At a Glance
- Tasks: Drive growth in London's on-trade sector by managing key accounts and building relationships.
- Company: Join the UK's leading cider business with a dynamic and influential market presence.
- Benefits: Competitive salary, career development opportunities, and the freedom to shape your territory.
- Other info: Exciting opportunity for motivated individuals to thrive in a competitive environment.
- Why this job: Make a real impact in a vibrant industry while working with passionate professionals.
- Qualifications: Experience in the UK on-trade sector and strong relationship-building skills.
The predicted salary is between 47250 - 57750 £ per year.
We are seeking an experienced, ambitious, commercially minded Key Account Manager to drive profitable growth across London's on-trade channel. In this role, you will be responsible for developing and managing relationships with high volume operators, independent pub companies, bars, restaurants and managed groups, whilst working closely with our key route to market partners to maximise distribution, visibility and rate of sale. The successful candidate will combine strong commercial capability with a deep understanding of the London on-trade landscape, leveraging industry relationships and market knowledge to identify opportunities, influence decision-makers and deliver sustainable growth.
Key Responsibilities
- Developing JBP's with key customers in London
- Build and deliver a growth pipeline
- Execute a sales strategy, in line with the wider business
- Manage relationships with key stakeholders, both internal and external
- Strong understanding of the market and category and able to influence and advise on this
- Passionately present to key partners and stakeholders
- Best in class route to market management
- Develop an activation calendar that's executed to the highest standard
- Organise and understand the value of trade events
- Work in collaboration with the on-trade sales and customer service teams
- Provide accurate forecasting and pipeline management through CRM systems
- Deliver regular business updates and performance reviews
- Present to the wider commercial team
- Become the face of the brand in London and a true Thatchers brand advocate
Knowledge, Skills & Experience
The successful candidate will bring proven experience within the UK on-trade sector, supported by an existing network and strong understanding of the London on-trade market. They will have a track record of managing and developing key customers, delivering new business and driving profitable account growth. A strong understanding of route to market structures, wholesalers and how to influence distribution is essential, alongside excellent commercial negotiation and influencing skills. They will be highly analytical, confident using data and insights to inform decision-making, and able to work independently while managing a large geographical territory.
Personal Attributes
- Highly motivated and results driven
- Strong relationship builder with excellent interpersonal skills
- Commercially astute with a growth mindset
- Resilient and enjoys operating in a competitive environment
- Excellent presentation and communication skills
- Proactive, organised and capable of managing multiple priorities
- Passionate and knowledgeable about hospitality and the on-trade industry
Why Join Us?
This is an exciting opportunity to join the UK's leading cider business and play a pivotal part in growing our presence within one of the most influential and dynamic on-trade markets. The successful candidate will have the freedom to shape their territory, develop strategic customer partnerships and make a meaningful impact on our future growth.
Key Account Manager (London) employer: Thatchers Cider Company Ltd
The Railway Inn is an exceptional employer located in the picturesque Somerset countryside, offering a supportive and professional environment for aspiring chefs. With a commitment to high-quality food and outstanding service, employees benefit from ongoing training and development opportunities, competitive salaries, and discounts at our cider shop and pub. Join our passionate team and embark on a rewarding culinary journey while being part of the Thatchers family.
Contact Details:
Thatchers Cider Company Ltd Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Key Account Manager (London)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Key Account Manager (London) at Thatchers Cider Company Ltd, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Thatchers Cider Company Ltd. Tailor your message to explain why you’re drawn to them and how you can contribute as a Key Account Manager (London). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Key Account Manager (London)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Thatchers Cider Company Ltd:When writing your cover letter, make sure to tailor your message specifically for Thatchers Cider Company Ltd. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Thatchers Cider Company Ltd
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Thatchers Cider Company Ltd that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Thatchers Cider Company Ltd that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Thatchers Cider Company Ltd’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.