At a Glance
- Tasks: Build and run Tether's global influencer strategy across various sectors and manage end-to-end campaigns.
- Company: Tether is focused on innovative solutions in AI, tech, lifestyle, and crypto.
- Benefits: This role offers 100% remote work flexibility and the opportunity to shape influencer strategies.
- Other info: Experience with platforms like YouTube, TikTok, and Twitch is essential.
- Why this job: Join Tether to influence the future of tech and culture through strategic partnerships.
- Qualifications: Requires 5+ years in influencer marketing with a strong track record of measurable campaign results.
The predicted salary is between 50000 - 80000 £ per year.
We're hiring an Influencer Marketing Manager to build and run Tether's influencer program.
Responsibilities
- Build and own Tether's global influencer strategy across AI, tech, lifestyle, culture, health, crypto and more.
- Identify, vet, and build long‑term relationships with influencers and creators solely or via agencies where it makes sense.
- Run end‑to‑end campaigns: brief, contract, ship, measure, and iterate.
- Partner with product teams across all four pillars (Stable Finance, Stable Intelligence, Stable Power, Stable Communications) to align influencer activity with product launches.
- Develop the tech and developer influencer programme specifically for YouTubers, technical bloggers, OSS maintainers, tech podcast hosts, AI influencers.
- Stay close to platform shifts like X, Rumble, YouTube, TikTok, Instagram, Twitch, and whatever comes next.
Qualifications
- 5+ years in influencer marketing, creator partnerships, or comparable creator‑side experience.
- Real track record of campaigns run end‑to‑end with measurable results.
- Deep familiarity with the tech and developer creator ecosystem—not just consumer‑lifestyle.
- Working knowledge of crypto, AI, or P2P/open‑source enough to brief a creator without embarrassment.
- Sharp instincts for authentic versus inauthentic creators.
Bonus points
- Existing relationships with developer influencers or technical content creators.
- Experience building an influencer program from scratch.
- Experience managing agencies across multiple regions.
Influencer Marketing Manager (100% Remote) employer: Tether Operations Limited
Tether offers a fully remote position, allowing for a flexible work-life balance. The team is dedicated to pioneering influencer strategies across diverse sectors including AI and crypto. Join a forward-thinking company that values innovation and creativity.
We think you need these skills to ace Influencer Marketing Manager (100% Remote)
Influencer Marketing
Campaign Management
Relationship Building
End-to-End Campaign Execution
Tech and Developer Ecosystem Knowledge
Crypto Knowledge
AI Knowledge
