At a Glance
- Tasks: Build and run Tether's global influencer strategy across various exciting sectors.
- Company: Join a forward-thinking company at the forefront of tech and culture.
- Benefits: 100% remote work, competitive salary, and opportunities for professional growth.
- Other info: Ideal for those passionate about tech and building authentic creator relationships.
- Why this job: Shape influencer marketing in cutting-edge fields like AI, crypto, and lifestyle.
- Qualifications: 5+ years in influencer marketing with a proven track record of successful campaigns.
The predicted salary is between 50000 - 80000 £ per year.
Job Overview: Build and run Tether's influencer program.
Responsibilities:
- Build and own Tether's global influencer strategy across AI, tech, lifestyle, culture, health, crypto and more.
- Identify, vet, and build long-term relationships with influencers and creators solo and via agencies where it makes sense.
- Run end-to-end campaigns: brief, contract, ship, measure, iterate.
- Partner with product teams across all four pillars (Stable Finance, Stable Intelligence, Stable Power, Stable Communications) to align influencer activity with what we're actually launching.
- Develop the tech and developer influencer programme specifically for YouTubers, technical bloggers, OSS maintainers, tech podcast hosts, AI influencers.
- Stay close to platform shifts like X, Rumble, YouTube, TikTok, Instagram, Twitch, and whatever comes next.
Qualifications:
- 5+ years in influencer marketing, creator partnerships, or comparable creator-side experience.
- A real track record of campaigns you've run end-to-end, with results you can talk about.
- Grow genuine familiarity with the tech and developer creator ecosystem — not just consumer-lifestyle.
- Working knowledge of crypto, AI, or P2P/open-source enough to brief a creator without embarrassing yourself.
- Sharp instincts for which creators are authentic and which aren't.
Bonus Points:
- Existing relationships with developer influencers or technical content creators.
- You've built an influencer program from scratch before.
- You've worked with agencies in multiple regions and know how to manage them.
Influencer Marketing Manager (100% Remote) employer: Tether
Tether is an exceptional employer for the Influencer Marketing Manager role, offering a fully remote work environment that promotes flexibility and work-life balance. With a strong focus on innovation in AI, tech, and crypto, employees are encouraged to grow their skills and explore new trends while collaborating with diverse teams across the globe. Tether's commitment to fostering long-term relationships and providing opportunities for professional development makes it an attractive place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Influencer Marketing Manager (100% Remote)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Tether and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Tether are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Tether on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Tether. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Influencer Marketing Manager (100% Remote)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Tether. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Tether:Show us that you’ve done your homework! In your application, briefly mention what you admire about Tether’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Tether
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Tether will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Tether, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
