At a Glance
- Tasks: Lead our social media evolution and influencer activity to drive brand engagement.
- Company: Join TGJones, a forward-thinking retail brand focused on innovation and collaboration.
- Benefits: Enjoy a 4pm Friday finish, 24 days holiday, birthday off, and employee discounts.
- Other info: Be part of a diverse team that values fresh ideas and continuous improvement.
- Why this job: Make a real impact in shaping our marketing strategy and community engagement.
- Qualifications: Experience in managing social media for retail brands and creating engaging content.
The predicted salary is between 40000 - 50000 £ per year.
We are focused on building a sustainable and successful future for the business while continuing to deliver a consistent and valued retail offer. This role offers the opportunity to develop your career within a well-established organisation, contribute to ongoing improvement, and play a part in shaping the next chapter of TGJones.
About the role
We’re seeking a motivated, creative and highly collaborative Social Media Executive to join our Marketing team, based at our Support Centre in Swindon. Social media is becoming a major focal point of our marketing strategy. As the Social Media Executive, you will lead the evolution of TGJones’ organic social media and influencer activity. Reporting to the Marketing Controller, this role bridges creative storytelling with brand strategy. You will own the execution across all social platforms and ensure our community and influencer networks directly support our broader integrated campaigns and commercial priorities, driving dynamic channel growth, nurturing creator networks, and ensuring our online community sits at the core of every major campaign.
Key duties will include:
- Social & Influencer Strategy: Support the development and execution of the organic social media and influencer strategy, ensuring absolute alignment with the wider marketing strategy.
- Campaign Integration: Collaborate closely with the Marketing Controller, Digital Marketing Manager and Trade Planning to ensure social and influencer plans are built into the creative briefing and delivery of all integrated marketing campaigns.
- Content creation: Oversee the creation of highly engaging social content calendars.
- Community Management: Maintain brand safety and ensure community tone of voice remains consistent, positive, and legally compliant.
- Performance & Insight: Own the performance metrics for social channels. Track, report, and deliver actionable insights on campaign reach, engagement, sentiment, and influencer ROI to inform the annual marketing plan.
- Trend & Competitor Monitoring: Keep the business at the forefront of social trends, platform algorithm updates, and pop-culture moments to maintain brand relevance.
About you
If you're a forward-thinking professional with the ambition to drive change, deliver exceptional results, and bring fresh ideas to the table, you'll thrive in an environment where collaboration, innovation, and continuous improvement are at the heart of everything we do. As TGJones continues to grow and evolve, you'll have the opportunity to make a meaningful impact, influence the future of the business, and develop your career alongside a team that values ambition, expertise, and fresh thinking.
Experience required will include:
- Strong experience managing social media platforms within a retail or consumer-facing brand.
- Proven ability to create and direct/brief highly engaging social media content.
- Experience supporting and managing end-to-end influencer campaigns.
- Deep functional knowledge of social platforms (Instagram, TikTok, YouTube, Pinterest etc) and social listening/analytics software.
- Outstanding written communication, presentation, and creative copy skills.
- Highly collaborative with strong relationship-building skills across cross-functional internal teams and external talent.
About us
At TGJones, our people are at the heart of everything we do. We believe in creating an environment where everyone feels supported, respected, and empowered to succeed. You'll be encouraged to share ideas, develop new skills, and contribute to a team that works together to achieve great results. Whether you're beginning your career or bringing years of experience, you'll find opportunities to learn, grow, and make a meaningful contribution in a business that is shaping its future.
Company benefits for our Support Centre colleagues include 4pm Friday finish, 24 days holiday plus bank holidays, your birthday off, holiday trading scheme, family friendly leave, employee discounts, free coffee Wednesdays and much more!
At TGJones, we're committed to creating an inclusive and welcoming workplace where everyone can be themselves and do their best. We welcome applicants from all backgrounds and celebrate the diversity that makes each of us unique.
Social Media Executive in Swindon employer: TGJones
TGJones is an excellent employer that prioritises its employees' well-being and professional growth, making it a fantastic place to work in Greater London. With a supportive culture, flexible shifts, and attractive benefits like employee discounts and a company pension, you will thrive in an environment that values collaboration and exceptional customer service. Join us to be part of a team that takes pride in creating memorable shopping experiences for our customers.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Executive in Swindon
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for TGJones and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like TGJones are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with TGJones on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at TGJones. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Social Media Executive in Swindon
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit TGJones. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of TGJones:Show us that you’ve done your homework! In your application, briefly mention what you admire about TGJones’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at TGJones
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at TGJones will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At TGJones, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
