At a Glance
- Tasks: Lead product marketing strategies and drive impactful launches for Teya's innovative financial solutions.
- Company: Join Teya, a dynamic fintech empowering local businesses across Europe.
- Benefits: Competitive salary, equity, and benefits with opportunities for growth.
- Other info: Inclusive workplace committed to diversity and equal opportunity.
- Why this job: Make a real difference for small businesses while shaping product narratives.
- Qualifications: 8+ years in B2B SaaS or fintech product marketing with strong leadership skills.
The predicted salary is between 72000 - 88000 £ per year.
Hello. We’re Teya. Teya was founded on a simple belief: local businesses deserve better. They are the cafés, restaurants, salons, shops and entrepreneurs that bring character to our high streets, create jobs and keep communities moving. Yet for too long, financial services has made life harder for them - with clunky tools, poor support and complexity that gets in the way of running a business. Teya exists to change that. We’re building a financial platform for local businesses across Europe - one built around simple tools, thoughtful design and real human support. Our Members rely on us to help them run their business with confidence, and that responsibility shapes the way we work. We move fast. We care about quality. We stay close to the detail. And we believe great performance and genuine hospitality should go hand in hand.
If you want to build meaningful products, solve real problems and make a genuine difference for local businesses, we’d love to hear from you.
Your Mission
We’re looking for a Head of Product Marketing to define and lead how Teya’s products come to market — from positioning and messaging to launch strategy and ongoing adoption. You’ll sit at the intersection of Product, Sales, and Marketing, translating customer insights into stories that resonate and strategies that drive impact. This is a strategic and hands-on role. You’ll shape the narrative around Teya’s growing suite of products, ensure commercial teams are armed to win, and help us accelerate adoption, revenue growth, and market expansion across Europe.
What You’ll Do
- Strategy & Leadership
- Own and evolve the global Product Marketing strategy across Teya’s payment solutions, merchant services, and digital tools.
- Build, lead, and mentor a high-performing product marketing team, setting standards for excellence in messaging, positioning, and go-to-market execution.
- Partner closely with Product, Commercial, and Growth leadership to ensure alignment from roadmap to revenue.
- Define and track core KPIs — adoption, feature engagement, win rates, upsell success — to measure and optimise product marketing impact.
- Go-to-Market Execution
- Design and deliver GTM strategies for new launches, feature rollouts, and market expansions — from concept to post-launch optimisation.
- Lead cross-functional launch planning with Product, Marketing, and Sales to ensure readiness, alignment, and measurable outcomes.
- Translate technical capabilities into simple, compelling value propositions that speak to SMB pain points and growth opportunities.
- Partner with Product and Commercial teams on pricing, packaging, and positioning decisions based on customer insights and market dynamics.
- Positioning, Messaging & Storytelling
- Develop clear, differentiated messaging for each product line, audience segment, and market.
- Build scalable messaging frameworks that articulate Teya’s value across payments, commerce, and business management.
- Ensure consistency across all customer touchpoints — from web and campaigns to sales enablement and partner materials.
- Enablement & Revenue Support
- Equip Sales, Partnerships, and Customer Success with effective collateral — playbooks, decks, case studies, and competitive battle cards.
- Lead internal enablement sessions to ensure teams deeply understand product value, differentiation, and GTM priorities.
- Partner with Growth and Retention teams on lifecycle campaigns to drive adoption, upsell, and retention.
- Market Intelligence & Insights
- Own competitive and market intelligence — monitoring trends, customer needs, and competitor moves to inform strategy and roadmap.
- Partner with Product on roadmap prioritisation, ensuring market demand and customer voice are embedded in development decisions.
- Conduct qualitative and quantitative research to validate product-market fit, inform messaging, and optimise positioning.
What We’re Looking For
- 8+ years in B2B SaaS or fintech Product Marketing, ideally in fast-scaling, multi-market environments.
- Proven success owning GTM strategy and execution for multiple products or regions.
- Track record of building and leading high-performing product marketing teams.
- Deep understanding of value-based messaging, customer segmentation, and lifecycle marketing.
- Strong collaboration across Product, Commercial, and Growth functions.
- Experience in payments, merchant services, or SME-focused solutions is a plus.
Skills
- Strategic thinker and operator — equally strong at defining vision and executing with speed.
- Excellent communicator and storyteller — able to simplify complexity into narratives that inspire action.
- Commercially sharp — data-driven and ROI-focused, with a clear understanding of how product marketing drives revenue.
- Analytical and structured, with the ability to turn insights into actionable GTM strategies.
- Collaborative leader who thrives in high-growth, fast-changing environments.
- Deep empathy for small businesses and a passion for solving their real-world challenges.
Why Join Teya
- Lead and scale the product marketing function in one of Europe’s most ambitious fintechs.
- Help shape how Teya’s products are launched, adopted, and loved across multiple markets.
- Work alongside a world-class team on a mission to empower millions of small businesses.
- Competitive compensation, equity, and benefits.
- A high-impact role with visibility, ownership, and room to grow.
Teya is proud to be an equal opportunity employer. We are committed to creating an inclusive environment where everyone regardless of race, ethnicity, gender identity or expression, sexual orientation, age, disability, religion, or background can thrive and do their best work. We believe that a diverse team leads to better ideas, stronger outcomes, and a more supportive workplace for all. If you require any reasonable adjustments at any stage of the recruitment process whether for interviews, assessments, or other parts of the application—we encourage you to let us know. We are committed to ensuring that every candidate has a fair and accessible experience with us.
Location: London
Employment Type: Full time
Department: Marketing & Pricing
Head of Product Marketing in London employer: Teya Solutions
At Teya, we believe in empowering local businesses with the financial tools they deserve, and as a Regional Sales Manager, you'll play a pivotal role in this mission. Our supportive work culture fosters autonomy and growth, allowing you to lead a dynamic team of self-employed sales professionals while enjoying flexible working hours and comprehensive health benefits. With a commitment to inclusivity and employee well-being, Teya offers a unique opportunity to make a meaningful impact in your community while advancing your career in a fast-paced environment.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Product Marketing in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Teya Solutions and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Teya Solutions are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Teya Solutions on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Teya Solutions. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Head of Product Marketing in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Teya Solutions. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Teya Solutions:Show us that you’ve done your homework! In your application, briefly mention what you admire about Teya Solutions’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Teya Solutions
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Teya Solutions will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Teya Solutions, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
