Digital Marketing Specialist in Crawley

Location: Crawley, United Kingdom

Thales is a global technology leader with more than 83,000 employees on five continents. With over 7,500 people in the UK, operating across defence, space, aerospace, and digital security, we help build a future we can all trust.

Digital & Marketing Specialist

Location: Reading, Crawley, Bristol, Templecombe or Cheadle (any Thales office)

Other: permanent, full-time, hybrid, travel <10>

Are you a dynamic and autonomous digital marketing professional ready to elevate your career by supporting innovative campaigns across Thales UK and beyond?

What the role has to offer

• Play a pivotal role supporting marketing initiatives across the entire Thales UK business, with direct involvement in both local development and group-level activities.
• Gain diverse experience by collaborating across multiple functions and business units, enhancing your impact on integrated digital campaigns and strategic marketing programs.
• Contribute to cutting-edge digital marketing efforts that drive innovation, continuous improvement, and measurable business growth within a global technology leader.

Our Opportunity

Join our team and play a key role in driving the success of our digital marketing efforts. Use your expertise across digital channels to elevate our brand, showcase our products and services, and engage target audiences. You'll collaborate closely with UK business units, Business Lines, Group Marketing, and cross-functional teams - including Communications, Sales, Key Account Management, Sales Operations, and IT - to enhance the entire buying journey and help us achieve impactful business results. If you're passionate about creating meaningful marketing experiences that generate leads and fuel growth, this opportunity is for you!

The ideal candidate is a developing professional or mid-level digital marketing specialist, ideally with a background in technology, defence, energy sector, or other regulated industries, and experience working within matrix organisations. They have a solid foundation in Marketing, Communications, Digital Media, or Business, complemented by strong content creation skills to craft engaging, technology-focused narratives across multiple digital platforms. Experienced in supporting integrated digital campaigns, they are proficient with tools such as Google Ads, Eloqua, CRM systems, and possess a sound understanding of SEO and keyword optimisation fundamentals. With proven analytical capabilities, they effectively track KPIs, interpret campaign data, and contribute to ROI measurement and reporting. Comfortable working alongside Strategy Marketing Directors and within cross-functional teams including Sales and Communications, this candidate excels in fostering collaboration to deliver cohesive, impactful campaigns. Enthusiastic about innovation and continuous improvement, they are motivated to drive success in both local and group-level marketing initiatives.

What we offer you

• Performance-related bonus
• Half day every Friday, usually finishing around 13:00
• 28 days annual leave (plus bank holidays) with opportunity to buy up to 40 hours/year (pro rata)
• 24 hours volunteering paid for
• Private healthcare
• Pension scheme
• Life cover
• 24/7 Employee Assistance Program and access to mental wellbeing app
• Employee discount shopping schemes on major brands and retailers
• Gym membership discounts

Main Responsibilities

• Assist in developing engaging content for websites, blogs, social media, and email marketing, collaborating with Communications and cross-functional teams to craft compelling narratives that highlight our technology solutions.
• Support the planning and execution of integrated digital marketing campaigns across channels such as Google Ads, social media, and email, coordinating with Marketing, Sales, and Communications to align with broader campaign initiatives.
• Contribute to SEO/GEO efforts, deploy new digital engagement methodologies (e.g., A/B testing), and assist in sales enablement through tools like Thales Digital Seller, including basic training on digital business models.
• Conduct market research and competitor analysis to understand customer digital behaviours and enhance engagement strategies.
• Support the establishment of program measurement methodologies, KPIs, and analyse campaign results to optimize digital reach, awareness, advocacy, conversions, and ROI—focusing on leads, opportunities, and revenue.
• Assist in leveraging the group’s marketing technology stack, including Eloqua, TCA, and Group CRM, to maximize digital marketing effectiveness and market influence.

At Thales, we are committed to equal opportunities and welcome all talented individuals to consider joining our team. So even if you don't match every statement below but feel you have some of the experience, knowledge or skills needed for this role, we encourage you to apply. It will take all of us working together to deliver solutions to the world’s most critical challenges.

Experience & Skills

• Degree or equivalent experience in Marketing, Communications, Digital Media, or Business with strong content creation skills for web, social media, and email.
• Proven experience supporting digital campaigns, including Google Ads, social advertising, email marketing, and integrated campaign management.
• Basic SEO knowledge, keyword research, on-page optimisation, and content optimisation techniques.
• Skilled in marketing analytics: tracking KPIs, interpreting data, ROI measurement, and A/B testing methodologies.
• Familiarity with marketing technology tools such as Eloqua, CRM systems, and digital engagement platforms.
• Strong cross-functional collaboration skills, supporting innovation and continuous improvement across Marketing, Sales, and Communications teams.

Join us to drive innovation and make a tangible impact across Thales UK’s digital marketing landscape!

Security Clearance Requirement:

Due to the nature of the work that we do at Thales, many of our roles are subject to security restrictions. This role requires Security Clearance (SC). It would be advantageous if currently held, however, if not currently held, it is a requirement that the successful applicant undergo, achieve, and maintain SC Clearance prior to commencing employment. To be eligible for full SC, you generally need to have resided in the UK for the last 5 years. In some circumstances, a minimum of 3 years’ residence in the UK over the last 5 years may be accepted, with additional overseas checks.

At Thales, we ensure equal opportunities, pay and working conditions for all. The benefits we offer include private medical insurance, buying or selling annual leave, cycle to work schemes, employee discounts, paid volunteering day, stocks and shares, annual bonus and much more depending on the role. We are committed to creating a workplace where everyone feels valued for who they are and the unique strengths they bring.