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For Companies At a Glance
- Tasks: Drive growth in the Free Trade channel and build strong customer relationships.
- Company: Leading name in the UK drinks sector with a focus on innovation.
- Benefits: Competitive salary, company car or allowance, bonus scheme, and comprehensive training.
- Why this job: Join a dynamic team and make a real impact in the drinks industry.
- Qualifications: Experience in sales or business development within drinks or hospitality.
- Other info: Opportunity to take ownership of a territory and build lasting partnerships.
The predicted salary is between 36000 - 60000 ÂŁ per year.
A leading name in the UK drinks sector is seeking an experienced Business Development Manager to drive growth across the Free Trade channel. This is an exciting opportunity for a commercially minded sales professional with a passion for building strong customer relationships and developing new business within the OnTrade. You’ll work with an extensive portfolio that includes beers, wines, spirits, soft drinks and snacks, alongside a suite of value‑added business services designed to help venues succeed. The role also includes access to tailored financial support options for customers, enabling long‑term partnerships and sustainable growth.
The Role
- Manage and grow a portfolio of Free Trade accounts through strategic account management and consultative selling.
- Develop and execute a commercial plan to achieve territory sales, volume, and profit targets.
- Identify and secure new business opportunities within the independent On‑trade sector.
- Build and maintain collaborative relationships with key suppliers to maximise distribution and visibility.
- Deliver promotional activity and marketing initiatives to enhance brand presence and customer engagement.
- Provide customers with commercial and financial support to drive mutual growth.
- Use insight and data to make informed commercial decisions and shape future strategy.
About You
- Proven experience in sales or business development role within the drinks or hospitality industry.
- Strong commercial and negotiation skills, with the ability to deliver against stretching targets.
- Excellent relationship‑building and influencing abilities.
- Confident in analysing data and financial information to inform decisions.
- Highly motivated, self‑sufficient and organised, with a results‑driven mindset.
- On‑trade experience highly desirable.
Benefits
- Competitive base salary
- Company car OR car allowance
- Bonus scheme
- Comprehensive training and leading benefits
If this sounds like the right next step for you and you’re ready to take ownership of a territory while building lasting customer partnerships, I’d love to hear from you!
Business Development Manager in City of London employer: The Advocate Group
Contact Detail:
The Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Business Development Manager in City of London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the drinks and hospitality industry. Attend events, join relevant groups on social media, and don’t be shy to reach out to potential contacts. You never know who might help you land that Business Development Manager role!
✨Tip Number 2
Showcase your skills! When you get the chance to chat with hiring managers or recruiters, highlight your experience in sales and relationship-building. Use specific examples from your past roles to demonstrate how you've driven growth and secured new business opportunities.
✨Tip Number 3
Research the company! Before any interview, make sure you know the ins and outs of the company you're applying to. Understand their products, values, and market position. This will not only impress them but also help you tailor your answers to show how you can contribute to their success.
✨Tip Number 4
Apply through our website! We’ve got loads of resources to help you prepare for interviews and ace those tough questions. Plus, applying directly through us means you’ll be in the loop for any updates and tips we share along the way!
We think you need these skills to ace Business Development Manager in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Business Development Manager. Highlight your experience in sales and business development, especially within the drinks or hospitality industry. We want to see how your skills align with the job description!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your passion for building customer relationships and driving growth. We love seeing candidates who can tell a story about their journey and how they can contribute to our team.
Showcase Your Achievements: Don’t just list your responsibilities; highlight your achievements! Use specific examples of how you’ve met or exceeded targets in previous roles. We’re looking for results-driven individuals who can demonstrate their impact.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this exciting journey together!
How to prepare for a job interview at The Advocate Group
✨Know Your Portfolio
Familiarise yourself with the extensive portfolio of products you'll be working with, including beers, wines, spirits, and soft drinks. Be ready to discuss how you can leverage these products to drive growth in the Free Trade channel.
✨Showcase Your Relationship-Building Skills
Prepare examples of how you've successfully built and maintained customer relationships in previous roles. Highlight your consultative selling approach and how it has led to long-term partnerships and mutual growth.
✨Data-Driven Decision Making
Brush up on your ability to analyse data and financial information. Be prepared to discuss how you've used insights to inform your commercial strategies and achieve sales targets in the past.
✨Demonstrate Your Commercial Acumen
Think about specific instances where you've developed and executed a commercial plan. Be ready to share how you identified new business opportunities and delivered promotional activities that enhanced brand presence.
