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- Tasks: Lead sales growth in London's vibrant On-Trade sector for a low & no alcohol beer brand.
- Company: Join an innovative and fast-growing brand making waves in the UK craft beer scene.
- Benefits: Enjoy a competitive salary, bonus potential, and career progression in a dynamic company.
- Why this job: Be part of a mission-driven team that challenges norms and promotes healthier drinking options.
- Qualifications: 3+ years in sales, ideally within the drinks industry; strong contacts in London’s IFT and multiples.
- Other info: Opportunity to work with a passionate team and make a real impact in the market.
The predicted salary is between 36000 - 60000 £ per year.
Job title:
Regional Sales Manager
Company
COREcruitment
Job description
Regional Sales Manager, Established Low & No Beer Brand, London, Up to £45,000I am excited to be working with this innovative and fast-growing low & no alcohol beer brand, making waves across the UK with their unique range of craft products. With the increasing demand for healthier, alcohol-free options, they are committed to providing exceptional products that challenge the norm and excite consumers.As they expand rapidly nationwide, they are looking for a passionate and driven Regional Sales Manager to lead our growth in London’s vibrant On-Trade sector.What they offer:
- A competitive salary with bonus potential
- Opportunity to be part of a fast-growing and innovative brand
- Autonomy and ownership of a key region in our growth strategy
- Career progression in a dynamic, mission-driven company
Regional Sales Manager Key Responsibilities:
- Develop and execute a strategic sales plan to increase distribution and grow sales volume in London’s On-Trade sector.
- Identify and secure new accounts within IFT and multiples, with a strong focus on expanding into untapped venues.
- Build and maintain strong relationships with existing clients, ensuring excellent service and consistent growth.
- Stay up-to-date on market trends, competitor activity, and consumer preferences within the low & no alcohol category.
- Work closely with the national sales team, marketing, and distribution partners to ensure smooth execution of initiatives and promotional campaigns.
- Track sales performance and provide regular updates, insights, and recommendations to senior management.
The ideal Regional Sales Manager candidate:
- Proven track record in sales, with a minimum of 3 years’ experience in the On-Trade, ideally within the drinks industry. Experience with low & no alcohol brands is a plus.
- Strong contacts within the IFT and multiples in London.
- Self-motivated, results-oriented, and passionate about the growing low & no alcohol movement.
- Strong commercial acumen with the ability to negotiate deals and win new business.
- Excellent verbal and written communication skills, with the ability to influence key decision-makers.
If you are interested in having a chat about this role, please forward updated CV’s to Mark at COREcruitment / Mark@corecruitment.comCOREcruitment are experts in recruiting for Hospitality, Catering, Leisure, Retail, FM, Property and Construction sectors. We currently have over 1350 live roles across the UK, Middle East, Europe, Africa, North & Central America and South East Asia.
To view other great opportunities please check out our websitewww.corecruitment.comor call us for a confidential chat about upcoming opportunities. Likewise, if you are looking to recruit then we would love to hear from you.
Follow COREcruitment on your favourite social networks – Facebook, Twitter, LinkedIn and Instagram
Expected salary
£40000 per year
Location
London
Job date
Thu, 31 Jul 2025 22:48:26 GMT
To help us track our recruitment effort, please indicate in your email/cover letter where (tendersglobal.net) you saw this job posting.
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Regional Sales Manager employer: tendersglobal
Contact Detail:
tendersglobal Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Regional Sales Manager
✨Tip Number 1
Network within the drinks industry, especially focusing on low & no alcohol brands. Attend industry events, trade shows, and local meetups to connect with key players and decision-makers who can provide insights or referrals.
✨Tip Number 2
Research the company thoroughly and understand their product range and market positioning. This knowledge will help you tailor your conversations and demonstrate your genuine interest in their brand during interviews.
✨Tip Number 3
Prepare to discuss specific strategies you would implement to grow sales in London’s On-Trade sector. Think about innovative approaches to reach untapped venues and how you can leverage your existing contacts.
✨Tip Number 4
Stay updated on market trends and consumer preferences in the low & no alcohol category. Being knowledgeable about current trends will not only impress interviewers but also show that you are proactive and passionate about the industry.
We think you need these skills to ace Regional Sales Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in sales, particularly within the On-Trade sector and the drinks industry. Emphasise any previous roles where you've successfully developed strategic sales plans or secured new accounts.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the low & no alcohol movement. Mention specific achievements in your sales career and how they align with the company's mission and growth strategy.
Highlight Key Skills: In your application, focus on skills that are crucial for the role, such as commercial acumen, negotiation abilities, and strong communication skills. Provide examples of how you've influenced decision-makers in past positions.
Show Market Awareness: Demonstrate your knowledge of market trends and consumer preferences in the low & no alcohol category. This could be through mentioning recent developments or your understanding of competitor activity in your application.
How to prepare for a job interview at tendersglobal
✨Know Your Product Inside Out
Make sure you have a deep understanding of the low & no alcohol beer brand and its unique selling points. Be prepared to discuss how these products stand out in the market and why they appeal to consumers.
✨Demonstrate Your Sales Strategy
Come equipped with a clear sales strategy tailored for the On-Trade sector in London. Highlight your experience in developing and executing successful sales plans, and be ready to share specific examples of how you've secured new accounts.
✨Build Rapport with Interviewers
Establishing a connection with your interviewers can set you apart. Show enthusiasm for the brand and the role, and engage them in conversation about their experiences and insights within the industry.
✨Prepare for Market Trends Discussion
Stay informed about current trends in the low & no alcohol category and be ready to discuss how these trends could impact sales strategies. This shows that you are proactive and knowledgeable about the market landscape.
