Job Title: Lead Product Marketing ManagerDepartment: MarketingLocation: London or SheffieldWorking Pattern: Hybrid, includes 3 days each week in the officeContact Type: Full time, permanentSalary: £60,000 - £68,000 per annumRole overview: Tes is beginning a new era that brings together many separate products and delivers a level of value to schools that hasn't been possible before. The Marketing function is right in the middle of this; building our brand, nurturing, engaging and acquiring new audiences, and supporting how customers prosper through retention. The Lead Product Marketing Manager sits within the Global Product Marketing function and is responsible for leading and delivering the go-to-market strategy for a set of products within a Tes product vertical. Working closely with Product, Sales and the wider Marketing team, you will build a strong understanding of the value and impact of those products for customers. You will take ownership of your product area, gain buy-in from stakeholders across the business and support the development of a best-in-class product marketing function that enables growth, strengthens retention and maximises value for schools. Own and deliver marketing plans to drive demand generation, revenue pipeline, brand awareness and customer marketing. Collaborate with Creative and Communications teams to deliver guides, whitepapers, blogs, webinars and case studies. Monitor market trends, competitor activity and regulatory developments, translating insights into strategic direction. Partner closely with Sales, Customer Success and Product teams to improve customer experience and optimise conversion. Own campaign reporting, analysis and optimisation using data and insights. Lead and develop a small team, providing direction, coaching and performance management support. Support the Marketing Director in delivering product marketing strategy and ensuring effective alignment across marketing activities. ExperienceProven experience in revenue marketing, growth marketing or product marketing within a SaaS or EdTech business. Experience delivering integrated multi-channel marketing campaigns. Familiarity with go-to-market planning for integrated technology solutions and subscription models. Strategic thinker with strong planning and campaign management capability. Data-driven and commercially minded. Strong influencing and stakeholder management skills. Excellent analytical and project management skills. Proficiency with Salesforce, Looker, Google Analytics and marketing automation platforms. 25 days annual leave rising to 305% pensionState of the art officesAccess to a range of benefits via My Benefits WorldFree eye care coverLife AssuranceCycle to Work SchemeEAP (Employee Assistance Programme)Quarterly Tes SocialsAccess to an extensive Learning and Development menuWho are Tes? Tes is a global Edtech leader, on a mission to empower schools and educators to deliver impactful, inspiring learning experiences worldwide. Whether simplifying administrative workflows, creating dynamic classrooms, or advancing professional development, Tes is the trusted partner for schools worldwide. Join the hundreds of schools already benefiting from the Tes ecosystem. For more information visit Tes.
Lead Product Manager (Digital) in London employer: Tes Global
At Tes, we pride ourselves on being an exceptional employer, offering a dynamic and collaborative work culture that fosters innovation and continuous learning. With state-of-the-art offices in Sheffield and London, our hybrid working model allows for flexibility while ensuring you are part of a vibrant team dedicated to empowering educators worldwide. We provide extensive employee growth opportunities, including access to a comprehensive Learning and Development menu, alongside competitive benefits such as generous annual leave and a supportive work environment that values transparency and technical excellence.
