At a Glance
- Tasks: Lead strategy and marketing for a cutting-edge cyber and digital identity business.
- Company: Join Thales UK, a leader in technology innovation and security.
- Benefits: Enjoy private medical insurance, annual bonuses, and employee discounts.
- Other info: Opportunity for professional growth in a dynamic and innovative environment.
- Why this job: Shape the future of technology while driving impactful marketing strategies.
- Qualifications: Experience in marketing strategy, customer engagement, and cross-functional collaboration.
The predicted salary is between 56250 - 68750 £ per year.
Overview
As Head of Strategy & Marketing for Cyber, Digital & Technology in the UK, you will shape a multi-hundred-million-pound cyber and digital identity business and advance Thales UK’s technology strategy.
You will lead domain and account-based marketing, drive cross-functional engagement, and deliver integrated campaigns to strengthen reputation and demand generation.
This role partners with Sales and KAMs to align strategy, marketing content, and events with growth objectives.
You will influence high-level strategic initiatives and customer experience.
- Pay / Benefits
- Private medical insurance
- Cycle to work schemes
- Annual bonus
- Stocks and shares
- Paid volunteering day
- Employee discounts
Responsibilities
- Define local Domain strategy and contribute to SBP process; support country strategies
- Identify cross-BL strategic initiatives for new segment-based offers (e. g., Critical National Infrastructure)
- Support SAMs/KAMs with account engagement plans; develop account-specific value propositions
- Define UK Technology Strategy and contribute to SBP
- Plan and execute Integrated Marketing Campaigns; leverage digital marketing for customer engagement and sales growth
- Map Thales technologies to customer needs; present relevant research and offerings
- Build and execute Account Engagement Plan; coordinate Thales interactions with accounts
- Set marketing objectives and select engagement approaches with KAMs, Sales, Communications & Solution Innovation
- Develop customer events, demonstrations, and co-creation opportunities; support Exhibitions & Conferences
- Deliver strategic plans, technology strategy, multi-channel campaigns, and enhanced customer experience
- Track KPIs, ROI, and customer feedback to refine initiatives
- Support professional development and cross-functional projects
- Key requirements
- Marketing strategy and planning experience
- Ability to forecast trends and build scenarios
- Holistic business view across technical, financial, operational domains
- Ability to enhance customer experience and build trust-based relationships
- Marketing plan development to grow target business
- Security Clearance (SC) requirement or willingness to obtain
- Strategic influence
- Cross-functional collaboration
- Customer-centric mindset
- Strategic planning
- Integrated marketing campaigns
- Digital marketing capabilities
Head of Strategy & Marketing – Cyber, Digital & Technology in Cheadle employer: Thales Group
Thales is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration in the heart of Crawley. With a strong commitment to employee growth, we provide extensive training opportunities, competitive benefits including private medical insurance and annual bonuses, and a supportive environment where your contributions directly impact the future of technology. Join us to be part of a team that values diversity, encourages creativity, and prioritises ethical AI solutions.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Strategy & Marketing – Cyber, Digital & Technology in Cheadle
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Thales Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Thales Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Thales Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Thales Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Strategy & Marketing – Cyber, Digital & Technology in Cheadle
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Thales Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Thales Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Thales Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Thales Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Thales Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Thales Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
