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For Companies At a Glance
- Tasks: Lead exciting CRM campaigns and collaborate with diverse teams to drive growth.
- Company: Join TFG London, a vibrant fashion and lifestyle brand group.
- Benefits: Enjoy 70% employee discount, up to 28 days holiday, and wellness support.
- Why this job: Be part of a dynamic team shaping the future of fashion and lifestyle.
- Qualifications: Experience in CRM campaigns and analytics; creativity is a must!
- Other info: Inclusive culture that values diversity and personal growth.
The predicted salary is between 28800 - 43200 £ per year.
At TFG London, we believe that it’s our team who bring our house of brands to life. All our colleagues across Hobbs, Phase Eight, Whistles and Inside Story play a vital role in our success story and that story is only getting more exciting! We’ve grown to operate across the UK and in eight other international destinations, and we’re incredibly excited about our future, which includes expanding our current fashion, lifestyle and homeware brands and bringing new ones into our portfolio. Our success is all thanks to our amazing people as we look to appoint a CRM Executive to assist our CRM team as we continue to pursue our ambitious growth plans.
Key Responsibilities:
- Take ownership of the planning, execution and optimisation of CRM campaigns across all territories for the Group.
- Work collaboratively with cross-functional internal and external partners to deliver CRM campaigns.
- Implement test and learn plans for optimising campaign performance and improving customer KPIs.
- Collaborate with the insights team to track and monitor campaign performance and customer KPIs.
- Monitor database numbers to ensure there is an accurate view of active opt ins and understand the impact of our activities on churn rates.
About You
To be successful in the CRM Executive role, you will have the following skills and experience:
- CRM specialist comfortable managing CRM campaigns for a retail business with a global footprint.
- Experience working with CDP / ESP / CRM platforms.
- Fearless with the ability to generate ideas that can be tested rapidly to challenge current ways of working.
- Hands-on experience with analytics packages.
- Demonstrable ability to work in fast-paced environments working to tight deadlines.
- Ability to prioritise and manage multiple workstreams, ensuring stakeholder expectations are managed effectively.
- Experience using Exponea a bonus.
About Us
Across TFG London, we pride ourselves on having our people at the heart of everything we do. We will give you the tools and the time to develop your career in the direction you want to go. Alongside that, we have some great benefits which include:
- Employee Discount of 70% with Phase Eight, Whistles and Hobbs, as per the TFG Brands Discount Policy.
- Up to 28 days holiday entitlement per annum in addition to the usual public and bank holidays.
- Financial and Wellbeing assistance.
- Enhanced Maternity package.
- Virtual GP service – unlimited access 24/7.
- Plus much more!
TFG London Inclusion and Diversity statement of commitment:
At TFG London and across all our brands we are committed to creating an inclusive culture that welcomes, develops and celebrates a diversity of backgrounds, experiences, cultural references and ideas and opinions within our business. We are working together to ensure our environment is one where difference is not only respected but encouraged and celebrated and people can bring their authentic, unique selves to work, where their contribution is valued, ability enhanced, and perspective appreciated.
CRM Executive employer: TFG London
Contact Detail:
TFG London Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land CRM Executive
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching TFG London and its brands. Understand their values and recent campaigns so you can show how your skills align with their goals. This will help you stand out as a candidate who truly gets the company.
✨Tip Number 3
Practice your pitch! Be ready to explain how your experience with CRM platforms and campaign management makes you the perfect fit for the role. Keep it concise and engaging to grab their attention right from the start.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining the TFG London team.
We think you need these skills to ace CRM Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the CRM Executive role. Highlight your experience with CRM campaigns and any relevant tools you've used. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Share your passion for CRM and retail, and explain why you’re excited about joining TFG London. Let us know how you can contribute to our growth story.
Showcase Your Analytical Skills: Since we love data-driven decisions, mention any hands-on experience you have with analytics packages. We want to know how you’ve used data to optimise campaigns and improve customer KPIs in the past.
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to hear from you!
How to prepare for a job interview at TFG London
✨Know Your CRM Inside Out
Make sure you’re well-versed in CRM strategies and tools, especially those relevant to retail. Familiarise yourself with platforms like Exponea, as it’s a bonus for this role. Being able to discuss your hands-on experience with analytics packages will show you’re ready to hit the ground running.
✨Showcase Your Collaborative Spirit
TFG London values teamwork, so be prepared to share examples of how you’ve successfully collaborated with cross-functional teams in the past. Highlight any specific campaigns where you worked closely with others to achieve a common goal, demonstrating your ability to manage stakeholder expectations.
✨Bring Ideas to the Table
Don’t be afraid to showcase your creativity! Prepare a few innovative ideas for CRM campaigns that could challenge the status quo. This shows you’re not just a follower but someone who can contribute to the company’s ambitious growth plans.
✨Be Data-Driven
Since monitoring campaign performance and customer KPIs is crucial, come prepared with examples of how you’ve used data to optimise campaigns in the past. Discuss how you’ve tracked metrics and adjusted strategies based on insights, proving you can make informed decisions that drive results.