Digital Media Planning Executive – Ad Operations/Salesforce CRM Analytics

Digital Media Planning Executive – Ad Operations/Salesforce CRM Analytics

Full-Time On-site
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Location: London, UK (Hybrid as agreed directly)

About the Role

Our well known and well-trusted client's Digital Ad Operations team within the International Ad Sales organization is seeking a Digital Media Planning Executive to develop, manage, and coordinate high-impact digital ad sales media campaigns across our flagship streaming, digital, and connected TV (CTV) platforms.

Reporting directly to the Digital Planning Manager, you will play a pivotal role supporting our international sales network across 15+ markets. You will act as a key liaison between pre-sale client proposals, ad tech yield/inventory teams, and post-sale delivery teams to drive revenue and maximize advertising performance.

Key Responsibilities

  • Client Brief & Strategic Response: Serve as the main point of contact for assigned international ad sales teams, delivering strategic, customized media plans tailored to advertiser KPIs and budgets.
  • Inventory Forecasting & Ad Tech Operations: Leverage primary ad servers and analytics tools (Google Ad Manager / GAM 360, FreeWheel, Looker) to run accurate inventory availability forecasts, analyze capacity, and optimize yield.
  • Policy & Pricing Compliance: Collaborate with local international inventory managers to ensure all media proposals align with commercial guidelines, rate cards, and local compliance standards.
  • End-to-End Campaign Workflow: Seamlessly hand off confirmed campaigns to Traffic & Campaign Management teams, ensuring accurate order entry, ad tagging, and metadata validation prior to go-live.
  • Pipeline Tracking & Revenue Management: Monitor and track the digital pipeline using CRM systems (e.g., Salesforce), maintaining accurate status updates on prospective, booked, and cancelled campaigns.

Required Qualifications & Technical Skills

  • Data & Analytical Tools: Expert-level proficiency in Microsoft Excel (Nested formulas, Pivot Tables, VLOOKUP/XLOOKUP, Data Visualization).
  • Ad Tech Stack Familiarity: Hands-on experience or exposure to enterprise digital ad servers and data platforms (e.g., Google Ad Manager 360, FreeWheel, Looker, or Google Analytics).
  • Industry Knowledge: Prior experience within media owners, streaming platforms, digital agencies, or client-side ad ops is advantageous; strong interest in digital video/CTV/Programmatic advertising is required.
  • Communication Skills: Excellent written and verbal communication skills in English; ability to present technical inventory data to commercial teams clearly.
  • Languages: Fluency in English is required; professional proficiency in French, Spanish, German, or Cantonese is highly advantageous.

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Digital Media Planning Executive – Ad Operations/Salesforce CRM Analytics employer: Templeton & Partners - Innovative & Inclusive Hiring Solutions

Templeton & Partners is an excellent employer, offering a dynamic work culture that fosters innovation and collaboration within the Media & Entertainment sector. With a strong emphasis on employee growth, you will have access to professional development opportunities while enjoying the flexibility of a hybrid working arrangement. Join us to make a meaningful impact through your analytical expertise in a supportive environment that values your contributions.

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Contact Details:

Templeton & Partners - Innovative & Inclusive Hiring Solutions Recruitment Team