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- Tasks: Boost cider sales by engaging with customers and exploring new opportunities.
- Company: Join Thatchers, a leading family-run cider maker with a rich heritage.
- Benefits: Enjoy a competitive salary, bonuses, company car, and discounts on cider.
- Why this job: Be part of a dynamic team and make a real impact in the cider industry.
- Qualifications: Experience in field sales or on-trade is preferred; strong communication skills are essential.
- Other info: Flexible working environment with opportunities for personal growth and development.
The predicted salary is between 36000 - 60000 £ per year.
We have an exciting opportunity here at Thatchers for a Field Sales Executive who is based in and around East Anglia (Cambridge/Norfolk/Ipswich). This is a full-time permanent position which will require you to visit on-trade premises and help our customers to sell more cider. We are looking for a motivated and flexible person to increase brand presence of our premium ciders.
What will I be doing?
- Grow your territory through identifying new opportunities, to increase volume through product distribution within existing and new customers.
- Enhance customer/consumer engagement through tours, tastings, events, product placement and POS.
- Build relationships with route to market partners and key customers.
As part of your role, you will occasionally need to undertake overnight stays.
What are we looking for?
Ideally, you will have experience working in the on-trade/ with on-trade customers, and/or have experience of working in a field sales role. At Thatchers, we empower our people to manage their territory as though it’s their own business. As a Field Sales Executive, you’ll drive awareness of the Thatchers brand in your area, to increasing the distribution and availability of our award-winning premium ciders. Knowledge of the on-trade is preferable. Our team are action-oriented, adaptable, and resourceful and we have delivered success after success in a highly competitive marketplace. We have a thirst for knowledge, a passion for quality cider and a commitment to delighting our customers.
What skills do I need?
- Pro-active
- Resilient
- Relationship/rapport building skills
- Presentation and communication skills
- Strong organisation skills and the ability to manage your time
- To be analytical and numerate
- Flexible to meet the needs of the business
- A good level of IT literacy
- A full, valid driving license
What are the perks?
- Competitive salary
- Enhanced bonus structure
- Comprehensive benefits including company car, IT equipment & pension
- Discounts in our cider shop (after all, you’ll need to know just how good our cider is!)
- Thatchers training and development programme
This is an amazing opportunity to become part of the Thatchers success story and take on an exciting role where no two days are the same.
Who are Thatchers Cider?
Established in 1904 by William John Thatcher, we have grown into one of the top cider-making businesses in the world. Now in our fifth generation of family cider makers, we’re exceptionally proud of our Somerset roots. We’ve experienced tremendous growth through industry-leading levels of investment in our marketing, people development, innovative technology and world-class cider mill. The best part? We’re just getting started.
Field Sales Executive - On Trade in Ipswich employer: Thatchers Cider Company Ltd
Contact Detail:
Thatchers Cider Company Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Field Sales Executive - On Trade in Ipswich
✨Tip Number 1
Get to know the company inside out! Research Thatchers, their products, and their values. This way, when you chat with them, you can show off your knowledge and passion for their premium ciders.
✨Tip Number 2
Network like a pro! Connect with people in the industry, attend events, and engage with on-trade customers. Building relationships can open doors and give you a leg up in landing that Field Sales Executive role.
✨Tip Number 3
Practice your pitch! Be ready to talk about how you can grow the territory and enhance customer engagement. Show them you’re not just another candidate, but someone who can drive awareness and increase distribution.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Thatchers team and ready to take on this exciting opportunity.
We think you need these skills to ace Field Sales Executive - On Trade in Ipswich
Some tips for your application 🫡
Show Your Passion for Cider: When you're writing your application, let your love for cider shine through! Share any experiences you have with the on-trade or how you've engaged customers in the past. We want to see that you're as excited about our premium ciders as we are!
Tailor Your CV: Make sure your CV is tailored to the Field Sales Executive role. Highlight relevant experience, especially in field sales or working with on-trade customers. We’re looking for someone who can hit the ground running, so make it easy for us to see why you’re the perfect fit!
Be Proactive in Your Cover Letter: In your cover letter, don’t just repeat what's on your CV. Use this space to show us your proactive nature! Talk about how you plan to grow your territory and engage with customers. We love candidates who think outside the box and come up with creative ideas.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us you’re serious about joining the Thatchers family!
How to prepare for a job interview at Thatchers Cider Company Ltd
✨Know Your Cider
Before the interview, make sure you brush up on Thatchers' range of ciders. Understand their unique selling points and what makes them stand out in the market. This will not only show your enthusiasm for the brand but also help you answer questions about how you can promote their products effectively.
✨Showcase Your Sales Skills
Prepare to discuss your previous sales experiences, especially in the on-trade sector. Think of specific examples where you've successfully increased sales or built strong relationships with customers. Use the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Demonstrate Flexibility and Adaptability
Since the role requires occasional overnight stays and adaptability, be ready to discuss how you've managed similar situations in the past. Share examples that showcase your ability to adjust to changing circumstances and how you prioritise tasks to meet business needs.
✨Engage with Questions
At the end of the interview, don’t forget to ask insightful questions about the company culture, team dynamics, and growth opportunities. This shows your genuine interest in the role and helps you determine if Thatchers is the right fit for you.
