At a Glance
- Tasks: Drive new business with bars, pubs, restaurants, and hotels across the South West.
- Company: Leading specialist drinks wholesaler expanding in the UK on-trade sector.
- Benefits: Competitive salary, car allowance, uncapped bonus, and fantastic colleague perks.
- Other info: Great career development opportunities within a nationally recognised group.
- Why this job: Join a dynamic team and make an impact in the vibrant drinks industry.
- Qualifications: Proven success in on-trade sales and strong networking skills required.
The predicted salary is between 35000 - 45000 £ per year.
A leading specialist drinks wholesaler within the UK on-trade sector is expanding its presence across the South West. As part of this growth, there is an opportunity for a talented, well-connected On-Trade Account Manager to take on a brand-new role focused on driving new business with bars, pubs, restaurants and hotels across the region. This position is ideal for someone who thrives on hunting new opportunities, building strong relationships, and representing a market-leading drinks portfolio.
The Role:
- Targeting and acquiring new on-trade accounts across the South West.
- Building a pipeline through proactive outreach and effective account management.
- Creating compelling sales pitches, leading negotiations and securing commercial agreements.
- Managing revenue, margin and distribution performance for your portfolio.
- Acting as the primary contact for customers, ensuring a smooth onboarding process and consistently high service levels.
- Liaising with internal teams including credit control, transport, buying and operations to maintain industry-leading service.
- Networking with brand owner field teams, suppliers and key influencers in the on-trade sector.
- Monitoring market trends and competitor activity, producing regular insight-led reports.
About You:
- Proven success in on-trade wholesale drinks sales, with a strong focus on new business development.
- Deep knowledge of the South West on-trade scene and an established network of industry contacts.
- Strong negotiation, communication and presentation skills.
- Commercial acumen and a strategic mindset.
- High levels of self-motivation, independence and resilience.
- Ability to collaborate effectively with internal and external stakeholders.
- Confidence using CRM systems and sales tools.
- Willingness to travel to customer sites and industry events.
Benefits:
- A competitive salary, car allowance and uncapped bonus, along with excellent colleague benefits after three months, including:
- Discounts across major retail and wholesale brands
- Increased savings at partner cafés, fashion lines and telecoms services
- Preferential rates on car, pet and home insurance
- Opportunities for long-term career development within a large, nationally recognised group
Please get in touch with Evie Coates or click “Apply Now” to be considered for this vacancy.
The Advocate Group is a leading recruitment partner, based in the UK, to the FMCG and consumer product sectors. We are an equal opportunities employer and welcome applications from all suitably qualified persons regardless of their race, sex, disability, religion/belief, sexual orientation, or age.
Account Manager - South West employer: The Advocate Group
As a leading specialist drinks wholesaler in the UK on-trade sector, we pride ourselves on fostering a dynamic work culture that encourages innovation and collaboration. Our South West team is not only focused on driving new business but also committed to employee growth, offering competitive salaries, uncapped bonuses, and extensive benefits that enhance work-life balance. Join us to be part of a supportive environment where your contributions are valued and your career can flourish within a nationally recognised group.
StudySmarter Expert Advice🤫
We think this is how you could land Account Manager - South West
✨Tip Number 1
Get to know the South West on-trade scene like the back of your hand! Attend local events, visit bars and restaurants, and chat with industry folks. The more connections you make, the easier it’ll be to land that Account Manager role.
✨Tip Number 2
When you’re networking, don’t just talk about yourself. Ask questions and show genuine interest in others’ experiences. This builds rapport and can lead to valuable opportunities down the line.
✨Tip Number 3
Practice your sales pitch until it’s second nature. You want to come across as confident and knowledgeable when discussing the drinks portfolio. Role-play with a friend or record yourself to refine your delivery.
✨Tip Number 4
Finally, don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and eager to join our team.
We think you need these skills to ace Account Manager - South West
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Account Manager role. Highlight your experience in on-trade sales and any connections you have in the South West. We want to see how you can bring value to our team!
Show Off Your Skills:Don’t hold back on showcasing your negotiation and communication skills. Use specific examples from your past experiences that demonstrate your ability to build relationships and drive new business. We love a good story!
Be Insightful:Include insights about market trends or competitor activity in your application. This shows us that you’re not just applying for a job, but that you’re genuinely interested in the industry and ready to hit the ground running.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at The Advocate Group
✨Know Your Market
Before the interview, dive deep into the South West on-trade scene. Familiarise yourself with local bars, pubs, and restaurants, and understand their unique needs. This knowledge will help you demonstrate your expertise and show that you're genuinely interested in the role.
✨Craft Your Sales Pitch
Prepare a compelling sales pitch tailored to the drinks portfolio you'll be representing. Think about how you can address potential clients' pain points and highlight the benefits of your offerings. Practising this will give you confidence during the interview.
✨Showcase Your Network
Since having an established network is crucial for this role, be ready to discuss your connections within the industry. Share specific examples of how you've leveraged these relationships to drive new business in the past. This will illustrate your ability to hit the ground running.
✨Demonstrate Collaboration Skills
This position requires liaising with various internal teams, so be prepared to discuss your experience working collaboratively. Share examples of how you've successfully partnered with others to achieve common goals, ensuring you highlight your communication and negotiation skills.