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- Tasks: Lead brand strategy, manage social media, and execute impactful campaigns.
- Company: Join a top UK snack and confectionery company with a vibrant team culture.
- Benefits: Enjoy competitive salary, benefits, and the chance to shape a leading brand.
- Why this job: Make a real impact in a fast-paced environment while fostering community engagement.
- Qualifications: Degree-educated with 4+ years in FMCG or consumer products; influencer experience preferred.
- Other info: Equal opportunities employer; apply now to kickstart your career!
The predicted salary is between 28800 - 43200 £ per year.
Location: St. Albans
Salary: Competitive + Benefits
The Advocate Group is proud to partner with a leading UK snack & confectionary company in their search for a Brand Manager to join their dynamic team! This is a great opportunity to join their team and play a key role in shaping the future of one of the UK’s leading snacking & confectionary brands and see the direct impact of your work!
Responsibilities:
- Manage and optimise social media strategy and influencer engagement.
- Execute brand plans, ensuring brand visibility.
- Partner with retailers and cross-functional teams to create impactful activations.
- Analyse brand and category performance, shaping portfolio and NPD decisions.
- Deliver NPD and Go-To-Market plans in collaboration with Global and Commercial teams.
- Lead inspiring consumer activations and events with a clear understanding of KPIs.
- Be the face of the brand, fostering a strong community and visibility both online and offline.
About You:
- Degree-educated with 4+ years of FMCG or consumer product experience.
- An understanding of compliance is preferred.
- Proven track record in executing 360° brand campaigns and content strategies.
- Experience working with influencers and owned media content.
- A confident, collaborative go-getter who thrives in fast-paced, autonomous roles.
- Strong analytical thinker with a flair for turning insights into actions.
- Skilled communicator with agency and cross-functional experience.
If the role and responsibilities sound like a good fit for you, then I’d love to speak to you!
If you’re interested in this position, please get in touch with Emma at The Advocate Group or APPLY NOW to be considered for this exciting opportunity.
The Advocate Group is a leading recruitment partner to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified individuals, regardless of race, sex, disability, religion/belief, sexual orientation, or age.
By applying for this role, you are agreeing to our Privacy Policy, which can be found on our website. Please note that The Advocate Group is acting as an employment agency in relation to this vacancy.
Brand Manager employer: The Advocate Group
Contact Detail:
The Advocate Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with the latest trends in the snack and confectionery market. Understanding current consumer preferences and emerging brands can give you an edge during interviews, showcasing your passion and knowledge about the industry.
✨Tip Number 2
Network with professionals in the FMCG sector, especially those involved in brand management. Attend industry events or join relevant online forums to connect with potential colleagues and gain insights into the role and company culture.
✨Tip Number 3
Prepare to discuss specific examples of successful brand campaigns you've managed. Be ready to explain your thought process, the strategies you employed, and the results achieved, as this will demonstrate your capability and experience.
✨Tip Number 4
Showcase your analytical skills by being prepared to discuss how you've used data to inform brand decisions in the past. Highlighting your ability to turn insights into actionable strategies will resonate well with the hiring team.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in FMCG or consumer products. Emphasise your achievements in executing brand campaigns and working with influencers, as these are key aspects of the role.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for brand management and your understanding of the snack and confectionary market. Mention specific examples of how you've successfully managed social media strategies or executed impactful activations.
Showcase Analytical Skills: In your application, provide examples of how you've used data to inform brand decisions. Highlight any experience you have with analysing brand performance and shaping product portfolios based on insights.
Demonstrate Communication Skills: Since the role requires strong communication skills, include examples of your experience working with cross-functional teams and agencies. This will show that you can effectively collaborate and lead initiatives within a dynamic environment.
How to prepare for a job interview at The Advocate Group
✨Showcase Your Brand Campaign Experience
Be prepared to discuss specific examples of 360° brand campaigns you've executed. Highlight your role in these projects and the impact they had on brand visibility and consumer engagement.
✨Demonstrate Analytical Skills
Since the role requires strong analytical thinking, come equipped with insights from past experiences. Discuss how you've turned data into actionable strategies, particularly in relation to brand performance and NPD decisions.
✨Engage with Social Media Strategies
Given the focus on social media and influencer engagement, be ready to talk about your experience in managing these areas. Share successful strategies you've implemented and how they contributed to brand growth.
✨Communicate Your Collaborative Spirit
This position involves working with cross-functional teams, so emphasise your collaborative skills. Provide examples of how you've successfully partnered with others to achieve common goals, especially in fast-paced environments.
