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- Tasks: Lead marketing strategies for F&F clothing and create impactful campaigns across all channels.
- Company: Join Tesco, a dynamic company that blends retail, technology, and community support.
- Benefits: Enjoy competitive salary, annual bonus, 25+ days holiday, and private medical insurance.
- Why this job: Make a real impact in a creative role while collaborating with diverse teams.
- Qualifications: Experience in integrated marketing campaigns and strong project management skills.
- Other info: Flexible working options and a commitment to inclusivity and career growth.
The predicted salary is between 36000 - 60000 £ per year.
As a Marketing Manager for F&F, you will lead the development and execution of marketing plans for F&F clothing, drive customer engagement, and achieve commercial objectives. Accountable for working with internal teams and agency partners to deliver impactful campaigns and marketing initiatives across all channels. This role is part of the Clothing brand and marketing team.
What is in it for you:
- Annual bonus scheme of up to 20% of base salary
- Holiday starting at 25 days plus a personal day (plus Bank holidays)
- Private medical insurance
- 26 weeks maternity and adoption leave (after 1 years' service) at full pay, followed by 13 weeks of Statutory Maternity Pay or Statutory Adoption Pay, we also offer 6 weeks fully paid paternity leave
- Free 24/7 virtual GP service, Employee Assistance Programme (EAP) for you and your family, free access to a range of experts to support your mental wellbeing
You will be responsible for:
- Developing and executing the Clothing marketing strategy, ensuring alignment with broader Tesco brand objectives and customer insights.
- Leading the creation and delivery of multi-channel marketing campaigns, including TV, radio, DOOH, digital, social media, in-store, print, and events.
- Collaborating with Product and Buying teams to create campaigns that highlight key product ranges, seasonal launches, and promotions.
- Working closely with the Social Media and Content teams to ensure a cohesive tone of voice and brand presence across all platforms.
- Overseeing the production of marketing assets, managing timelines, budgets, and creative outputs to ensure high-quality delivery.
- Utilizing customer insights and data to inform strategy, refine messaging, and optimize campaigns for maximum effectiveness.
- Partnering with the Media Planning team to develop media plans that balance reach, engagement, and ROI, ensuring efficient allocation of budgets.
- Coordinating with PR and Influencer Marketing teams to amplify campaigns through earned media and partnerships.
- Monitoring and reporting on campaign performance, providing actionable insights and recommendations for continuous improvement.
- Managing relationships with creative and media agencies, ensuring campaigns are delivered on time, within budget, and to a high standard.
- Championing the F&F brand internally, fostering collaboration across departments to deliver integrated campaigns.
You will need Operational skills relevant for this job:
- Strong understanding of customer insights and data-driven decision making.
- Ability to manage complex projects and multiple stakeholders.
- Knowledge of paid, owned and earned marketing channels.
- Experience working with creative and media agencies to deliver high quality campaigns.
Experience relevant for this job:
- Proven experience in developing and executing integrated marketing campaigns.
- Budget management and optimisation for campaign efficiency.
- Understanding of measurement and reporting tools.
- Teamwork & collaboration.
- Agency and stakeholder management.
- Creative thinker with a data-driven mindset.
At Tesco, we champion a balance that lets you thrive both in and out of work. Spend 60% of your week collaborating with colleagues at our office locations or local sites and the rest remotely. We always welcome a conversation about flexible working, so talk to us throughout your application about how we can support.
Marketing Manager - Home and Clothing - 12 Month Fixed Term Contract / Secondment in Welwyn Garden City employer: Tesco
Contact Detail:
Tesco Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager - Home and Clothing - 12 Month Fixed Term Contract / Secondment in Welwyn Garden City
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those who have experience with F&F or similar brands. A friendly chat can lead to insider info about the role and even a referral!
✨Tip Number 2
Show off your creativity! Prepare a mini marketing campaign idea that aligns with Tesco's brand values. This will not only demonstrate your skills but also show your enthusiasm for the role.
✨Tip Number 3
Be ready to discuss data! Brush up on how you've used customer insights in past campaigns. Being able to talk numbers and results will impress the hiring team and show you're data-driven.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining the Tesco family. Don’t miss out on this opportunity!
We think you need these skills to ace Marketing Manager - Home and Clothing - 12 Month Fixed Term Contract / Secondment in Welwyn Garden City
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience with integrated marketing campaigns and any relevant data-driven decision-making skills. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about F&F and how your skills align with our goals. Be sure to mention any specific campaigns you've led that relate to the role.
Showcase Your Creativity: As a Marketing Manager, creativity is key! Include examples of innovative campaigns you've worked on or ideas you have for future projects at Tesco. We love seeing fresh perspectives!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at Tesco
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in marketing, especially in the clothing sector. Be ready to discuss how you would develop and execute multi-channel campaigns that align with Tesco's brand objectives.
✨Showcase Your Data Skills
Since this role requires a strong understanding of customer insights and data-driven decision making, prepare examples of how you've used data to inform your marketing strategies in the past. This will show you're not just creative but also analytical.
✨Collaboration is Key
This position involves working closely with various teams, so be prepared to talk about your experience in managing relationships with stakeholders and agencies. Highlight any successful collaborations that led to impactful campaigns.
✨Be Ready for Scenario Questions
Expect questions that ask how you would handle specific marketing challenges or project management scenarios. Think through some potential situations beforehand and how you would approach them, especially regarding budget management and campaign optimisation.
