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For Companies At a Glance
- Tasks: Drive growth by winning new customers and managing relationships in the wholesale sector.
- Company: Join TĹ· Nant, a dynamic premium water company with a strong brand portfolio.
- Benefits: Competitive salary, growth opportunities, and a chance to make a real impact.
- Why this job: Be part of a rapidly expanding company and champion a premium British brand.
- Qualifications: Proven experience in sales with established relationships in wholesale markets.
- Other info: Energetic environment focused on targets and continuous improvement.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Drive growth. Win new customers. Make real impact.
Overview
Join one of the UK's most dynamic premium water companies. Tŷ Nant Water produces and distributes a portfolio of leading water brands across 4 production sites in England, Scotland and Wales, including Tŷ Nant, TAU, Llanllyr Source, Decantae, Strathmore and Fonthill Spring Water. Together, these brands give Tŷ Nant one of the strongest and most versatile water portfolios in the UK. The company supplies customers across luxury hospitality, national hotel and QSR groups, wholesale and on‑trade distribution, retail and forecourts, travel‑catering, NHS and emergency services, utilities, private label, and major leisure, sports and arena venues. Recognised in the Sunday Times 100 50 (2025), Tŷ Nant’s rapid expansion is driven by increasing customer numbers, entry into new sectors and a commitment to delivering an exceptional customer experience. With natural sources in both England, Wales and Scotland, the company manufactures across multiple formats including glass, PET, aluminium cans, aluminium bottles and Tetra Pak.
Role
- Own and develop the new‑business cycle: sourcing, pitching and converting.
- Build a strong pipeline across your customer universe, identifying gaps, trends and whitespace.
- Deliver compelling brand plans that showcase the TĹ· Nant range and ensure the correct fit by prospect type.
- Negotiate commercial agreements that drive profitable, sustainable growth.
- Manage the ongoing relationship with the customer looking at continuous growth and improvement.
- Champion the brand externally, representing a premium British business with huge potential.
About You
- Bring established relationships with key buyers and decision‑makers across wholesale, cash & carry, on‑trade and off‑trade routes to market, with strong knowledge of how these channels operate across all formats, including key regional operators.
- A natural hunter who thrives on opening doors, creating new opportunities and securing high‑value wholesale listings, not simply managing existing business.
- A proven track record of winning new accounts within wholesale‑led sectors, ideally within drinks or a closely aligned category.
- Commercially sharp, able to build persuasive, insight‑driven pitches and negotiate confidently with senior wholesale stakeholders.
- Resilient, energetic and motivated by targets, autonomy and rapid‑growth environments.
If the role and responsibilities sound like they are a fit for you, then I’d love to speak to you! Please get in touch with Roxy Gadd or click “Apply Now” to be considered for this vacancy.
New Business Sales Manager - Wholesale in City of Westminster employer: The Advocate Group
Contact Detail:
The Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land New Business Sales Manager - Wholesale in City of Westminster
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks, attend events, and join relevant groups. The more people you know, the better your chances of landing that New Business Sales Manager gig.
✨Tip Number 2
Show off your skills! Prepare a killer pitch that highlights your experience in winning new accounts and building relationships. Make sure to tailor it to the wholesale sector to really grab their attention.
✨Tip Number 3
Follow up after interviews! A quick thank-you email can go a long way. It shows you're keen and keeps you fresh in their minds as they make their decision.
✨Tip Number 4
Apply through our website! We want to see your application come through directly. It makes it easier for us to spot your talent and get you into the right role faster.
We think you need these skills to ace New Business Sales Manager - Wholesale in City of Westminster
Some tips for your application 🫡
Show Your Passion: When writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about driving growth and winning new customers. Share specific examples of how you've made an impact in previous roles.
Tailor Your Pitch: Make sure to customise your application to highlight your experience with wholesale and on-trade sectors. We love seeing candidates who understand our market and can demonstrate their knowledge of key buyers and decision-makers.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you a great fit for the New Business Sales Manager role. Highlight your achievements and skills that align with our needs.
Apply Through Our Website: We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re serious about joining our dynamic team at Tŷ Nant.
How to prepare for a job interview at The Advocate Group
✨Know Your Product Inside Out
Before the interview, make sure you’re well-versed in Tŷ Nant's product range and its unique selling points. Understand the different formats they offer and how they cater to various markets. This knowledge will help you demonstrate your passion for the brand and show that you can effectively pitch their products.
✨Showcase Your Network
Since the role requires established relationships with key buyers, come prepared to discuss your connections in the wholesale and on-trade sectors. Share specific examples of how these relationships have led to successful partnerships or sales in the past. This will highlight your ability to leverage your network for Tŷ Nant’s growth.
✨Prepare Insight-Driven Pitches
Think about how you would approach pitching Tŷ Nant’s products to potential clients. Prepare a mock pitch that includes insights about market trends and customer needs. This will not only showcase your commercial acumen but also your ability to tailor pitches to different audiences, which is crucial for this role.
✨Demonstrate Your Resilience
The company values resilience and motivation by targets, so be ready to share stories of challenges you've faced in previous roles and how you overcame them. Highlight your achievements in high-pressure situations, as this will illustrate your ability to thrive in a fast-paced environment like TĹ· Nant.
