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- Tasks: Lead Paid Social strategy on Meta, TikTok & Snapchat for exciting campaigns.
- Company: The Fragrance Shop, the UK's top independent fragrance retailer since 1994.
- Benefits: Flexible working, free gym, generous discounts, and great career growth.
- Why this job: Join a vibrant team and make an impact in a fast-paced eCommerce environment.
- Qualifications: Experience in managing Paid Social campaigns and strong analytical skills required.
- Other info: Collaborative culture with opportunities to work across various marketing teams.
The predicted salary is between 28800 - 43200 £ per year.
The Fragrance Shop is the UK's leading independent fragrance retailer established in 1994. We showcase more than 130 fragrance brands in over 220 stores throughout the UK and online at www.thefragranceshop.co.uk. We are expanding and are looking for a Paid Social Manager to join the team and be part of a growing and vibrant brand.
What Youll Be Doing
- Own the Paid Social strategy across Meta, TikTok & Snapchat.
- Manage budgets, bids, targeting, and audience segmentation to maximise ROAS.
- Develop and execute paid social campaigns for key product launches, promotions, and brand initiatives.
- Brief and oversee creative content for social campaigns to ensure alignment with brand objectives.
- Monitor and optimise campaign performance through A/B testing and data insights.
- Report weekly and monthly on KPIs such as ROAS, CTR, CPM, CPCs, and conversions.
- Stay ahead of emerging trends and platform updates to keep our strategy innovative.
- Collaborate with Ecom, Marketing, CRM, SEO, and Paid Search teams for integrated campaigns.
- Work with our brand partners to run successful campaigns.
What Youll Bring
- Proven experience managing Paid Social campaigns in-house or agency-side.
- Strong analytical skills with experience using Meta Ads Manager, TikTok Ads Manager, GA4, and Looker Studio.
- Deep understanding of performance optimisation, creative best practices, and audience targeting.
- Excellent communication skills with the ability to influence and collaborate across teams.
- Experience in retail or a fast-paced eCommerce environment is preferred.
Why Youll Love Working Here
- Enjoy work-life balance with our flexible working scheme - including working from home allowance, duvet days and the choice to flex your working hours.
- Vibrant state-of-the-art office, conveniently located in Trafford Park with great transport links and free onsite parking.
- No need to travel to the gym we have one here for you! Take advantage of our free onsite gym facilities before/after work or even pop in at lunch time.
- Generous staff discounts on a wide range of fabulous fragrances.
- Excellent progression and development opportunities - work with teams who are passionate about what they do and develop your expertise within a creative and collaborative space.
Paid Social Manager in Manchester employer: TFS BUYING LIMITED
Contact Detail:
TFS BUYING LIMITED Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Manager in Manchester
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies of your past campaigns. This is your chance to demonstrate your expertise in managing Paid Social strategies and how you've maximised ROAS.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their brand voice and recent campaigns so you can discuss how you’d contribute to their success in the role of Paid Social Manager.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you're genuinely interested in joining our vibrant team at The Fragrance Shop.
We think you need these skills to ace Paid Social Manager in Manchester
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Paid Social Manager role. Highlight your experience with Meta, TikTok, and Snapchat, and show us how you've maximised ROAS in previous campaigns.
Show Off Your Analytical Skills: We love numbers! Include specific examples of how you've used data insights to optimise campaigns. Mention tools like Meta Ads Manager and GA4 to demonstrate your expertise.
Be Creative and Collaborative: Since you'll be overseeing creative content, share any past experiences where you collaborated with teams to create successful campaigns. We want to see your ability to influence and work well with others!
Apply Through Our Website: Don't forget to submit your application through our website! It’s the best way for us to receive your details and get you into our system quickly. We can’t wait to hear from you!
How to prepare for a job interview at TFS BUYING LIMITED
✨Know Your Platforms
Make sure you’re well-versed in the specifics of Meta, TikTok, and Snapchat. Familiarise yourself with their ad managers and be ready to discuss how you've used them in past campaigns. This shows you’re not just a fan of social media but know how to leverage it for business success.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with KPIs like ROAS, CTR, and CPCs. Bring examples of how you’ve optimised campaigns based on data insights. Being able to demonstrate your analytical prowess will set you apart from other candidates.
✨Creative Collaboration is Key
Since the role involves working with various teams, think of examples where you’ve successfully collaborated with others. Highlight your communication skills and how you’ve influenced creative content to align with brand objectives. This will show you’re a team player who can drive results.
✨Stay Ahead of Trends
Research the latest trends in paid social advertising and be prepared to discuss them. Showing that you’re proactive about staying updated will demonstrate your passion for the industry and your commitment to keeping the brand innovative.
