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- Tasks: Lead membership strategy, enhance member experience, and manage relationships.
- Company: Join a supportive team at the ABI, where people matter.
- Benefits: Flexible working, generous benefits, and a focus on wellbeing.
- Why this job: Make a real impact by connecting with members and shaping their experience.
- Qualifications: Experience in relationship management and strategic development.
- Other info: Inclusive culture welcoming diverse backgrounds and perspectives.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for an Assistant Director, Head of Membership to help shape our strategy on how we support and connect with our members. You’ll make sure our members get real value from being part of the ABI by improving their experience and strengthening our value proposition. You’ll lead teams who manage member relations, engagement, and our CRM system, ensuring consistency and quality in how relationships are managed across our insurance and long-term savings members.
If you enjoy building partnerships, using insight to make improvements, and putting members at the heart of everything you do, this role could be for you.
Why work here? When meeting us, you’ll quickly discover that the best thing about the ABI is the people. We’re hugely proud that 98% feel the ABI cares about their wellbeing and we are empowered to bring our whole self to work without fear of judgment. We work at the forefront of policy development - helping to get things right before they are implemented and ironing out bumps where they are identified in existing rules. Our team is made up of people who are new to insurance, those who are highly experienced, and everyone in-between, so we welcome people from all industry backgrounds.
What’s the job?
- Lead the strategic development of the ABI’s membership approach, ensuring it delivers clear value through insight‑led segmentation, strong retention, and sustainable growth.
- Oversee high‑quality relationships with members, including senior‑level engagement, structured key account planning, and the effective delivery of ABI forums.
- Own the CRM and Member Value function, ensuring Microsoft Dynamics is used as a central business tool to drive insight, data quality, reporting, and tailored member propositions.
- Work collaboratively across the ABI to embed member insight into planning and decision‑making, promoting a strong culture of proactive relationship management and member focus.
- Line manage and develop two managers, ensuring Membership Relations and CRM.
We are Brave; We take Ownership; We are Appreciative; We are Human and We are Curious.
How do I apply for this job? Follow the application link and you’ll be taken to our simple online application form. You’ll be asked for a CV and two questions to understand more about your suitability for the role. The interview process will typically be two stages with at least one in person at our amazing offices.
Do we offer flexible/hybrid working? Yes - we are open to flexible, part time and/or job share working – please let us know if this would be your preference. We work in a hybrid way with at least 40% of our time in the office.
Inclusion matters to us. We welcome applications from candidates from all backgrounds and we run our application process in a way that removes bias as much as possible and allows everyone equal opportunity to demonstrate their suitability. We are proud to be a Disability Confident employer and are committed to making adjustments to help you perform at your best in our recruitment process. Additionally, where practicable, we offer an interview to disabled candidates who meet the minimum requirements for a role. To discuss, please contact careers@abi.org.uk.
To find out more, you can find lots more information on our careers page, including details of our generous benefits package and who we are as an organisation.
Assistant Director, Head of Membership employer: The ABI
Contact Detail:
The ABI Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Assistant Director, Head of Membership
✨Tip Number 1
Network like a pro! Reach out to current or former employees on LinkedIn and ask about their experiences. This can give you insider info on the company culture and what they value in candidates.
✨Tip Number 2
Prepare for your interview by researching the ABI’s recent projects and initiatives. Show us that you’re genuinely interested in how we support our members and how you can contribute to that mission.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills align with our values, especially around member focus and relationship management. We want to see your passion for building partnerships!
✨Tip Number 4
Don’t forget to apply through our website! It’s the easiest way to ensure your application gets seen. Plus, it shows us you’re serious about joining our team at ABI.
We think you need these skills to ace Assistant Director, Head of Membership
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experiences that align with the Assistant Director role. Highlight your experience in member relations and strategic development to show us you’re the right fit!
Answer Thoughtfully: When tackling the application questions, take your time to provide detailed and thoughtful responses. We want to see how you put members at the heart of your work and how you can drive improvements.
Show Your Curiosity: We love a curious mind! In your application, share examples of how you've used insights to make impactful changes in previous roles. This will help us see your proactive approach to member engagement.
Apply Through Our Website: Don’t forget to apply through our website! It’s the easiest way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at The ABI
✨Know Your Members
Before the interview, dive deep into understanding the ABI's members and their needs. Familiarise yourself with the current membership strategy and think about how you can enhance member engagement and retention. This will show your genuine interest in the role and help you articulate how you can add value.
✨Showcase Your Leadership Skills
As an Assistant Director, you'll be leading teams, so be prepared to discuss your leadership style. Share specific examples of how you've successfully managed teams or projects in the past, especially in relation to member relations or CRM systems. Highlight your ability to inspire and develop others.
✨Emphasise Insight-Driven Decisions
The job requires using insights to shape strategies. Be ready to talk about how you've used data and insights in previous roles to drive improvements. Bring examples of how you've implemented changes based on member feedback or data analysis, showcasing your analytical skills.
✨Align with ABI's Values
Familiarise yourself with ABI's core values: Brave, Ownership, Appreciative, Human, and Curious. Think of examples from your experience that demonstrate these values in action. This alignment will resonate well with the interviewers and show that you're a good cultural fit for the organisation.