At a Glance
- Tasks: Build and run Tether's global influencer strategy across various exciting sectors.
- Company: Join a forward-thinking company at the forefront of tech and culture.
- Benefits: 100% remote work, competitive salary, and opportunities for professional growth.
- Other info: Dynamic role with the chance to build relationships with top influencers globally.
- Why this job: Shape influencer marketing in cutting-edge fields like AI, crypto, and lifestyle.
- Qualifications: 5+ years in influencer marketing with a strong track record of successful campaigns.
The predicted salary is between 60000 - 80000 £ per year.
We're hiring an Influencer Marketing Manager to build and run Tether's influencer program.
Responsibilities
- Build and own Tether's global influencer strategy across AI, tech, lifestyle, culture, health, crypto and more.
- Identify, vet, and build long‑term relationships with influencers and creators solely or via agencies where it makes sense.
- Run end‑to‑end campaigns: brief, contract, ship, measure, and iterate.
- Partner with product teams across all four pillars (Stable Finance, Stable Intelligence, Stable Power, Stable Communications) to align influencer activity with product launches.
- Develop the tech and developer influencer programme specifically for YouTubers, technical bloggers, OSS maintainers, tech podcast hosts, AI influencers.
- Stay close to platform shifts like X, Rumble, YouTube, TikTok, Instagram, Twitch, and whatever comes next.
Qualifications
- 5+ years in influencer marketing, creator partnerships, or comparable creator‑side experience.
- Real track record of campaigns run end‑to‑end with measurable results.
- Deep familiarity with the tech and developer creator ecosystem—not just consumer‑lifestyle.
- Working knowledge of crypto, AI, or P2P/open‑source enough to brief a creator without embarrassment.
- Sharp instincts for authentic versus inauthentic creators.
Bonus points
- Existing relationships with developer influencers or technical content creators.
- Experience building an influencer program from scratch.
- Experience managing agencies across multiple regions.
Influencer Marketing Manager (100% Remote) in London employer: Tether Operations Limited
At Tether, we pride ourselves on being an exceptional employer that fosters a dynamic and inclusive work culture, especially for our remote Influencer Marketing Manager role. Our commitment to employee growth is evident through continuous learning opportunities and the chance to lead innovative campaigns across diverse sectors like AI and crypto, all while enjoying the flexibility of a fully remote position that promotes work-life balance.
We think you need these skills to ace Influencer Marketing Manager (100% Remote) in London
Influencer Marketing
Campaign Management
Relationship Building
End-to-End Campaign Execution
Tech and Developer Ecosystem Knowledge
Crypto Knowledge
AI Knowledge
