At a Glance
- Tasks: Create engaging content that brings the Hobbs brand to life across all channels.
- Company: Join a dynamic fashion brand committed to inclusivity and creativity.
- Benefits: Enjoy up to 70% discount, generous holiday, and wellbeing support.
- Other info: Collaborate with diverse teams and grow your career in a supportive environment.
- Why this job: Shape the future of a beloved brand while developing your creative skills.
- Qualifications: Passion for storytelling and experience in copywriting across various platforms.
The predicted salary is between 30000 - 40000 £ per year.
We are looking for a Brand Copywriter & Content Executive to help shape and deliver the Hobbs tone of voice across every customer touchpoint. Working closely with the Brand Creative Content & Social Media Manager, you'll create compelling content across digital and offline channels, from product copy and editorial features to email campaigns and social media. This is an exciting opportunity to play a key role in evolving the Hobbs brand, balancing its rich heritage with a fresh, modern perspective and creating content that inspires, engages and attracts customers.
Who you'll be
You'll be a creative and detail-oriented copywriter with a passion for fashion, storytelling and content creation. Confident writing across multiple channels, you'll have a strong understanding of brand tone of voice and know how to create engaging, customer-focused content that is both inspiring and commercially effective. You'll enjoy collaborating with a range of teams, bringing fresh ideas, cultural awareness and a keen eye for detail to everything you do.
What you'll do
- Bring the Hobbs tone of voice to life across all customer touchpoints, ensuring consistency, accuracy and high-quality copy.
- Own the end-to-end product copy process, creating compelling and informative descriptions across apparel, footwear and accessories.
- Write and maintain website content, including landing pages, category copy, campaign messaging and promotional content.
- Create editorial and SEO-focused content that supports seasonal storytelling, styling inspiration and customer engagement.
- Develop copy for email campaigns and support the creation of engaging organic social media content.
- Generate trend-aware and culturally relevant content ideas that keep the brand feeling fresh, modern and connected to customers.
- Collaborate with Brand, Creative, CRM, E-commerce, Buying and Design teams to deliver integrated content and campaign activity.
- Proofread and quality-check content across channels, ensuring all communications are accurate, on-brand and customer-focused.
What's in it for you?
It's not just what you can do for us. Throughout We will give you the tools and the time to develop your career in the direction you want to go. Alongside that, we have some great benefits which include:
- Generous colleague discount up to 70%
- Up to 28 days holiday entitlement per annum
- Financial and Wellbeing assistance
- Enhanced Maternity package
- Virtual GP service – unlimited access 24/7
About Us
TFG London Inclusion and Diversity statement of commitment: At TFG London, we're proud to be a Disability Confident and Ban the Box employer. We’re committed to creating an inclusive culture that welcomes, develops and celebrates diversity of backgrounds, experiences, ideas and perspectives. We are working together to ensure our environment is one where difference is not only respected but encouraged and celebrated and people can bring their authentic, unique selves to work, where their contribution is valued, ability enhanced, and perspective appreciated.
Brand Copywriter and Content Executive in London employer: TFG Brands
Hobbs is an exceptional employer that fosters a creative and inclusive work environment, perfect for those passionate about fashion and storytelling. With generous benefits such as up to 70% colleague discount, enhanced maternity packages, and a commitment to employee growth, Hobbs empowers its team members to thrive while contributing to a brand that beautifully balances heritage with modernity. Located in a vibrant area, the company encourages collaboration across diverse teams, ensuring every voice is heard and valued.
StudySmarter Expert Advice🤫
We think this is how you could land Brand Copywriter and Content Executive in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your creativity! When you get the chance to interview, bring examples of your work that highlight your writing style and ability to engage customers. Make sure they see how you can embody the Hobbs tone of voice.
✨Tip Number 3
Prepare for those tricky questions! Think about how you can demonstrate your understanding of brand storytelling and customer engagement. Practice your responses so you can confidently showcase your skills.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the Hobbs team.
We think you need these skills to ace Brand Copywriter and Content Executive in London
Some tips for your application 🫡
Know the Brand Voice:Before you start writing, get familiar with Hobbs' tone of voice. We want to see how you can embody that in your application. Check out their website and social media to get a feel for their style!
Tailor Your Content:Make sure your application reflects your understanding of the role. Highlight your experience in creating engaging content across different channels. We love seeing how you can adapt your writing to fit various formats!
Showcase Your Creativity:Don’t hold back on showing us your creative flair! Include examples of your previous work that demonstrate your storytelling skills and ability to engage customers. We’re looking for fresh ideas that resonate with the audience.
Proofread, Proofread, Proofread!:Attention to detail is key in this role. Before you hit send, make sure to proofread your application for any typos or errors. We want to see high-quality, polished content that reflects your best work!
How to prepare for a job interview at TFG Brands
✨Know the Brand Inside Out
Before your interview, dive deep into Hobbs' brand identity. Familiarise yourself with their tone of voice, recent campaigns, and overall aesthetic. This will not only help you answer questions more effectively but also show your genuine interest in the brand.
✨Showcase Your Writing Skills
Prepare a portfolio that highlights your best copywriting work. Include examples that demonstrate your ability to write across different channels, such as product descriptions, social media posts, and email campaigns. Be ready to discuss your creative process and how you adapt your writing style to fit various brand voices.
✨Be Ready to Collaborate
Since the role involves working closely with various teams, come prepared with examples of past collaborations. Discuss how you’ve contributed to team projects and how you handle feedback. This will illustrate your teamwork skills and adaptability, which are crucial for this position.
✨Stay Trend-Aware
Keep up with current fashion trends and cultural movements. During the interview, be prepared to share your thoughts on how these trends can influence content creation. This shows that you’re not just a copywriter but also someone who understands the market and can create relevant, engaging content.
