At a Glance
- Tasks: Manage and optimise Paid Search campaigns to drive subscriber growth and app installs.
- Company: Join a leading global Entertainment & Streaming brand with millions of viewers.
- Benefits: Work with industry-leading tools, competitive pay, and a dynamic team environment.
- Other info: Collaborate with talented teams and enjoy significant budget management opportunities.
- Why this job: Make a real impact on a fast-moving streaming business and grow your marketing skills.
- Qualifications: 2+ years in Paid Search, strong analytical skills, and experience with app acquisition.
The predicted salary is between 40000 - 50000 £ per year.
Join a leading global Entertainment & Streaming brand connecting millions of viewers to premium TV, blockbuster films, and live events worldwide. As part of our high-performing Growth Marketing team, you'll play a key role in driving subscriber acquisition and app growth through best-in-class Paid Search campaigns.
We're looking for a data-driven Paid Search Optimization Specialist to own the execution and optimisation of direct response search campaigns across Google Ads, Microsoft Advertising, and Apple Search Ads. Reporting to the Paid Search Manager, you'll manage performance-focused campaigns that directly impact subscriber growth and business results.
What You'll Do
- Manage and optimize Paid Search and App Install campaigns focused on subscriber and user acquisition.
- Monitor performance, analyse trends, and implement bid, budget, and targeting optimizations to improve ROI and CAC.
- Partner with Media Strategy teams to align campaign objectives, budgets, and audience targeting.
- Drive innovation by testing new platform features, publisher betas, and automation opportunities.
- Collaborate across channels, supporting broader paid media initiatives including social and programmatic when required.
- Build strong relationships with internal stakeholders and media partners.
What You'll Bring
- 2+ years of hands-on Paid Search experience managing campaigns within Google Ads, Microsoft Advertising, and/or Apple Search Ads.
- Proven success running direct response campaigns with strong knowledge of attribution, conversion tracking, and performance optimization.
- Experience with app acquisition campaigns and Mobile Measurement Partners (AppsFlyer, Adjust, Kochava, etc.) is highly desirable.
- Strong data analytical skills with proficiency in Excel and Google Sheets.
- Excellent communication skills and the ability to manage multiple priorities in a fast-paced environment.
- Flexible and responsive to the real-time demands of live campaigns and major content launches.
Why Join?
- Manage large-scale campaigns with significant budgets and visibility.
- Work with industry-leading digital marketing tools and platforms.
- Be part of a fast-moving, innovative streaming business where your work directly influences growth.
- Collaborate with talented teams across media, strategy, and performance marketing.
If you're passionate about performance marketing, thrive on data-driven decision-making, and want to help grow a world-class streaming platform, we'd love to hear from you.
Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in York employer: Templeton & Partners - Innovative & Inclusive Hiring Solutions
As a Paid Search Optimization Specialist at our leading global Entertainment & Streaming brand, you'll be part of a dynamic and innovative team that values creativity and data-driven decision-making. We offer a collaborative work culture where your contributions directly impact subscriber growth, alongside opportunities for professional development and the chance to work with cutting-edge digital marketing tools. Join us in a fast-paced environment that not only rewards your efforts but also fosters your career growth in the exciting world of entertainment.
Contact Details:
Templeton & Partners - Innovative & Inclusive Hiring Solutions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in York
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common questions and having your own questions ready. Show genuine interest in the company and the role, especially how you can contribute to their growth in the entertainment and streaming space.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our awesome team!
We think you need these skills to ace Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in York
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Paid Search Optimization Specialist. Highlight your experience with Google Ads, Microsoft Advertising, and Apple Search Ads, and showcase any successful campaigns you've managed.
Show Off Your Data Skills:Since this role is all about data-driven decisions, don’t forget to emphasise your analytical skills. Mention your proficiency in Excel and Google Sheets, and provide examples of how you've used data to optimise campaigns.
Be Clear and Concise:When writing your application, keep it clear and concise. Use bullet points where possible to make it easy for us to see your relevant experience and skills at a glance.
Apply Through Our Website:We encourage you to apply through our website for the best chance of being noticed. Make sure to include your daily rate and availability for interviews, as this will help us move quickly in the hiring process.
How to prepare for a job interview at Templeton & Partners - Innovative & Inclusive Hiring Solutions
✨Know Your Numbers
As a Paid Search Optimization Specialist, you'll need to demonstrate your data-driven mindset. Brush up on key metrics like ROI, CAC, and conversion rates. Be ready to discuss how you've used these metrics to optimise campaigns in the past.
✨Showcase Your Campaign Success
Prepare specific examples of successful campaigns you've managed. Highlight your experience with Google Ads, Microsoft Advertising, and Apple Search Ads. Discuss the strategies you implemented and the results achieved to show your hands-on expertise.
✨Familiarise Yourself with Tools
Make sure you're comfortable discussing industry-leading digital marketing tools. If you've worked with Mobile Measurement Partners like AppsFlyer or Adjust, be ready to explain how you've leveraged these tools for app acquisition campaigns.
✨Communicate Clearly
Excellent communication skills are crucial for this role. Practice articulating your thoughts clearly and concisely. Be prepared to discuss how you've collaborated with media strategy teams and internal stakeholders to align campaign objectives.
