Regional Sales Manager
Scotland
Competitive Salary + Company Car + Bonus
We’re working with a highly established and respected business within the hospitality and drinks sector, who are looking for an exceptional Regional Sales Manager to lead one of their most strategically important regions across Scotland.
This is a rare opportunity to take ownership of a high-performing territory, following a planned leadership transition, with the autonomy and platform to build on its success and take performance to the next level.
Covering the whole of Scotland, you’ll lead from the front - setting the commercial strategy, developing talent, driving profitable growth, and building a culture where high performance becomes the standard.
This is a senior leadership position that combines strategic thinking, commercial accountability and inspirational people leadership. You’ll have responsibility for a team of 11, regional P&L ownership and the opportunity to make a genuine impact across a strategically important market.
If you’re an experienced FMCG sales leader who knows how to deliver commercial results while developing high-performing teams, this could be an excellent opportunity to take your career to the next level.
The Role:
Lead, coach, and develop a team of 11 sales professionals, including Sales Development Managers and a New Business Manager
Create and embed a high-performance culture focused on commercial excellence, accountability, collaboration, and continuous improvement
Provide structured coaching, 1-2-1 development, and regular field-based support to maximise individual and team performance
Take full ownership of the regional P&L, ensuring strong financial management and delivery against budget and profit targets
Develop and execute a clear regional commercial plan aligned with wider business strategy
Drive sustainable volume growth, profitability, customer retention, and new business across the region
Develop an effective regional call strategy to maximise customer engagement and sales performance
Ensure
Regional Sales Manager in Glasgow employer: The Advocate Group
The Advocate Group is an exceptional employer, offering a dynamic work culture that fosters collaboration and innovation in the heart of London. With a strong focus on employee growth, you will have access to diverse opportunities for professional development while working on impactful projects that shape the future of QSR partnerships across Europe. Enjoy the benefits of a hybrid work model, competitive compensation, and a commitment to sustainability that makes your role both meaningful and rewarding.
