand or marketing roles, ideally in drinks or FMCG.
- Commercially astute with strong P&L ownership and strategic planning skills.
- Confident adapting global assets to local markets while preserving brand integrity.
- Skilled in campaign execution, and cross-functional working.
If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!
Find out more about our available opportunities or how we can help you further your career – contact us today.
Please get in touch with Emma or click “Apply Now” to be considered for this vacancy.
Email:
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors.
We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age. By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy
Marketing Manager - Local & Incubator Brands employer: The Advocate Group
The Advocate Group is an exceptional employer, offering a dynamic work culture that fosters creativity and collaboration in the heart of Hampshire. With a focus on employee growth and development, we provide competitive salaries and benefits, alongside opportunities to lead innovative marketing strategies for globally renowned brands. Join us to be part of a family-owned business that values diversity and encourages continuous improvement in a supportive environment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager - Local & Incubator Brands
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your past marketing campaigns and successes. This gives you a chance to demonstrate your creativity and strategic thinking beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its brands thoroughly. Understand their market position and be ready to discuss how you can adapt global strategies to local needs. This will show you're genuinely interested and well-prepared.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we’re here to help you every step of the way, so don’t hesitate to reach out if you need any guidance.
We think you need these skills to ace Marketing Manager - Local & Incubator Brands
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Marketing Manager. Highlight your experience in brand strategy and campaign execution, especially in the drinks or FMCG sectors. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about this role and how you can adapt global brand assets into local campaigns. We love seeing your personality come through, so don’t hold back!
Showcase Your Achievements:When detailing your experience, focus on specific achievements that demonstrate your P&L ownership and strategic planning skills. Numbers speak volumes, so if you’ve driven growth or improved performance, let us know!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll find more info about us and our values there!
How to prepare for a job interview at The Advocate Group
✨Know Your Brands
Before the interview, dive deep into the company's portfolio of Incubator and Local brands. Understand their unique selling points and how they fit into the market. This will help you demonstrate your knowledge and passion for the role.
✨Showcase Your Campaign Skills
Prepare examples of successful campaigns you've executed in the past. Be ready to discuss how you adapted global assets to local markets while maintaining brand integrity. This will highlight your relevant experience and strategic thinking.
✨Understand P&L Responsibility
Brush up on your financial acumen, especially regarding P&L ownership. Be prepared to discuss how you've managed budgets in previous roles and how you plan to approach this responsibility in the new position.
✨Build Relationships
Emphasise your ability to collaborate with cross-functional teams. Think of specific instances where you've built strong working relationships with different departments or agencies, as this is crucial for executing best-in-class activations.
