At a Glance
- Tasks: Manage and optimise Paid Search campaigns to drive subscriber growth and app installs.
- Company: Join a leading global Entertainment & Streaming brand with millions of viewers.
- Benefits: Work with industry-leading tools, competitive pay, and a dynamic team environment.
- Other info: Collaborate with talented teams and enjoy excellent career development opportunities.
- Why this job: Make a real impact on a fast-moving streaming business and influence growth.
- Qualifications: 2+ years in Paid Search, strong analytical skills, and experience with app acquisition.
The predicted salary is between 40000 - 50000 £ per year.
Join a leading global Entertainment & Streaming brand connecting millions of viewers to premium TV, blockbuster films, and live events worldwide. As part of our high-performing Growth Marketing team, you'll play a key role in driving subscriber acquisition and app growth through best-in-class Paid Search campaigns.
We're looking for a data-driven Paid Search Optimization Specialist to own the execution and optimisation of direct response search campaigns across Google Ads, Microsoft Advertising, and Apple Search Ads. Reporting to the Paid Search Manager, you'll manage performance-focused campaigns that directly impact subscriber growth and business results.
What You'll Do
- Manage and optimize Paid Search and App Install campaigns focused on subscriber and user acquisition.
- Monitor performance, analyse trends, and implement bid, budget, and targeting optimizations to improve ROI and CAC.
- Partner with Media Strategy teams to align campaign objectives, budgets, and audience targeting.
- Drive innovation by testing new platform features, publisher betas, and automation opportunities.
- Collaborate across channels, supporting broader paid media initiatives including social and programmatic when required.
- Build strong relationships with internal stakeholders and media partners.
What You'll Bring
- 2+ years of hands-on Paid Search experience managing campaigns within Google Ads, Microsoft Advertising, and/or Apple Search Ads.
- Proven success running direct response campaigns with strong knowledge of attribution, conversion tracking, and performance optimization.
- Experience with app acquisition campaigns and Mobile Measurement Partners (AppsFlyer, Adjust, Kochava, etc.) is highly desirable.
- Strong data analytical skills with proficiency in Excel and Google Sheets.
- Excellent communication skills and the ability to manage multiple priorities in a fast-paced environment.
- Flexible and responsive to the real-time demands of live campaigns and major content launches.
Why Join?
- Manage large-scale campaigns with significant budgets and visibility.
- Work with industry-leading digital marketing tools and platforms.
- Be part of a fast-moving, innovative streaming business where your work directly influences growth.
- Collaborate with talented teams across media, strategy, and performance marketing.
If you're passionate about performance marketing, thrive on data-driven decision-making, and want to help grow a world-class streaming platform, we'd love to hear from you.
Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in Birmingham employer: Templeton & Partners - Innovative & Inclusive Hiring Solutions
Join a dynamic and innovative global Entertainment & Streaming brand that values creativity and collaboration. As a Paid Search Optimization Specialist, you'll benefit from a vibrant work culture that encourages professional growth and offers access to cutting-edge digital marketing tools. With opportunities to manage high-impact campaigns and collaborate with talented teams, this role is perfect for those looking to make a meaningful impact in a fast-paced environment.
Contact Details:
Templeton & Partners - Innovative & Inclusive Hiring Solutions Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in Birmingham
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past campaigns and results. This will give potential employers a clear picture of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of the latest trends in paid search and app acquisition. Be ready to discuss how you've optimised campaigns in the past and what strategies you’d implement for their brand.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Paid Search Optimization Specialist – Entertainment & Streaming/DR & MMP's in Birmingham
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the role of Paid Search Optimization Specialist. Highlight your experience with Google Ads, Microsoft Advertising, and Apple Search Ads, and don’t forget to showcase your data-driven mindset!
Showcase Your Achievements:When listing your previous roles, focus on your achievements rather than just responsibilities. Use numbers to demonstrate how you’ve improved ROI or reduced CAC in past campaigns – we love a good success story!
Keep It Clear and Concise:Your application should be easy to read and straight to the point. Avoid jargon unless it’s relevant to the role, and make sure to proofread for any typos or errors. We want to see your best self!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity. We can’t wait to hear from you!
How to prepare for a job interview at Templeton & Partners - Innovative & Inclusive Hiring Solutions
✨Know Your Numbers
As a Paid Search Optimization Specialist, you'll need to be data-driven. Brush up on your metrics and be ready to discuss how you've improved ROI and CAC in past campaigns. Bring specific examples of your successes and the numbers behind them.
✨Familiarise Yourself with Tools
Make sure you're comfortable with Google Ads, Microsoft Advertising, and Apple Search Ads. If you’ve used any Mobile Measurement Partners like AppsFlyer or Adjust, be prepared to talk about how you leveraged these tools for app acquisition campaigns.
✨Showcase Your Analytical Skills
Since strong data analytical skills are crucial, be ready to demonstrate your proficiency in Excel and Google Sheets. You might be asked to analyse a sample dataset, so practice interpreting data trends and making recommendations based on your findings.
✨Communicate Effectively
Excellent communication is key in this role. Prepare to discuss how you've collaborated with media strategy teams and internal stakeholders in the past. Think of examples where your communication skills helped align campaign objectives or resolve issues.
