Head of GTM Growth · London · Full-time · Hybrid

Tender Stria is building the AI that reads public-sector tenders so teams don't have to.

Every working day, governments across 50+ countries publish thousands of contract notices, far more than any bid team can read.

We ingest them all, translate and normalise them, and score each one for fit against a company's services, sectors and bid criteria, so teams open only the contracts genuinely worth pursuing.

We're an early, deliberately small team building toward our first customers, with a product that already works.

About the role

We have a product that works and a market that's poorly served.

What we don't yet have is a repeatable way to reach the bid and procurement teams who need it.

That's your job.

You'll own positioning, channels, and the path from a cold prospect to a paying customer, and you'll build the motion from scratch.

This is a builder's role, not a manager's.

There's no playbook to inherit and no team to delegate to yet.

You'll write the messaging, run the experiments, talk to customers, and find the channel that compounds, then build the engine around it.

• What you’ll do
• Own positioning and messaging, especially the difference between us and cheap keyword-alert tools
• Design and run go-to-market experiments across outbound, content, partnerships and community
• Own the funnel end to end, from first touch to first paying customer
• Talk to prospects and customers constantly, and turn what you hear into sharper messaging
• Find the one or two channels that actually compound, and double down
• Work directly with the founder on pricing, packaging and ideal-customer profile
• What we look for
• 4+ years in B2B Saa S go-to-market, growth, or marketing, ideally at an early stage
• Comfortable owning a number, not just shipping a plan
• A strong writer who can make a complex product simple and compelling
• Bias to action: you run experiments, read the data, and move fast
• Genuine curiosity about customers and how they buy
• Experience selling to public sector, procurement, or non-technical operational buyers
• Built a go-to-market motion from zero before
• Comfort with analytics, attribution and lightweight growth tooling

Why this role?

Most growth roles hand you an existing machine to tune.

This one asks you to build it.

If you've wanted to own a company's entire go-to-market, prove a motion, and watch the first customers come through a funnel you designed, this is that role.

Why Tender Stria?

Public procurement is a vast market that still runs on tools barely better than email alerts.

We think the team that makes it genuinely searchable and scoreable will define the category.

You'd join early enough to shape the product, the culture, and the playbook, with the ownership that only an early team offers and the focus of a company that has chosen its problem deliberately.

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