At a Glance
- Tasks: Support demand generation initiatives and manage integrated marketing campaigns.
- Company: Join a leading software provider committed to innovation and inclusivity.
- Benefits: Enjoy a competitive salary, 25 days leave, health contributions, and charity days.
- Other info: Be part of a vibrant team that values diversity and personal growth.
- Why this job: Make a real impact in B2B marketing while developing your skills hands-on.
- Qualifications: Experience in B2B marketing and strong communication skills are a plus.
The predicted salary is between 25000 - 32000 £ per year.
We’re looking for people to join the Access family, who share our passion for believing in better, and who will help us continue to grow.
Love Work. Love Life. Be You. - is central to our success and how we give our customers the freedom to do more of what's important to them.
What does Access offer you?
We offer a blended approach to office working, encouraging you to collaborate and connect in one of our thriving offices. We deliver on what we say, taking the development of our people seriously. We’ll work with you to progress your success plan and provide opportunities to accelerate your career. On top of a competitive salary, our wellbeing days taking you to 25 days leave a year and a health contribution, you’ll also be able to choose from a range of benefits to suit you. We’re an organisation that likes to give back, so you’ll also have three charity days allocated to support a cause that matters to you.
About you:
We’re looking for an enthusiastic and results-driven Marketing Programs Manager to support demand generation initiatives across our growing Non-Profit & Education software portfolio. You’re someone who enjoys seeing your work make a real impact, whether that’s generating leads, supporting campaigns or helping sales teams have better conversations. You’re curious about B2B software marketing and keen to build your skills in a hands-on role where you can learn by doing. You like working with others, sharing ideas and keeping things organised, even when you’ve got a few projects on the go. You’re comfortable using marketing tools, or you’re quick to pick them up, and you enjoy using data to understand what’s working and what could be improved.
Day-to-day, you will:
- Support the planning and delivery of integrated marketing campaigns across: Digital channels, Email marketing, Events and webinars and Content syndication.
- Support the planning and delivery of multi-channel marketing campaigns, including email, digital and events, to generate high-quality leads.
- Help organise and run events such as webinars and trade shows, including promotion, logistics and follow-up with prospects.
- Create and manage marketing content like emails, social posts and landing pages, making sure messaging stays clear and consistent.
- Work with sales to manage leads, track campaign performance and keep customer relationship management (CRM) data accurate and up to date.
Your skills and experiences might also include:
- Experience in B2B marketing, particularly within technology or software environments.
- Experience using marketing automation platforms such as HubSpot, Marketo or Pardot, and working with CRM systems.
- Strong communication skills, with confidence creating clear and engaging content across email, social and web.
- An organised and data-led approach, with the ability to manage multiple campaigns and use insights to improve performance.
What are we all about?
The Access Group is one of the largest UK-headquartered business management software providers. It provides solutions that empower more than 160,000 small and mid-sized organisations in commercial and non-profit sectors across Europe, USA and APAC, giving every employee the freedom to do more of what's important. Its innovative cloud solutions and integrated AI software experience across multiple Access products transform how business technology is used. With over 9,300 talented individuals driving innovation and customer excellence, we’re shaping the future of work. And we want you to be part of it. At Access, people are at the heart of everything we do. We’re committed to creating an inclusive, high-performing culture where everyone feels valued, respected, and empowered to thrive. If you’re excited about this role - even if your experience doesn’t tick every box - you might be exactly who we’re looking for. We believe in equality for all and the transformative power of diversity. So why not join our vibrant team, where you can love what you do, love how you live, and most importantly, be authentically you?
Let’s make a difference together.
Love Work. Love Life. Be You.
Marketing Programs Manager - NPE (FTC) in Loughborough employer: The Access Group
At Access, we pride ourselves on being an exceptional employer, offering a vibrant work culture that champions inclusivity and personal growth. With a hybrid working model based in Loughborough, our employees enjoy a competitive salary, generous leave policies, and dedicated charity days, all while contributing to meaningful projects that empower non-profit and education sectors. Join us to thrive in a supportive environment where your contributions truly make a difference.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Programs Manager - NPE (FTC) in Loughborough
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for The Access Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like The Access Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with The Access Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at The Access Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Programs Manager - NPE (FTC) in Loughborough
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit The Access Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of The Access Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about The Access Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at The Access Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at The Access Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At The Access Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
