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- Tasks: Plan and optimise digital campaigns across various platforms to boost lead generation.
- Company: Join a leading FCA-regulated financial advice provider with a remote-first culture.
- Benefits: Enjoy 25 days annual leave, early finishes on Fridays, and professional development opportunities.
- Why this job: Make an impact in digital marketing while working with a dynamic and supportive team.
- Qualifications: 3+ years managing Google Ads or Microsoft Ads; experience in finance is a plus.
- Other info: Collaborative environment with regular social events and a focus on personal growth.
The predicted salary is between 36000 - 60000 ÂŁ per year.
Join the TFAS Wealth Limited team as a Digital Acquisition Manager based in Leeds, working remotely with minimum onsite presence.
About TFAS Wealth Limited
TFAS Wealth Limited is an FCA‑regulated independent financial advice provider that delivers convenient, remote, high‑quality advice across the United Kingdom. The company is part of the TFAS Enterprises Group, which supports digital marketing expertise, compliance oversight, and client generation services.
Key Responsibilities
- Plan, build and optimise paid search and social media campaigns across Google Ads, Microsoft Ads, Meta, LinkedIn, TikTok and Display networks to maximise lead generation and profitability.
- Test and experiment using structured A/B testing frameworks on keyword, creative, bidding and audiences to deliver performance improvements.
- Analyse online campaign data, CRM and offline touchpoints to calculate ROAS, lead volumes, CPL and profitability, and implement optimisation decisions.
- Maintain campaign assets, geo‑targeting, campaign assets and sync digital assets in Google Ads Editor, Bing Editor and social platforms.
- Manage campaign budgets, invoices and ensure all campaigns comply with regulatory and internal compliance requirements.
- Create and maintain landing pages in Unbounce, ensuring pixels and tags fire correctly and optimise for lead capture.
- Provide regular reporting to stakeholders, building new reports as required and collaborating with external account managers.
Qualifications Experience
- Minimum 3 years’ experience managing Google Ads and/or Microsoft Ads in a paid‑search or performance‑marketing environment.
- Desirable: experience with Meta, LinkedIn, TikTok, Display platforms, and performance experiments.
- Desirable: experience working for FCA‑regulated or finance‑related companies and in lead‑generation or performance‑marketing settings.
Skills, Knowledge and Expertise
- Strong attention to detail and analytical skills.
- Excellent time‑management, organisational and communication skills.
- Commercial awareness and a proactive mindset to identify optimisation opportunities.
Behaviours
- Open – communicate effectively with a variety of stakeholders.
- Positive – maintain an optimistic, collaborative mindset.
- Professional – conduct yourself courteously and responsively.
- Leadership – drive initiatives and influence teammates.
- Cooperative – support others and foster a collective learning environment.
- People‑Focused – deliver high‑value service to clients.
Benefits
- 25 days annual leave plus Bank Holidays (up to 5 additional days after 3 years’ service).
- 4 pm finish on Fridays (optional 2 pm finish on 4 pm Friday Finish if needed).
- Annual performance‑related company bonus and salary review.
- 5 % employer pension contribution.
- Unlimited access to Employee Assistance Programme with Health Assured.
- Professional development opportunities and a mortgage assistance scheme.
- Regular social events and 1‑hour lunch break with 2 × 15 minute breaks.
Application Process
To apply, please submit your CV and cover letter outlining how your experience matches the role. TFAS Wealth Limited is an equal‑opportunity employer and welcomes applications from all backgrounds.
Employment type: Contract
Seniority level: Mid‑Senior
Digital Acquisition Manager in Leeds employer: TFAS Wealth Limited
Contact Detail:
TFAS Wealth Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Acquisition Manager in Leeds
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or even attend local meetups. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a taste of what you can bring to the table, especially in digital acquisition.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to digital marketing. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in joining our team at TFAS Wealth Limited.
We think you need these skills to ace Digital Acquisition Manager in Leeds
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Acquisition Manager role. Highlight your experience with Google Ads, Microsoft Ads, and any other relevant platforms. We want to see how your skills match what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain how your background aligns with our needs at TFAS Wealth Limited. Be specific about your achievements in lead generation and performance marketing.
Show Off Your Analytical Skills: Since this role involves a lot of data analysis, make sure to mention any tools or methods you’ve used to measure campaign success. We love seeing candidates who can back up their claims with numbers!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. We can’t wait to see what you bring to the table!
How to prepare for a job interview at TFAS Wealth Limited
✨Know Your Digital Marketing Inside Out
Make sure you brush up on your knowledge of Google Ads, Microsoft Ads, and other platforms mentioned in the job description. Be ready to discuss specific campaigns you've managed, the strategies you used, and the results you achieved. This will show that you’re not just familiar with the tools but also know how to leverage them effectively.
✨Prepare for A/B Testing Questions
Since the role involves structured A/B testing, be prepared to explain your approach to testing and optimisation. Think of examples where you’ve successfully implemented A/B tests, what metrics you tracked, and how you used the data to improve campaign performance. This will demonstrate your analytical skills and attention to detail.
✨Showcase Your Communication Skills
As a Digital Acquisition Manager, you'll need to communicate effectively with various stakeholders. Prepare examples of how you've collaborated with teams or clients in the past. Highlight any experience you have in reporting and presenting data, as this will be crucial for the role.
✨Demonstrate Your Proactive Mindset
TFAS Wealth Limited values a proactive approach to identifying optimisation opportunities. Think of instances where you took the initiative to improve a campaign or process. Share these stories during your interview to illustrate your commercial awareness and ability to drive results.
